Jotape 3D Duo Isithombe Sobuciko Esibalulekile by Mateus Morgan is a highly esteemed winner of the very prestigious 2023 Umklomelo Wesiliva we-A' Design Award in Amagrafikhi Ekhompyutha Competition Category.
IsilivaAmagrafikhi Ekhompyutha· 2023
Jotape 3D Duo Isithombe Sobuciko Esibalulekile
Client: Morgan Studio
Umklomelo Wesiliva we-A' Design Award Winner in Amagrafikhi Ekhompyutha Category
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The Design
About Jotape 3D Duo Isithombe Sobuciko Esibalulekile
Umqondo wawuwukudala isithombe esiletha zonke izici zomkhiqizo ngokusebenzisa izakhi ezibonakalayo ezifana ne-cushion kanye negwebu. Kanjalo enikeza umuzwa wokuthamba owawudingwa umkhiqizo. Ugqozi kwakuyizinto ezijwayelekile zosuku nosuku. Izakhi ezintantayo ziletha ngomumo othambile futhi oyindilinga ukuzwa ukuthamba nokukhanya. Nakuba kwakuwukumela okulula, umphumela wawucatshangwa ngokuthile okuhlukile kokujwayelekile. Inselele enkulu kwaba ukuthi ngokusebenzisa izakhi ezimbalwa kanye nendlela yokwenza umuzwa odingekayo womkhiqizo.
The Recognition
About the Umklomelo Wesiliva we-A' Design Award
Jotape 3D Duo Isithombe Sobuciko Esibalulekile iwinile uMklomelo Wesiliva we-A' Design Award, ukwaziswa okuhloniphekile ngokungajwayelekile okunikezwa imiklamo esezingeni eliphezulu, ebukekayo nethinta kakhulu. Abawinile beSiliva yimisebenzi egqamile kakhulu nedala kakhulu ebonisa ubungcweti obuphawulekayo, italente nobuhlakani babaklami babo. Jotape 3D Duo Isithombe Sobuciko Esibalulekile ilindeleke ukuba ibe ngumsebenzi omuhle wesibonelo, onobungcweti obuphawulekayo nezinto ezintsha ezijulile. Lo mklamo owinile uMklomelo Wesiliva we-A' Design Award uyinto entsha ebonakala kakhulu nethakazelisayo esiza futhi isunduza imingcele yobuciko, isayensi, ukuklama nobuchwepheshe. Jotape 3D Duo Isithombe Sobuciko Esibalulekile iyinto enomhawu omkhulu kuyo evusa izifiso, ilethe imizwa emihle futhi ivuse ukumangala nokuxakeka.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The idea was to create an image that brings all the features of the product through visual elements like the cushion and the foam. Thus giving the sensation of softness that the product needed.
- Dimensions & Packaging
- 5000 x 5000px 300dpi
- Tags
- 3d boot, cgi shoe, shoe, shoe modelling, 3d shoe
- Production Technology
- The boot was modeled using photographs as a reference and hard surface 3D modeling techniques. For modeling we used the software 3ds Max. All the textures made using leather texture and some photoshop brushes. Vray was used for rendering. Nothing on the scene was scanned or photoscaned.
- Design Challenge
- The biggest challenge was that through a few elements and textures the sensation the product needed. Never forgetting to focus on the product itself as a primary element. Another complicated point was the modeling of the shoe itself, where I had to reproduce every detail of the product.
- Research
- The work was executed based mainly on the previous experiences in other works for several companies of the sector footwear, in very natural way. Feedback was collected mainly online about the quality of the 3D itself as well as the sensations that people had in the first contact with the art.
- Inspiration
- The inspiration was the common materials of the day to day. The floating elements bring through the soft and round shapes the sensation of softness and lightness. Even though it was a simple representation, the result was thought of something different from the usuall.
- Project Duration
- 2 months, Franca, Brazil
- Team Members
- Direction: Mateus Morgan
Concept: Mateus Morgan, Gabriel Longo
Modelling: Mateus Morgan, Carlos Masson
Texturing: Mateus Morgan
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