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ZDCollections 書籍設計 by Xue Jiang

ZDCollections 書籍設計 by Xue Jiang is a highly esteemed winner of the very prestigious 2021 A' Design Award 鐵獎 in 印刷設計 Competition Category.


鐵印刷· 2021

ZDCollections 書籍設計

by Xue Jiang

Client: 869 School of Design

A' Design Award 鐵獎 Winner in 印刷 Category

11,455

Verified Award Winner

Verify Award Status for #119748

Colors

The Design

About ZDCollections 書籍設計

ZDCollections係一本收錄二十三位學生年度設計作品嘅書籍。呢個系列嘅第四版將入選作品拆解為字體、圖像、RGB同其他元素,然後重新排列組合。版面設計刻意跳出規則嘅框架網格,以呈現每件作品背後嘅意義。封面採用鐳射材料製成,模糊咗色彩同圖形之間嘅界線,令讀者嘅注意力更集中喺內容本身。呢本書尺寸為150乘252毫米,共430頁。

The Recognition

About the A' Design Award 鐵獎

ZDCollections 書籍設計是 A' Design Award 鐵獎得主,這是授予滿足人們對設計精良的創作所期待的專業與工業要求的優良設計的聲望認可。鐵獎得主展現出其創作者的高超技藝、高度專業化、專家級的理解力和創造能力。預計ZDCollections 書籍設計將成為一件備受推崇、令人欽佩且被珍愛的創作,既實用又創新。這件贏得 A' Design Award 鐵獎的設計整合了行業最佳實踐,並擁有與專業知識和才華相結合的稱職技術特性。ZDCollections 書籍設計因其嚴謹而受到尊重,旨在提供有助於讓世界變得更美好的生活品質改善。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This is the fourth whole point collection, named The Whole-point Fourth Collection. All the outstanding designs of 23 students in one year are divided into fonts,graphics, RGB and other elements, and then rearranged and combined. This collection breaks the traditional regular frame typesetting and adopts a breakthrough design technique to better show the inner meaning.
Dimensions & Packaging
Book 150mm x252mm
Format 880mm x1230mm 1/16
Page 430
Tags
ook design, portfolio, font design, brand design, graphics, RGB
Production Technology
Breaking the traditional regular frame type layout, and adopting breakthrough design techniques to better show the inner meaning of his works. Through the layout and design of the page, the text is combed as a whole, so that readers can have an effective effect on the understanding of the text content and feel the pure fluency brought by reading. Strictly control the color saturation, ink penetration and image reduction of printing quality.Pay attention to the quality and details of each link of the binding,and increase the pleasure of its readers.
Design Challenge
In this design, the most difficult part is the book cover design. We think about how to convey the information in the book to readers through visual expression. And did a lot of related investigations and data collection. In the end, a laser material was selected to illustrate the theme of the entire book, so that the cover and the inner pages are better connected.
Research
This book divides the excellent design works of 23 students in one year into fonts, graphics, RGB and other elements, and then rearranges them. Through the choice of paper, the layout design, the composition of the rhythm space of the content, the application of fonts, the way of binding, etc., as well as the overall expression of content and form, it brings a sense of pleasure to the five senses.
Inspiration
The inspiration of book cover design comes from the blur of color and graphic boundary.Fuzzy book itself is a design work,which is used to rearrange different design works on the inner pages of the book,so laser material is used to design the cover and then blur the overall sense of the book. At the same time,let readers pay more attention to the content of the book.
Project Duration
The work started in Dalian in July 2019, completed in Dalian in March 2020, and was exhibited at Dalian Bingshan Huigu in May.
Operation Flow
The book integrates its content style, table design sequence, etc. By blurring the color and graphic boundaries, blurring the book itself is a design work, which corresponds to the rearrangement of different design works on the inner pages of the book. Therefore, the cover is designed with laser materials, which blurs the overall feel of the book and makes readers pay more attention to the content.
Team Members
Creative Director:Xue Jiang
Art Director:Shiyu Ma
Designer:Xue Jiang
Typographer:Yaoqian Han
Copywriter:Shuai Shao

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