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Dorina Nowill 年度报告 by Ruis Vargas

Dorina Nowill 年度报告 by Ruis Vargas is a highly esteemed winner of the very prestigious 2020 A' Design Award 银奖 in 印刷与出版媒体设计 Competition Category.


银印刷· 2020

Dorina Nowill 年度报告

by Ruis Vargas

Client: Laika

A' Design Award 银奖 Winner in 印刷 Category

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Verified Award Winner

Verify Award Status for #98400

Colors

The Design

About Dorina Nowill 年度报告

《Dorina Nowill》是为一家服务盲人及低视力人群的基金会所设计的年度报告。盲文点位贯穿整本出版物,与印刷文字并置,构成词句与肌理。封面采用无墨压凸的凸起圆点,使报告亦可通过触摸阅读。内页以四色印刷于胶版纸上,该纸张因其多孔且富有触感的表面而被选用。报告记录了本财政年度的成果,并为下一年度制定了工作方针。此设计旨在让这份出版物对每一位读者都具有包容性。

The Recognition

About the A' Design Award 银奖

Dorina Nowill 年度报告是 A' Design Award 银奖得主,这是授予顶级、华美而令人印象深刻的设计的极为崇高的认可。银奖得主是极其卓越、极具创造力的作品,展现出其设计师杰出的专业技能、才华与敏锐。预计Dorina Nowill 年度报告将成为一件出色的典范之作,兼具非凡的专业性与深刻的创新性。这件赢得 A' Design Award 银奖的设计是一项备受瞩目、令人钦佩的发明,造福并拓展艺术、科学、设计和技术的边界。Dorina Nowill 年度报告是一件令人羡慕的创作,它唤起渴望,带来积极的情感,并激发惊叹与赞叹。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The annual report is permeated by elements in Braille, which dictate the pace of publication and function as components of interaction with the lay reader, bringing him to experience or know this model of writing. Altogether, the pages permeated by the writing of the blind integrate form - writing - and content - subject -, providing an inclusive meaning to the book. Another relevant detail: the cover has a relief print on the dots, allowing blind people to experience tactile reading.
Dimensions & Packaging
Cover: sheet format 640 x 280 mm; Core: Print format 210 x 280 mm. Cover printed on offset paper 240 g/m2, 4X4 colors (CMYK). Core composed of 120 pages in 150 g/m2 offset paper, 4x4 colors. Finish: dry relief on the cover.
Tags
Annual report, print, editorial, graphic design, branding identity
Production Technology
The cover has a proportional book ear, at full opening, a panoramic view of the use of Braille writing points. Still on the cover, the use of dry relief provides a tactile experience to the reader, offering points of braille writing. The publication was printed in CMYK-scale colors, on offset paper, mainly because it offers the tactile aspect due to its porosity.
Design Challenge
The challenge was to develop a publication that, in addition to fulfilling its functional aspects of informing and maintaining the commitment to the governance policy of the Dorina Nowill Foundation, also represented a document that addressed the aspect of the need to include blind or with low vision people.
Research
The Laika method is based on the synergy between linguistic and pictorial skills. Every project begins with the construction of meaning, an affirmation, and the need to design small graphic narratives. Thus, the Dorina Nowill annual report expands upon the detailed and strategic work of building an imaginary universe that represents the culture of the Dorina Nowill brand.
Inspiration
The Dorina Nowill Foundation serves people who are blind or have low vision. Braille writing is incorporated into the daily life of this community. For the design of its annual report, Laika started from this premise and used the points of writing, both in tactile and visual aspects, to compose the graphic identity of this publication. In this way, the points form phrases throughout the publication, in parallel with the graphical writing, composing textures that refer to the foundation's brand.
Project Duration
The project started in February 2019 and finished in May 2019 in Sao Paulo, Brazil.
Operation Flow
The annual report is intended to mark the entity's fiscal year and establish guidelines for the following year. In addition to the functional aspect of the publication, its aesthetic and graphic aspect is essential to set the date, give the document a longevity and validate its relevance to the sector. As a supporting document and material, it has another fundamental function: to serve as a presentation of the foundation and to contribute to attract sponsors from medium and large companies.
Patents
Arthur Medeiros
Team Members
Ruis Vargas, Creative Directo, Thiago Siqueira and Agnes Svilenov, Designer
Image Credits
Laika Design

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