China Grain Museum Isethi Yezipho Zamasiko by Be Genius Design is a highly esteemed winner of the very prestigious 2024 Umklomelo Wensimbi we-A' Design Award in Izipho Competition Category.
InsimbiIzipho· 2024
China Grain Museum Isethi Yezipho Zamasiko
Client: China Grain Museum
Umklomelo Wensimbi we-A' Design Award Winner in Izipho Category
Verified Award Winner
Verify Award Status for #153780The Design
About China Grain Museum Isethi Yezipho Zamasiko
I-China Grain Museum iyisethi yezipho zamasiko nobuciko eyenzelwe imnyuziyamu ezinikezelwe kokusanhlamvu. Lolu qoqo lusebenzisa imifanekiso egxile kokusanhlamvu ezintweni ezifana namabhukumaka, izinto zokubhala kanye nezinto zansuku zonke. Imifanekiso ihlanganisa isakhiwo semnyuziyamu namasimu eliyela agolide, ama-sunflower, izinqolobane kanye nemininingwane yezindawo ezibukekayo, futhi ilandela indlela yobuciko yokudweba kwesiShayina esisiko. Kusetshenziswa ithusi, ilineni kanye nephepha elivikela imvelo ekukhiqizweni. Izipho zihlose ukuhlala zisebenza ngenkathi zidlulisa incazelo yamasiko yokusanhlamvu.
The Recognition
About the Umklomelo Wensimbi we-A' Design Award
China Grain Museum Isethi Yezipho Zamasiko iwinile uMklomelo Wensimbi we-A' Design Award, ukwaziswa okuhloniphekile okunikezwa imiklamo emihle ehlangabezana nezidingo zobungcweti nezemboni ezilindelekile ezimpahleni ezihlelwe kahle. Abawinile beNsimbi babonisa ikhono elikhulu, ubungcweti obuphezulu, ukuqonda kochwepheshe namandla okudala abadali babo. China Grain Museum Isethi Yezipho Zamasiko ilindeleke ukuba ibe yinto exatshwa kakhulu, edunyiswayo nethandwayo esebenzayo nenezinto ezintsha. Lo mklamo owinile uMklomelo Wensimbi we-A' Design Award uhlanganisa izindlela ezinhle kakhulu zemboni futhi unezimfanelo zobuchwepheshe ezifanelekile ezihlanganiswe nolwazi nethalente. China Grain Museum Isethi Yezipho Zamasiko iyahlonishwa ngenxa yokucophelela kwayo futhi ihlelelwe ukulethela izinguquko zomgangatho wempilo ezisiza ukwenza umhlaba ube yindawo engcono.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The uniqueness of the cultural and creative gift design for the Chinese Grain Museum lies in the fusion of grain-themed illustrations with the museum's architecture, natural elements, and traditional culture, presenting creative visuals rich in traditional Chinese characteristics. This not only aligns the gifts with the museum's theme but also reflects China's abundant agricultural culture and traditional arts.
- Dimensions & Packaging
- 30mm x 100mm x 0.5mm;
380mm x 450mm;
145mm x 210mm x 15mm. - Tags
- Grain, Bookmark, Cultural and creative products, Campus themed, Graphic, Vision
- Production Technology
- Brass, Canvas, Eco-friendly Paper
- Design Challenge
- Integrating grain culture into illustrations poses challenges in blending museum architecture, natural elements, and traditional culture seamlessly. Designers must balance artistic and practical aspects for cultural gifts that are visually appealing and functional in daily life. Market adaptability is crucial, emphasizing the need for illustration designs to align with the target audience's tastes and demands, underscoring the importance of designers understanding the market for competitiveness.
- Research
- Through in-depth research of the museum, the designer gained a profound understanding of the rich cultural significance of grain. Successfully conveying these elements to the audience through illustrations, the gift designs not only possess artistic and creative qualities but also consider practicality. This dual focus on cultural expression and utility enhances the overall appeal of the gifts.
- Inspiration
- The designer, inspired by the Chinese Grain Museum's cultural and historical context, seamlessly blended architectural elements, golden rice fields, sunflowers, granaries, and scenic details through illustrations. These design inspirations, rooted in nature's beauty, also integrate the artistic essence of traditional Chinese painting, adding cultural depth to the gifts.
- Project Duration
- The project started in November 2023 in Shenzhen, China and finished in December 2023 in Shenzhen, China.
- Operation Flow
- Applying illustrations to various souvenirs, such as stationery and everyday items, ensures that the gifts are not only practical but also convey the cultural essence of the museum.
- Patents
- Copyrights belong to Be Genius Design, 2023.
- Team Members
- Designer: Shangfei Lang:
Designer: Cheng Zhong;
Designer: Xiang Ren;
Designer: Wenhao Shang;
Instructor: Xueqing Kong;
Instructor: Youqing Yong. - Image Credits
- Image # 1: Creator Shangfei Lang, 2023.
Image # 2: Creator Shangfei Lang, 2023.
Image # 3: Creator Shangfei Lang, 2023.
Image # 4: Creator Shangfei Lang, 2023.
Image # 5: Creator Shangfei Lang, 2023.
Video Credits: Zhong Cheng, 2023.
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