Dury Chin 嘅作品 Hong Kong Book Fair 2022 公開展覽

由設計師 Dury Chin 創作嘅 Hong Kong Book Fair 2022 公開展覽係備受推崇嘅 2024 A' Design Award 銅獎得獎作品，獲獎類別為活動設計。

銅活動· 2024

Hong Kong Book Fair 2022 公開展覽

由 Dury Chin

客戶: Hong Kong Trade Development Council

活動類別嘅 A' Design Award 銅獎得獎者

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經驗證嘅獲獎者

驗證設計 #151900 嘅獲獎狀態

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色彩

設計

關於 Hong Kong Book Fair 2022 公開展覽

2022年香港書展係喺灣仔香港會議展覽中心舉行嘅一個公開展覽。第32屆書展佔地55100平方米,匯聚咗超過700個參展商。藝術廊係整個活動嘅核心,分為三個區域:城市文學、香港建築同香港滋味。展板由可重複使用嘅鋁框架搭建而成,外層覆蓋膠片、聚碳酸酯同玻璃,並喺場外預先製作同測試。為咗令製作過程更加環保,展覽仲採用咗可降解地毯。

榮譽認可

關於A' Design Award 銅獎

Hong Kong Book Fair 2022 公開展覽是 A' Design Award 銅獎得主，這是授予以創造力、獨創性和敏銳見長的傑出設計的極具聲望的認可。銅獎得主是技藝嫻熟、創意驚人的作品，印證了其設計師豐富的經驗、想像力與機智。預計Hong Kong Book Fair 2022 公開展覽將成為一件備受推崇、令人欽佩且被珍愛的物品，兼具顯著的專業性與創新性。這件贏得 A' Design Award 銅獎的設計融入藝術、科學、設計和技術領域的最佳實踐，並因注重細節而出類拔萃。Hong Kong Book Fair 2022 公開展覽出色地滿足需求，觸動渴望，迷住情感，並吸引好奇心。

設計背後

新聞資料包

由設計師提供嘅製作人員名單、團隊成員同技術詳情。

獨特屬性: Being the first large-scale event in 2022 consists of 55100 m2 exhibition space, the 32nd Hong Kong Book Fair and associated events brought together more than 700 exhibitors offering a diverse experience for shoppers. Since 1990, the Fair has developed from a mere promotion platform for the industry to an annual territory-wide major reading and cultural event for the public of Hong Kong.
尺寸同包裝: The area of the Art Gallery: City Literature was approximately: 47mL x 4mD x 2.5mH, HK Architecture was approximate: 29mL x 10mD x 2.5mH, Taste of Hong Kong was approximate: 20mL x 10mD x 2.5mH. Both areas are surrounded by aluminum system structures with polycarbonate panels, and glass showcases with system structure.
標籤: Book Fair, Hong Kong, History and City Literature, HKTDC
生產技術: Due to the limited setup day, the display items were prefabricated and tested off-site prior to being reassembled onsite. These included the rotatable book stand, display props, and all flipping icons. All panels were made from reusable aluminum structure frames covered with vinyl, polycarbonate, and glass finish. The audio-visual equipment, TV screen, and display furniture were hired by other parties. To be more sustainable in the overall production biodegradable carpets were used.
設計挑戰: 3 identical zone: City literature, HK Architecture and Taste of HK was harmony cohere as an Art Gallery of 2022. Aptly adopting the flipping concept on old literature and objects, dynamic transparent reflective planes and an area for infinite reflection completed the hardware for the space. The spatial experience design was completed by a series of bespoke video content highlighting various literature authors, photos, and cultural-related objects.
研究: Our design rationale was to create a visual series combining with HK Traditional Culture and Objects. This project combined special displays of Art Gallery Exhibitions for visitors to explore HK Food Culture, Historical Authors and Architecture Photos as well as a Kids Comic Area to feature old comic book covers. Following the central theme Inspirational and Motivational Reading, the HK Book Fair 2022 introduced some of the best inspirational authors and books of this genre to renders, aiming to bring HK citizens together and encourage them to seek out motivational books that could help people to face the challenges ahead after the pandemic.
靈感: A Neo-composition of Hong Kong heritage and traditional symbols. By using elements from old literatures and objects, book binding and flipping methods as the core to create a unique graphic series of Hong Kong Book Fair. In order to portray the key message of each display, we focused on the interplay between bold icons and solid colors, then turned these to different illustrations expressing the interests of reading books.
項目時長: The duration for the project took 3 months from initial briefing to onsite completion. It was launched from 20 to 26 July 2022 and ran for 7 days. HK Book Fair was located at the Hong Kong Conference and Exhibition Centre HKCEC in Wan Chai, Hong Kong.
操作流程: Art Gallery was the focus of Hong Kong Book Fair every year. This year, it was composed of: City Literature, and HK Architecture and Taste of Hong Kong three zones. First, the spreading of descriptive panels creates a museum-look-like atmosphere to enhance the visitor experience by different literature authors. Second, to collaborate with National Geographic, selected photos of iconic Hong Kong architecture photo were spatially displayed on a semi-transparent panel to create a Gallery look-alike. Third, an eye-catching color zoning with various posters, packaging, news clipping, miniatures, and books, to compose nostalgia for Hong Kong’s food culture. Three individual Zones worked in harmony to create a journey for the visitor to walk through, to experience an exceptional and unique sense of Hong Kong’s culture.
團隊成員: HKTDC Creative Department
圖片來源: Hong Kong Trade Development Council