Pedro Miguel Salgado Conde

Pedro Miguel Salgado Conde, also known as Peguel, is a Mexican designer, author, creative director, and endurance athlete whose work spans product design, furniture, publishing, restoration, and cultural projects. His practice moves between the pragmatic and the poetic, exploring the relationship between objects, materials, human behavior, ritual, and everyday experience. His work ranges from everyday products to limited-edition pieces and creative direction projects, often using narrative as a way to create meaning around objects and experiences. His work has received international design recognition and has been presented through universities, cultural institutions, exhibitions, talks, and publishing projects. Alongside his design practice, he develops independent research and writing on attention, material culture, leisure, memory, and contemporary life.