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Chen Zilong, Yang Chao and Teng Juan 嘅作品 La Gambeta 企業形象設計

由設計師 Chen Zilong, Yang Chao and Teng Juan 創作嘅 La Gambeta 企業形象設計 係備受推崇嘅 2024 A' Design Award 銅獎 得獎作品,獲獎類別為 平面設計。


銅平面· 2024

La Gambeta 企業形象設計

由 Chen Zilong, Yang Chao and Teng Juan

客戶: Hengdian College of Film & Television

平面 類別嘅 A' Design Award 銅獎 得獎者

12,400

色彩

設計

關於 La Gambeta 企業形象設計

《La Gambeta》係中國義烏一間設計師店嘅企業形象設計,呢間店主要售賣女士飾品、香水同其他日用品。標誌將字母L同G結合中國傳統中國結嘅造型、圓形結構同寶石形狀融為一體。視覺語言取材自中國花鳥畫,並借助人工智能工具重新演繹。呢個形象設計延伸到產品包裝上,每款香水都係由包裝上所繪嘅植物提取而成,例如桃花、杏花或梨花。

榮譽認可

關於A' Design Award 銅獎

La Gambeta 企業形象設計是 A' Design Award 銅獎得主,這是授予以創造力、獨創性和敏銳見長的傑出設計的極具聲望的認可。銅獎得主是技藝嫻熟、創意驚人的作品,印證了其設計師豐富的經驗、想像力與機智。預計La Gambeta 企業形象設計將成為一件備受推崇、令人欽佩且被珍愛的物品,兼具顯著的專業性與創新性。這件贏得 A' Design Award 銅獎的設計融入藝術、科學、設計和技術領域的最佳實踐,並因注重細節而出類拔萃。La Gambeta 企業形象設計出色地滿足需求,觸動渴望,迷住情感,並吸引好奇心。

設計背後

新聞資料包

由設計師提供嘅製作人員名單、團隊成員同技術詳情。

獨特屬性
The inspiration for the design comes from Chinese flower and bird paintings, with the diversity of flowers, birds, and plants, just like the unique charm of women. Integrate the style of Eastern painting with modern internationalism. As the only high-end designer brand store in Yiwu, China, we are not only committed to showcasing the brilliance of women, but also to strengthening the symbiotic relationship between seduction and nature.
尺寸同包裝
The general dimensions of the product are 120mm in length, 100mm in width, and 50mm in height. Some products are subject to private customization.
標籤
Women's products, cultural and creative, aromatherapy, accessories, daily necessities, elegant, brilliant, confident, environmentally friendly.
生產技術
The fragrance of the product is extracted from the corresponding plants according to the theme of the packaging. More natural and pollution-free.
設計挑戰
The designer began a long research, looking for mysterious elements that can awaken women. They dug out from Chinese flower-and-bird paintings and carried out scientific plant extractions of peach blossoms, apricot blossoms, pear blossoms and other plants to create a diversified experience from sight to smell. In order to satisfy To meet the needs of more people, products can be customized so that every consumer has his or her own unique value and charm.
研究
This is an Oriental women's product with the theme of Chinese flowers and birds. The designer conducted research and development for the company from brand design to product packaging. The Chinese flowers, birds and flowers are used to reflect the fusion of nature and beauty of Oriental women. The brand value is more about conveying nature. The concept of ecology and female care is a declaration of personality and a reflection of life attitude.
靈感
This is a designer shop focusing on women's accessories, perfume and other daily necessities. The logo is based on the letters "g" and "L", combined with traditional elements of Chinese knots, symbolizing auspiciousness and happiness, hoping to bring joy and good wishes to customers. At the same time, the design also integrates the characteristics of circular structure and gemstones, showcasing a simple and noble beauty. They use the natural power of these elements to inject unique life and soul into every product, allowing every woman to feel dedication and ingenuity.
項目時長
The project starts in March 2023 in Yiwu, China and will be completed in December 2023.
操作流程
The logo was produced through professional design software. The core of the logo concept is to convey the connection between the letters L and G. The designer created a secondary creation of traditional flower and bird elements based on artificial intelligence generation, and finally reached a satisfactory level.
團隊成員
Designer: Chen Zilong
Designer: Yang Chao
Designer: Teng Juan
圖片來源
Image #1: Chen Zilong
Image #2: Chen Zilong
Image #3: Yang Chao
Image #4: Yang Chao
Image #5: Teng Juan

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