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Di Lu 嘅作品 751 International Design Festival 主要功能:展覽

由設計師 Di Lu 創作嘅 751 International Design Festival 主要功能:展覽 係備受推崇嘅 2024 A' Design Award 鐵獎 得獎作品,獲獎類別為 平面設計。


鐵平面· 2024

751 International Design Festival 主要功能:展覽

由 Di Lu

客戶: Di Lu

平面 類別嘅 A' Design Award 鐵獎 得獎者

12,108

色彩

設計

關於 751 International Design Festival 主要功能:展覽

書籍文字:北京751國際設計週嘅視覺形象融合咗傳統同創新,運用幾何圖形同細膩嘅色彩搭配,吸引多元化嘅觀眾。喺克服時間限制同美學多樣性嘅挑戰下,呢個項目透過互動式邀請函同數碼與實體設計嘅融合,突顯文化敘事。呢種手法塑造咗一個極具視覺感染力嘅形象,呼應設計週嘅主題,展現設計連接過去同未來嘅力量。

榮譽認可

關於A' Design Award 鐵獎

751 International Design Festival 主要功能:展覽是 A' Design Award 鐵獎得主,這是授予滿足人們對設計精良的創作所期待的專業與工業要求的優良設計的聲望認可。鐵獎得主展現出其創作者的高超技藝、高度專業化、專家級的理解力和創造能力。預計751 International Design Festival 主要功能:展覽將成為一件備受推崇、令人欽佩且被珍愛的創作,既實用又創新。這件贏得 A' Design Award 鐵獎的設計整合了行業最佳實踐,並擁有與專業知識和才華相結合的稱職技術特性。751 International Design Festival 主要功能:展覽因其嚴謹而受到尊重,旨在提供有助於讓世界變得更美好的生活品質改善。

設計背後

新聞資料包

由設計師提供嘅製作人員名單、團隊成員同技術詳情。

獨特屬性
The Beijing 751 International Design Festival's identity uses gravity as a metaphor for heritage, blending blue, grey, and pink to symbolize continuity. Geometric shapes and color gradients emphasize themes of return and innovation, making it visually compelling and symbolically rich. This design uniquely combines aesthetic appeal with cultural insight, creating a memorable and meaningful identity.
尺寸同包裝
The size may vary because there are different types of products.
標籤
Design Festival, Poster, Visual Design, Digital Design, Beijing, Visual System
生產技術
The 2023 Beijing 751 International Design Week showcased a unique interactive circular invitation that dynamically unveils event specifics upon rotation, promoting hands-on interaction. This tactile feature, crafted using precision die-cutting techniques and durable materials, reinforces the festival's integration of simplicity, functionality, and user-oriented design principles. It serves as a prime example of our methodology, aimed at crafting accessible and compelling design encounters that align with the festival's ethos of innovation.
設計挑戰
The primary challenge during the Beijing 751 International Design Week revolved around crafting a visual identity that resonated with both the general public and professional designers. Striking a delicate balance between broad appeal and professional depth necessitated a nuanced approach to aesthetics and thematic representation. We faced the pressure of tight deadlines, requiring rapid yet thoughtful design refinements. Internally, we carefully weighed historical and social contexts to ensure our designs paid homage to cultural heritage while maintaining contemporary relevance. Externally, we negotiated production capabilities and leveraged technological advancements to actualize our vision within the practical constraints of available resources. Overcoming these hurdles entailed a collaborative, iterative process that demanded considerable time and creative energy.
研究
For the 2023 Beijing 751 International Design Week, our research was methodologically diverse and aimed at seamlessly integrating design with cultural heritage. Our objective was to delve into the role of design as a bridge between the past and the present. Employing a combination of historical analysis and contemporary design trends, we conducted archival research, case studies, and design prototyping. Tools such as Adobe Illustrator and Photoshop were instrumental in visualizing our findings. Collaborating with designers, cultural experts, and the community provided us with a comprehensive perspective. The results underscored a strong inclination towards designs that articulate cultural narratives, leading us to adopt a theme inspired by gravity. These insights significantly influenced the festival's approach, highlighting the pivotal role of design in the preservation of societal heritage and urging businesses to recognize the historical significance of design.
靈感
The theme for the Beijing 751 International Design Festival, inspired by gravity, symbolizes the pull of heritage and the push towards innovation. Research in color theory and geometric symbolism shaped a visual identity that bridges design's past and future. This concept aims to engage and reflect on the enduring impact of culture on design evolution, encapsulating the cyclical nature of innovation within a timeless narrative.
項目時長
The project was exhibited in Beijing from September 27, 2023, to October 6, 2023.

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