Dreamquark 商業宣傳冊 by Fanny De Bray is a highly esteemed winner of the very prestigious 2021 A' Design Award 銅獎 in 平面設計 Competition Category.

銅平面· 2021

Dreamquark 商業宣傳冊

by Fanny De Bray

Client: Made For You

A' Design Award 銅獎 Winner in 平面 Category

13,495

Verified Award Winner

Verify Award Status for #109858

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Dreamquark 商業宣傳冊

Dreamquark係一份為科技公司創作嘅插畫式商業宣傳冊。呢本宣傳冊尺寸為210乘297毫米,以清晰嘅方式闡述公司嘅附加價值。圖像風格靈感源自現有嘅品牌標誌,帶有活潑感但又唔會過於簡約。插畫同埋畫面截圖展示咗人工智能解決方案「Brain」嘅易用性。宣傳冊仲介紹咗公司團隊嘅技術專長,旨在令人對公司業務有更深入嘅了解。

The Recognition

About the A' Design Award 銅獎

Dreamquark 商業宣傳冊是 A' Design Award 銅獎得主，這是授予以創造力、獨創性和敏銳見長的傑出設計的極具聲望的認可。銅獎得主是技藝嫻熟、創意驚人的作品，印證了其設計師豐富的經驗、想像力與機智。預計Dreamquark 商業宣傳冊將成為一件備受推崇、令人欽佩且被珍愛的物品，兼具顯著的專業性與創新性。這件贏得 A' Design Award 銅獎的設計融入藝術、科學、設計和技術領域的最佳實踐，並因注重細節而出類拔萃。Dreamquark 商業宣傳冊出色地滿足需求，觸動渴望，迷住情感，並吸引好奇心。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: After strengthening Dreamquark’s positioning strategy by carrying out a market analysis and developing a brand platform, the team created an illustrated brochure in order to provide a better understanding of the startup’s added value. Inspired by the existing logo, the graphic style is fun without being too minimalistic, to highlight Brain’s which is an AI, ease of use, and Dreamquark’s technical expertise.
Dimensions & Packaging: Brochure: 210 mm x 297 mm
Tags: fun, illustration, graphic design, startup, brochure
Production Technology: Brochure
Design Challenge: Give a better understanding of company activities.
Research: Several research have been conducted to create this design:

- Brand platform with the company direction: What is the mission? What are the USP? Who is the target?
- Moodboard of images and emotions that need to be associated with the brand (with the company direction)
Inspiration: The graphics of the commercial brochure for Dreamquark are directly inspired by the existing logo which is playful without being too minimalist.
Project Duration: The project started in March 2020 in Torino and finished in June 2020.
Operation Flow: As a rapidly growing company Dreamquark now wants to go further with new communication tools which better convert the benefits of its solutions. After strengthening Dreamquark’s positioning strategy by carrying out a market analysis and developing a brand platform the team created an illustrated brochure in order to provide a better understanding the startup’s added value.
Patents: Copyright Made for you
Team Members: Creative Director: Fanny de Bray
Graphic Designer: Anna Cesa
Brand Strategist: Amandine Lantelme
Image Credits: Illustrator: Anna Cesa