Multivision Porsche Shanghai 攝影藝術作品 by Florian W. Mueller is a highly esteemed winner of the very prestigious 2022 A' Design Award 銀獎 in 攝影設計 Competition Category.
銀攝影· 2022
Multivision Porsche Shanghai 攝影藝術作品
Client: Porsche China
A' Design Award 銀獎 Winner in 攝影 Category
Verified Award Winner
Verify Award Status for #139344The Design
About Multivision Porsche Shanghai 攝影藝術作品
《Multivision Porsche Shanghai》係為保時捷中國而創作嘅攝影藝術系列。每一張圖像都透過多重曝光將三張相片融合喺同一畫面之中。呢個系列展現咗上海嘅唔同面貌，由傳統中國街區同前法租界嘅建築，到現代化嘅玻璃同鋼結構大樓。每幅作品都有一部跑車出現，即使置身於層層疊疊嘅環境之中，依然清晰可辨。呢啲圖像以數碼攝影創作，並以限量版形式製成裱於鋁複合板上嘅高級藝術微噴輸出作品。
The Recognition
About the A' Design Award 銀獎
Multivision Porsche Shanghai 攝影藝術作品是 A' Design Award 銀獎得主，這是授予頂級、華美而令人印象深刻的設計的極為崇高的認可。銀獎得主是極其卓越、極具創造力的作品，展現出其設計師傑出的專業技能、才華與敏銳。預計Multivision Porsche Shanghai 攝影藝術作品將成為一件出色的典範之作，兼具非凡的專業性與深刻的創新性。這件贏得 A' Design Award 銀獎的設計是一項備受矚目、令人欽佩的發明，造福並拓展藝術、科學、設計和技術的界限。Multivision Porsche Shanghai 攝影藝術作品是一件令人羨慕的創作，它喚起渴望，帶來積極的情感，並激發驚嘆與讚嘆。
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Porsche China asked me if I’d like to shoot in Shanghai and create some artwork for the PHOTOFAIRS Shanghai, including their iconic sportscars.
I created pictures in the style of my “Multivision” series to show the various vibrant faces of this great city.
It's multiple exposure photography, always three photographies in one picture. - Dimensions & Packaging
- Different Artworks in different sizes, all in limited editions
- Tags
- Shanghai, China, Porsche, multiple exposure, photography
- Production Technology
- Digital photography, the artworks are finished as Fine-Art prints, mounted on Alu-Dibond.
- Design Challenge
- The challenge was the weather and to find locations, where a multiple exposure of Shanghai gives a good view to the different faces of the city.
- Research
- The project started with a call from Porsche China. I created a concept and did the creative direction. All in all, I didn't have much time, there were about 3 months between the creation of the concept and the exhibition for Porsche's 70th birthday at Photofairs Shanghai.
- Inspiration
- Shanghai has many different faces. You can find the old, traditional China, the influences of France in the "Former French Concession" and of course very modern glass and steel architecture.
I wanted to capture these different faces of the city in multiple exposures, always with a Porsche in the picture. Because no matter how distorted the environment appears through the multiple exposure, you can always recognize the iconic design of the Porsche. - Project Duration
- Location-Scouting and Shooting: 10 days, 10 more days for postproduction
- Operation Flow
- 1. Digital location scouting via internet, Google Earth, etc.
2. Physical location scouting in Shanghai
3. Shooting in the streets of Shanghai
4. Post Production - Patents
- Copyrights belong to Florian W. Mueller, 2022.
- Team Members
- David Schütte
Claire Bayrasy. - Image Credits
- Behind the scene credits: David Schuette
Production Company: Freeman XP, Claire Bayrasy
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