由設計師 COdesign Ltd 創作嘅 COseries 動態視覺識別係備受推崇嘅 2021 A' Design Award 銀獎得獎作品，獲獎類別為平面設計。

銀平面· 2021

COseries 動態視覺識別

由 COdesign Ltd

客戶: COdesign

平面類別嘅 A' Design Award 銀獎得獎者

38,301

經驗證嘅獲獎者

驗證設計 #112124 嘅獲獎狀態

訪問網站喺 A' Design Award 查看新聞稿獎項徽章

色彩

設計

關於 COseries 動態視覺識別

COseries係為設計公司COdesign打造嘅動態視覺識別系統。COseries以多種唔同形式呈現公司標誌，每個版本都承載住獨立嘅故事。主題涵蓋社會議題、節慶時刻、成就、人物同文化，每個月都會推出全新作品。呢啲作品運用相片合成、數碼插畫、立體建模、動態渲染同手工剪紙等技法製作。每件成品都維持住標誌二比一嘅闊高比例。

榮譽認可

關於A' Design Award 銀獎

COseries 動態視覺識別是 A' Design Award 銀獎得主，這是授予頂級、華美而令人印象深刻的設計的極為崇高的認可。銀獎得主是極其卓越、極具創造力的作品，展現出其設計師傑出的專業技能、才華與敏銳。預計COseries 動態視覺識別將成為一件出色的典範之作，兼具非凡的專業性與深刻的創新性。這件贏得 A' Design Award 銀獎的設計是一項備受矚目、令人欽佩的發明，造福並拓展藝術、科學、設計和技術的界限。COseries 動態視覺識別是一件令人羨慕的創作，它喚起渴望，帶來積極的情感，並激發驚嘆與讚嘆。

設計背後

新聞資料包

由設計師提供嘅製作人員名單、團隊成員同技術詳情。

獨特屬性: COdesign managed to make its mark in the design industry through this self-branding initiative. Unlike the rest, this series did not just portray the dynamism of the brand’s logo but also the creativity and expertise of the company and its members. The purpose was simple - design for impact and present the logo in various ways to communicate diverse stories.
尺寸同包裝: Horizontal & square dimensions for optimal viewing experience dependent on selection of platform/venue. However, the aspect ratio of the mark that is 2:1 (Width:Height) is the same for every final output (physical, digital, static or motion) throughout the series.
標籤: logo, identity, dynamic branding, logo system, graphic design, 3d, motion graphics, self promotion, self expression, codesign
生產技術: The team has taken a variety of approaches while executing each of the ideas in this series. While some concepts have been created using photo manipulation processes on Adobe Photoshop, others have been completely digitally illustrated using Adobe Illustrator; while some have been modeled and generated using 3D techniques and software like Cinema 4D and ZBrush, others have been hand-crafted with paper and scissors. The motion renders were generated using Adobe After Effects and Unreal Engine.
設計挑戰: The challenges include the continuous process of learning and embracing new technologies and techniques with each new idea, as well as the portrayal of the concepts in a manner that stays relevant and meaningful to the audience. Keeping the content confined to the CO shape is quite demanding too. Execution requires more solution-based thinking compared to the ideation phase, and that's when most of the challenges occur and are solved by the team.
研究: Every month, the creative team researches causes and occasions and decides on a number of concepts to showcase through this series. Brainstorming sessions are conducted every 3 to 4 weeks and the outcomes along with the evaluated data are collected and reimagined to develop content that is meaningful and informative. The series is created with all insights kept in mind at all times to provide the audience with a wholesome experience.
靈感: A diverse team of individuals, with passion for design and heart for people, dreamt of applying their thoughts, knowledge and experience into an original series of self-expression through the company logo. COseries was born to create impact on minds and lives. The inspiration came from Google’s famous doodles - alterations of the Google logo created to commemorate holidays, events, achievements, and historical figures.
項目時長: The COseries project began in the year 2016 and continues to be a running project with new content planned and designed every month. The origin is Bangladesh but it caters to a global audience.
操作流程: With a cohesive blend of design, psychology and technology, each design in this series has been crafted to be realized as a thought-provoking piece of art on its own, thus depicting how we can use our skills and expertise to positively impact the world for an improved future. Every piece has a tale that inspires the audience to imagine a better planet and to work towards it together. At COdesign, we believe that everyone deserves a better tomorrow.
團隊成員: Amit Richard
Sheikh Sanjid Ahmed
Tajrian Binte Zaman
Alfred Michael
Fahreen Islam
Murad Hossen
Mahbub Joy
Tonmoy Rahman
Bushra Zerin
Fatehul Joy
Ishmam Ahmed