Magic Isihlalo Sokudla Sezingane by Hangzhou Buddy Buzzy Co., Ltd.

Magic Isihlalo Sokudla Sezingane by Hangzhou Buddy Buzzy Co., Ltd. is a highly esteemed winner of the very prestigious 2023 Umklomelo Wesiliva we-A' Design Award in Imikhiqizo Yezinsana Competition Category.

IsilivaImikhiqizo Yezinsana· 2023

Magic Isihlalo Sokudla Sezingane

by Hangzhou Buddy Buzzy Co., Ltd.

Client: Buddybuzzy

Umklomelo Wesiliva we-A' Design Award Winner in Imikhiqizo Yezinsana Category

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Verified Award Winner
Verify Award Status for #141860

View at A' Design Award Press Release Award Badge

Colors

The Design

About Magic Isihlalo Sokudla Sezingane

I-Magic yisihlalo sokukhula esiklanyelwe izikhathi zokudla zezingane. Isihlalo silungiseka ngamazinga amane, futhi ithreyi namapuleti ezinyawo kungasethwa ekujuleni nasekuphakameni okuhlukene, ukuze isihlalo sifanele ukusetshenziswa kusukela ekuzalweni kuze kufike ebudaleni. Indawo yokunamathela yethreyi isebenzisa i-NanoFix, into esezingeni le-nanoscale ebamba amapuleti nezitsha endaweni futhi ivimbele ukuchitheka. Ithreyi enezendlalelo ezimbili ihlukanisa indawo yokudla nendawo yokuzijabulisa ukuze isekele inhlanzeko. Ithreyi enozibuthe inamathela futhi ikhumuke ngesandla esisodwa, okugcina izingane zikhululekile futhi kwenze kube lula ukunakekela kwansuku zonke kubazali.

The Recognition

About the Umklomelo Wesiliva we-A' Design Award

Magic Isihlalo Sokudla Sezingane iwinile uMklomelo Wesiliva we-A' Design Award, ukwaziswa okuhloniphekile ngokungajwayelekile okunikezwa imiklamo esezingeni eliphezulu, ebukekayo nethinta kakhulu. Abawinile beSiliva yimisebenzi egqamile kakhulu nedala kakhulu ebonisa ubungcweti obuphawulekayo, italente nobuhlakani babaklami babo. Magic Isihlalo Sokudla Sezingane ilindeleke ukuba ibe ngumsebenzi omuhle wesibonelo, onobungcweti obuphawulekayo nezinto ezintsha ezijulile. Lo mklamo owinile uMklomelo Wesiliva we-A' Design Award uyinto entsha ebonakala kakhulu nethakazelisayo esiza futhi isunduza imingcele yobuciko, isayensi, ukuklama nobuchwepheshe. Magic Isihlalo Sokudla Sezingane iyinto enomhawu omkhulu kuyo evusa izifiso, ilethe imizwa emihle futhi ivuse ukumangala nokuxakeka.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Magic Growth Chair, a dining chair accompanying the growth of children, allows for the use from birth, toddler, and through adulthood. For its suction area using NanoFix, the unique function means that the bowls and plates can be stayed in place to prevent being tipped and avoid messy mealtimes caused by boisterous actions of children. The one handed magnetic tray can be connected and removed effortlessly, which not only keeps children safe and comfortable, but also adds ease to parenting life.
Dimensions & Packaging: 850*480*680mm
Tags: Growth Chair,One handed magnetic tray attachment, NanoFix suction area,Double layered tray with the independent meal and entertainment areas
Production Technology: The double layered tray is made of high quality PP material, BPA, PVC and DEHP free. It is antibacterial and easy to clean for quick spills. Its suction area utilizes NanoFix, and the unique functionality means that the bowls and plates can be stayed in place to prevent being tipped, thereby avoiding inevitable messes at mealtimes caused by boisterous actions of children. This is still highly functional when used repeatedly for over 10,000 times.
Design Challenge: The design team gave top priority to creating a suction area on the tray where plates and bowls of various materials could be stayed in place. To overcome this challenge, they researched on various materials with different adsorption, and applied a nanoscale adsorption material NanoFix in making the suction area of the tray. This innovative functionality can keep plates and bowls stayed in place to prevent being tipped, thus avoiding messes at mealtimes caused by boisterous actions of children.
Research: Parents are troubled with messes at mealtimes due to the boisterous nature of children, especially the frequent tipping of bowls and plates. Besides, the long term survey of similar products shows that tedious steps are required to install or remove the tray. To solve these problems, this product uses a one handed magnetic tray attachment, an insert easy to clean and a tray which prevents tipping bowls and plates, to keep children safe and comfortable at mealtimes, and to bring ease to parents.
Inspiration: This design takes inspiration from the classic cantilever chair. The distortion freealuminum leg base is combined with solid construction, featuring the low center of gravity, large support surface, excellent stability. Thereby, it can support children and provide comfort. The double layered tray design separates the meal and entertainment areas to ensure the hygiene at mealtimes and help children develop the zoning awareness of dining and entertainment.
Project Duration: Magic Growth Chair research and development was launched in January, 2021 in Hangzhou, China, and the product was on the market in June, 2022.
Operation Flow: The one handed magnetic tray can be connected effortlessly and precisely in one second without tedious alignment steps. With the tray and footplates adjustable in both depth and height, it allows for the use from birth, toddler, and through adulthood. Featured by the flexible adjustment with four levels, Magic Growth Chair enables children of different heights to enjoy mealtimes together with family members, making the company time a precious memory for them.
Team Members: Lei Yang
Yanan Zhou
Qian Xu