Isiliva Ifilimu · 2023
Nunn Bush Ukugqwayiza Komkhiqizo We-3D
- Umklomelo Wesiliva we-A' Design Award 2023 in Ifilimu
- CLIENT: Morgan Studio
- Estimated Number of Design Views: 64,362
- Verification code 09AE9D5E1A · Verify this award
Colors
About Nunn Bush Ukugqwayiza Komkhiqizo We-3D
Iphrojekthi yenzelwe ukukhombisa zonke izici zomkhiqizo ngendlela ejabulisayo ngokufundisa kodwa ngaphandle kokucasula. Inhloso bekuwukukhombisa ukwakhiwa kwesicathulo. Ugqozi luqhamuke ocwaningweni olumayelana nezakhi ezingamela umkhiqizo, njengemvelo enayo yonke imibala nemizwelo. Isicathulo salingiswa kusetshenziswa izithombe njengereferensi kanye namasu okumodela angaphezulu kwe-3D. Ukwenza imodeli, abaklami basebenzisa isofthiwe ye-C4D. Yonke imidwebo yenziwe kusetshenziswa ukuthungwa kwesikhumba namanye amabhulashi e-photoshop. I-Vray yasetshenziselwa ukuhlinzeka kanye ne-Houdini yokufanisa.
About the Umklomelo Wesiliva we-A' Design Award
Nunn Bush Ukugqwayiza Komkhiqizo We-3D iwinile uMklomelo Wesiliva we-A' Design Award, ukwaziswa okuhloniphekile ngokungajwayelekile okunikezwa imiklamo esezingeni eliphezulu, ebukekayo nethinta kakhulu. Abawinile beSiliva yimisebenzi egqamile kakhulu nedala kakhulu ebonisa ubungcweti obuphawulekayo, italente nobuhlakani babaklami babo. Nunn Bush Ukugqwayiza Komkhiqizo We-3D ilindeleke ukuba ibe ngumsebenzi omuhle wesibonelo, onobungcweti obuphawulekayo nezinto ezintsha ezijulile. Lo mklamo owinile uMklomelo Wesiliva we-A' Design Award uyinto entsha ebonakala kakhulu nethakazelisayo esiza futhi isunduza imingcele yobuciko, isayensi, ukuklama nobuchwepheshe. Nunn Bush Ukugqwayiza Komkhiqizo We-3D iyinto enomhawu omkhulu kuyo evusa izifiso, ilethe imizwa emihle futhi ivuse ukumangala nokuxakeka.
Press Kit
- Unique Properties
- The project was made to show all the features of the product in a fun way. Being a informative but without being annoying. The purpose was to show the construction of the shoe.
- Tags
- shoe, 3d animation, shoe animation, product animation, 3D, lookdev
- Production Technology
- The shoe was modeled using photographs as a reference and hard surface 3D modeling techniques. For modeling we used the software C4D. All the textures made using leather texture and some photoshop brushes. Vray was used for rendering and Houdini for Simulations
- Design Challenge
- The hardest part was making the simulations, considering that there's a lot of elements that hard to be perfectly represented as the real world
- Research
- The work was executed based mainly on the previous experiences in other works for several companies of the sector footwear, in very natural way. Feedback was collected mainly online about the quality of the 3D itself as well as the sensations that people had in the first contact with the art.
- Inspiration
- The inspiration came through the research about elements that could represent the product, like the nature with all the colors and mood.
- Project Duration
- 2 months
- Operation Flow
- The animation visual was used on online such product website, instagram and facebook. The main focus was to attract attention to the product, bringing in the composition elements that generate the necessary sensations. Competitors often use images without a strong visual appeal, so the product, especially in the online market, goes unnoticed. The excess of texts works negatively in most of these cases, underestimating the viewer's intellect.
