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Juwon Kim and Nakyeong Shin 嘅作品 Eco Expo Korea 海報

由設計師 Juwon Kim and Nakyeong Shin 創作嘅 Eco Expo Korea 海報 係備受推崇嘅 2021 A' Design Award 銅獎 得獎作品,獲獎類別為 平面設計。


銅平面· 2021

Eco Expo Korea 海報

由 Juwon Kim and Nakyeong Shin

客戶: KEITI(Korea Environmental Industry&Technology Institute)

平面 類別嘅 A' Design Award 銅獎 得獎者

9,495

色彩

設計

關於 Eco Expo Korea 海報

生態博覽會韓國係一個關於糧食沙漠化嘅海報同網頁互動設計。海報以A0尺寸製作,尺寸為1189乘841毫米。多個像素圖層在植物影像上時隱時現,令植物受損或者轉變成新嘅形態。每一層透過改變其比例覆蓋前一層。呢種效果影射404錯誤,展現出原生植物同人工選育新概念之間嘅差距。呢個設計旨在提高大眾對正在消失嘅植物物種嘅關注。

榮譽認可

關於A' Design Award 銅獎

Eco Expo Korea 海報是 A' Design Award 銅獎得主,這是授予以創造力、獨創性和敏銳見長的傑出設計的極具聲望的認可。銅獎得主是技藝嫻熟、創意驚人的作品,印證了其設計師豐富的經驗、想像力與機智。預計Eco Expo Korea 海報將成為一件備受推崇、令人欽佩且被珍愛的物品,兼具顯著的專業性與創新性。這件贏得 A' Design Award 銅獎的設計融入藝術、科學、設計和技術領域的最佳實踐,並因注重細節而出類拔萃。Eco Expo Korea 海報出色地滿足需求,觸動渴望,迷住情感,並吸引好奇心。

設計背後

新聞資料包

由設計師提供嘅製作人員名單、團隊成員同技術詳情。

獨特屬性
The graphic design '404 not found', displayed in 'Eco Expo' in 2019.
In the graphics, multiple pixel layers repeat their appearance and disappearance being damaged or transforming into new images. There are layers implying the concept of plants being artificially selected or vanishing away. The layer cover up the previous by cheaning its ratio. This represents the gap between the original plant and the artificially selected new concept as in the 404 error.
尺寸同包裝
It consists of poster and web interactive design. Poster has been created in the A0 size. It measures 1189mm x 841mm to be precise.
標籤
design, poster, graphic, eco
設計挑戰
We want to raise awareness about the current situation facing mankind through extreme settings in which the concept of food is newly established due to 404 errors.
研究
We investigated the raw materials (plants) of food that were disappearing.
Recognizing that there are fewer cases of encountering plant prototypes due to processed and fast food, the correlation was quantified and graphically made.
Due to excessive plant species improvement, aquaculture-type indoor cultivation, and industrialization, this situation, in which humans and plants become increasingly distant, contact points disappear, and forget what the raw materials are, was set up as the term "artificial selection of plant concepts" and applied to the design.
靈感
The earth faces the problem of 'Food Desertification' with the development of industrialization and processed food. The rapid decline in the number of plants, which are the raw materials for many foods, and genetically modified cultivation introduced a new generation of mankind who knows tomato ketchup but not the tomatoes. The 404 not found graphic shows how such food desertification deforms the original concept of plants and creates a new concept artificially selected.
項目時長
The project was displayed at COEX Hall in Gangnam, Seoul, from October 13 to November 10, 2019.
操作流程
As multiple pixel layers cover the top and bottom of the object, it changes with the pollution level of the environment, the scale of industrialization, and the number of people in the current plant species. When all layers are full, they turn red.
Objects, which are hidden in layers and are increasingly invisible, tell us the progress of food desertification, and can graphically derive the progress of desertification of food that you have searched through the website.
團隊成員
Juwon Kim, Nakyeong Shin

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