Umdwebo Kaif Burger Umklamo Wangaphakathi Wesitolo Sokudlela ngu-Valeriy Lizunov ungumnqobi ohlonishwa kakhulu womklomelo odumile we-2022 Umklomelo Webhulonzi we-A' Design Award Esigabeni Somncintiswano se-Ukudizayina Ingaphakathi.
IbhulonziIngaphakathi· 2022
Kaif Burger Umklamo Wangaphakathi Wesitolo Sokudlela
ngu Valeriy Lizunov
Iklayenti: Morgenstern
Umnqobi we-Umklomelo Webhulonzi we-A' Design Award Esigabeni se-Ingaphakathi
Umnqobi Womklomelo Oqinisekisiwe
Qinisekisa Isimo Somklomelo se-#138284Ukuklama
Mayelana ne-Kaif Burger Umklamo Wangaphakathi Wesitolo Sokudlela
I-Kaif Burger yindawo yokudlela ama-burger etholakala esitezi esiphansi sesakhiwo esinomlando emmangweni waseMoscow. Indawo yokudlela ihlanganisa amamitha esikwele angu-60 futhi ubude bophahla buyizingalo ezingu-4. Izikrini ezinkulu zedijithali ezinendawo esilinganiselwa emamitheni esikwele angu-20 zikhombisa imenyu namavidiyo omculo. Ikhawunta yensimbi eguqukile ebotshelwe ngamabhande okubopha yakha into yobuciko enkulu eyinhloko. Inothi lika-dollar elizigidi elilodwa lishicilelwe odongeni ngesishicileli se-3D, futhi ukwakhiwa okukhulu kwe-bubble gum kwensimbi engagayeki (stainless steel) kusekela isihloko sobuciko. Isibuko phansi selukwe ngamathayili e-terrazzo amphunga namhlophe.
Ukuqashelwa
Mayelana ne-Umklomelo Webhulonzi we-A' Design Award
Kaif Burger Umklamo Wangaphakathi Wesitolo Sokudlela iwinile uMklomelo Webhulonzi we-A' Design Award, ukwaziswa okuhloniphekile kakhulu okunikezwa imiklamo ephawulekayo eyehlukaniswa ukudala, ubuhlakani nobukhali bengqondo. Abawinile beBhulonzi yimisebenzi enobuchule obukhulu nedala ngokumangalisayo eqinisekisa isipiliyoni esibanzi, umcabango nobuhlakani babaklami babo. Kaif Burger Umklamo Wangaphakathi Wesitolo Sokudlela ilindeleke ukuba ibe yinto exatshwa kakhulu, edunyiswayo nethandwayo, enobungcweti obuphawulekayo nezinto ezintsha. Lo mklamo owinile uMklomelo Webhulonzi we-A' Design Award uhlanganisa izindlela ezinhle kakhulu ebuciko, esayensi, ekuklameni nasebuchwepheshe futhi uhamba phambili ngenxa yokunaka kwawo imininingwane. Kaif Burger Umklamo Wangaphakathi Wesitolo Sokudlela iyanelisa izidingo ngokumangalisayo, ithinta izifiso, iheha imizwa futhi ikhanga ukufuna ukwazi.
Ngemuva Kokuklama
Iphakheji Yabezindaba
Ama-credit, amalungu eqembu nemininingwane yobuchwepheshe ehlinzekwe ngumklami.
- Izici Ezihlukile
- The interior of Kaif Burger indulges quests into the provocative world of Morgenstern music. Giant digital screens display not only current menu but also the crops of his musical videos. The sense of grotesque is also can be found in art-objects. One million dollar bill with the portrait of rapper is printed on the wall with 3D printer, deformed metal counter strapped with sling belts looks like it is suffering under invisible pressure. The art theme is supported by a large piece of stainless steel - bubble gum installation.
- Izilinganiso Nokupakisha
- Deformed metal counter is 6775*900*950h. The total space of the dining area is 60 sq.m. Ceiling height is 4 meters. The total square of digital displays is 20 sq.m.
- Amathegi
- Burger, Morgenshtern, Rap, Music, Steel, Shoking, Art elements
- Ubuchwepheshe Bokukhiqiza
- The floor is paved with gray and white terrazzo tiles, but instead of the classic patterns there are the logo and the inscription One Million Burgers depicted on the floor. On the minimalistic concrete walls there are installations and paintings of contemporary artists. The main feature of the design is a deformed metal counter strapped with sling belts. All pieces of furniture here are made-to-order including the concrete sink.
- Inselele Yokudweba
- The space of the burger joint is limited, only 60 square meters for visitors, so the architects used every centimeter of interior (they also organised the loft for cooking area). The main art object is deformed metal counter. The architects found the way how to give an appropriate form for the steel.
- Ucwaningo
- The space inside is designed in the mix of contemporary and street art. First of all, the architects tried to analyse the creativity of popular Russian rap artist Morgenstern and convey his message into the interior. The art objects including deformed metal counter, large stainless steel bubble gum installation or huge dollar bill reflect the idea of grotesque. For crowded burger joint the architects provided separated doors and special seating area. The tables resembling a bar counter on two legs are surrounded by black minimalistic leather benches.
- Ugqozi
- The architects from Archpoint bureau created Kaif Burger as the first flagship site of the new burger joint chain for famous Russian rap artist Morgenstern. In design the architects followed his provocative behaviour. As the result, they have found a daring combination of luxury, contemporary art and quality fast food. They decomposed the image of the rapper into atoms and assembled from them a dynamic and fashionable design, aimed not only at the artists fans.
- Ubude Bephrojekthi
- The project was started in June of 2021 and finished in September 2021. Kaif Burger locates in the historical centre of Moscow on the ground floor of historical building on Nikolskaya Street.
The burger joint was highly rated and covered in Russian and international interior media. - Ukuhamba Kokusebenza
- Kaif Burger is a trendy place with dynamic interior that focuses on fast food. The burger joint is supposed to be crowded, that is why the architects provided the distribution of flows via different doors for entrance and exit. The idea of motion is reflected by giant digital screens. The menu and provocative music videos of Morgenstern are being displayed on them.
- Amapathenti
- Archpoint and Morgenstern
- Amalungu Eqembu
- Archpoint Bureau - Valery Lizunov - Chief Architect, Ekaterina Ageeva - Designer
- Amakhredithi Ezithombe
- #1/Sergey Morgunov
#2/Sergey Morgunov
#3/Sergey Morgunov
#4/Sergey Morgunov
#5/Sergey Morgunov
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