ReAim 推送通知平台 by Miodrag Karalejic is a highly esteemed winner of the very prestigious 2021 A' Design Award 銀獎 in 介面、互動及用戶體驗設計 Competition Category.

銀介面· 2021

ReAim 推送通知平台

by Miodrag Karalejic

Client: ReAim

A' Design Award 銀獎 Winner in 介面 Category

36,608

Verified Award Winner

Verify Award Status for #111077

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About ReAim 推送通知平台

ReAim 提供了一種提高用戶參與度的簡單方法。 ReAim 用於向訪問者發送有針對性的推送通知，以便他們不斷回來。該平台將為不同類型網站的所有者提供重新吸引和接觸受眾的機會，即使他們不在網站上也可以通過推送通知進行訪問。其目標是任何人都可以在註冊後幾分鐘內發布活動、添加創意並開始發送推送消息。

The Recognition

About the A' Design Award 銀獎

ReAim 推送通知平台是 A' Design Award 銀獎得主，這是授予頂級、華美而令人印象深刻的設計的極為崇高的認可。銀獎得主是極其卓越、極具創造力的作品，展現出其設計師傑出的專業技能、才華與敏銳。預計ReAim 推送通知平台將成為一件出色的典範之作，兼具非凡的專業性與深刻的創新性。這件贏得 A' Design Award 銀獎的設計是一項備受矚目、令人欽佩的發明，造福並拓展藝術、科學、設計和技術的界限。ReAim 推送通知平台是一件令人羨慕的創作，它喚起渴望，帶來積極的情感，並激發驚嘆與讚嘆。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: ReAim offers many of the standard targeting features like
country, customer age, OS, browser type, etc. But when it comes
to targeting, in general, users who subscribe for push
notifications are already a very targeted group.

Some of the key features of ReAim are:
User Targeting, Audience Segmentation, Retargeting, Sequence Triggers, A/B/n testing, Conversion tracking, reporting & analytics,
Personalization & API integration.
Dimensions & Packaging: ReAim is intended to be used on desktop computers through a web browser. It was designed on a 1600 wide canvas and is fully responsive to desktop devices.
Tags: ui, ux, ui design, ux design, web, web design, branding, brand design, logo, logo design
Production Technology: The entire design of the product including the logo and branding material was done in Sketch. The app prototype was done in the Invision app.
Design Challenge: Being one of the forerunners in the push notification 'field,' we didn't have many resources to look after. Many platforms are poorly designed and are not easy to understand by a user with no prior experience working with such websites.
Research: In parallel to designing, we were also spending quite some time researching similar platforms and relevant examples that could lead to a better user experience. Some of the platforms that helped us find relevant content for our research are Awwwards, Behance, Dribbble, UXArchive, Invision, and similar.
Inspiration: ReAim is a platform of the future for push notifications services.
We have built ReAim with the goal that anyone can publish a
the campaign, add creatives, and start sending push messages
within minutes after signing up.

For those who have used any kind of campaign manager in the past, the interface is very familiar and intuitive, and the process is very logical and understandable to the user.
Project Duration: It started in January 2020 and launched in August 2020.
Operation Flow: We have put many efforts into UX and UI, which is visible in the
clean design, despite many cluttered analytics reports and
numbers available to the customers.
Team Members: Platform Marketing Lead: Marko Ćirković
Development Lead: Marko Roganovic