Illuminated Skyline 展覽攤位 by Nargiza Usmanova

Illuminated Skyline 展覽攤位 by Nargiza Usmanova is a highly esteemed winner of the very prestigious 2024 A' Design Award 鐵獎 in 展覽會設計 Competition Category.

鐵展覽會· 2024

Illuminated Skyline 展覽攤位

by Nargiza Usmanova

Client: GVA Lighting

A' Design Award 鐵獎 Winner in 展覽會 Category

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Colors

The Design

About Illuminated Skyline 展覽攤位

《璀璨天際線》係為一間燈光公司喺紐約貿易展覽會上打造嘅組合式展覽攤位。呢個攤位構成一個抽象嘅城市天際線，由高聳嘅白色板塊組成，作為燈光展示嘅表面。建構過程中運用咗金屬桁架、鋁型材、拉伸同印刷布料、乙烯基材料、中密度纖維板（MDF）、塑膠同燈具等物料。整個結構尺寸為6100毫米x6100毫米x7800毫米。變色燈光產品展示喺呢啲板塊之上。呢個設計將簡約嘅建築形態轉化為建築照明嘅展示平台。

The Recognition

About the A' Design Award 鐵獎

Illuminated Skyline 展覽攤位是 A' Design Award 鐵獎得主，這是授予滿足人們對設計精良的創作所期待的專業與工業要求的優良設計的聲望認可。鐵獎得主展現出其創作者的高超技藝、高度專業化、專家級的理解力和創造能力。預計Illuminated Skyline 展覽攤位將成為一件備受推崇、令人欽佩且被珍愛的創作，既實用又創新。這件贏得 A' Design Award 鐵獎的設計整合了行業最佳實踐，並擁有與專業知識和才華相結合的稱職技術特性。Illuminated Skyline 展覽攤位因其嚴謹而受到尊重，旨在提供有助於讓世界變得更美好的生活品質改善。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The booth design, crafted for GVA Lighting at Lightfair 2023, graced the esteemed halls of the Javits Center in NYC. This project was a homage to the spirit of urban landscapes, casting a radiant glow over the cityscape with GVA's superior lighting solutions. Within this milieu, buildings transcended their mere structural identities to become beacons of life, each standing as a testament to the company's remarkable achievements in tangible, real-world environments.
Dimensions & Packaging: 6100 mm x 6100 mm x 7800 mm
Tags: Booth design, Lighting booth design, Lighting projects, Architectural lighting, Stand design
Production Technology: Modular exhibition booth: metal trusses, aluminum structures, stretched and printed fabrics, vinyl, MDF, plastic and lighting fixtures.
Design Challenge: The creative concept leverages GVA Lighting's Color-Stream technology, which allows the product to stand out due to its remarkable performance and unmatched flexibility, meeting the inventive demands of lighting designers. To showcase this innovation, a distinctive booth concept was conceived: a skyline representing an abstract city, meticulously constructed with specialized aluminum profiles and tailor-made fabrics, embodying the seamless fusion of form and function.
Research: The research is grounded in a comprehensive analysis of past lighting exhibitions, a diverse range of product types, and the collective experiences of various competitors in the industry. By meticulously examining the successes and challenges encountered by these competitors, the study seeks to extract valuable insights that will guide future strategies and spur innovations in lighting design and technology. This exhaustive approach guarantees a nuanced understanding of the competitive landscape, setting the stage for astute decision-making and pioneering advancements.
Inspiration: The primary inspiration was the urbanistic charm of New York City. The creative journey commenced with hand-drawn sketches, laying the groundwork for the vision of the GVA Lighting booth at Lightfair 2023. One could imagine a cityscape materializing within the booth, animated by tall white panels ready to be illuminated by GVA's leading lighting products. The evolution from sketches to 3D modelling refined the concept into a captivating experience that captured the essence of urban illumination.
Project Duration: The project commenced in March 2023 in Toronto and concluded in May 2023 in New York, USA. It was exhibited at Lightfair International in May 2023.
Operation Flow: GVA Lighting stood out among the 300+ exhibitors at the Javits Center during Lightfair 2023. Within this vibrant space, thousands of attendees immersed themselves in innovative tools and solutions for their projects. The booth showcased the award-winning Color-Stream technology, the HL4 Highlighter, and other pioneering products, capturing the essence of urban brilliance. As attendees reveled in the luminous ambiance, GVA Lighting took pride in being a significant contributor to the booth's success.
Patents: Copyrights belong to Nargiza Usmanova, 2023.
Image Credits: 3D Renders: Nargiza Usmanova
Photos: GVA Lighting