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Innovation Design Studio 嘅作品 Mtown Makadi Heights 市中心

由設計師 Innovation Design Studio 創作嘅 Mtown Makadi Heights 市中心 係備受推崇嘅 2024 A' Design Award 鐵獎 得獎作品,獲獎類別為 都市規劃。


鐵都市規劃· 2024

Mtown Makadi Heights 市中心

由 Innovation Design Studio

客戶: Innovation Design Studio

都市規劃 類別嘅 A' Design Award 鐵獎 得獎者

47,290

色彩

設計

關於 Mtown Makadi Heights 市中心

Mtown設計圍繞中央軸線展開,結合建築組群將項目連接至主要節點。組群之間的親密廣場提供多元化體驗。設計營造俯瞰中央公園的綠色軸線,促進與大自然更深層的連結。設計以健康福祉為先,全面考量對住戶及社區在社交、生理、心理和情感方面的影響。設計反映以健康福祉為本及步行友善的整全方針。透過沿軸線設置遮蔭位置,令全年都能享受愉快的步行體驗,是項目的主要目標之一。

榮譽認可

關於A' Design Award 鐵獎

Mtown Makadi Heights 市中心是 A' Design Award 鐵獎得主,這是授予滿足人們對設計精良的創作所期待的專業與工業要求的優良設計的聲望認可。鐵獎得主展現出其創作者的高超技藝、高度專業化、專家級的理解力和創造能力。預計Mtown Makadi Heights 市中心將成為一件備受推崇、令人欽佩且被珍愛的創作,既實用又創新。這件贏得 A' Design Award 鐵獎的設計整合了行業最佳實踐,並擁有與專業知識和才華相結合的稱職技術特性。Mtown Makadi Heights 市中心因其嚴謹而受到尊重,旨在提供有助於讓世界變得更美好的生活品質改善。

設計背後

新聞資料包

由設計師提供嘅製作人員名單、團隊成員同技術詳情。

獨特屬性
M-Town design revolves around a central spine, incorporating building blocks to connect the project with the main node. Intimate piazzas between clusters offer diverse experiences. Creating a green spine overlooking the central park, promotes a deeper connection with nature. The design prioritizes well-being, considering social, physical, mental, and emotional effects on occupants and communities. The design reflects a holistic approach focusing on well-being-centric space and walkability.
尺寸同包裝
Land Area:197,000 sqm
Footprint: 20%
BUA: 101,500 sqm
Level difference 23 meters
Land Dimensions: 655m x 420m
46% of the Built-up area is dedicated for residential units and the rest is dedicated for the retail, commercial, hotels and amenities.
Surrounded by residential neighborhoods
標籤
downtown, Mixed-use, spine, spiralspine, Mtown, Nightlife, alive, Integrated, Wellness, Walkabletown
生產技術
The design was produced after a back and forth open discussions with the client to get a full understanding of their requirements. We started by introducing three different directions which gave us the opportunity to brainstorm with the client unlocking the full potential of our concept design. We used AutoCad, Sketchup, 3Dmax, Photoshop and InDesign to illustrate and present our design.
設計挑戰
The main challenge while designing this project was the level difference within the site and how to make use of that 20m difference creating an interesting integrated outdoor space. The other challenge was to come Up with an innovative downtown fabric and creating different vibe for each cluster connecting them all with the main spine harmoniously.
Another challenge is to keep this large open space walkable and safe for pedestrians without vehicles interference.
研究
Our research was based on the site studies and analysis in terms of contour lines, level difference, climate impact, the surrounding and the accessibility to the site whether for vehicles or the pedestrians access. In addition to the sea view studies. Our research was also focusing how to incorporate the wellness principles within the design as we believe that the urban fabric and architecture has a high impact on the well-being of the end-user.
靈感
Inspired by the unique shape of the land, the level difference within the land and the wellness concept. We are very keen to implement wellness principles within our design as we believe the urban and architecture fabric has a huge impact on the mood and well-being of the user.
The shape of the land effortlessly imposed the concept of the spiral spine connecting all the clusters and amenities with the main node and the sky piazza created as an outdoor amphitheater welcoming musical festivals.
項目時長
The design process started in September 2023 and the project is under construction, located in the heart of Makadi Heights, merely 20 minutes from Hurghada by the Red Sea in Egypt. Makadi Height stands as a central hub, situated at the peak of Makadi Bay, at an advantageous location, positioned 78meter above sea level.
操作流程
Crafted with meticulous attention, our
design philosophy centers on creating
an environment that seamlessly weaves
together all essential facilities and amenities.
The intention is to craft a fully integrated
town where every conceivable need is not
only met but exceeded.
Our commitment to thoughtful planning
ensures that residents experience the
epitome of convenience and comfort,
making each aspect of daily life effortlessly
accessible within this meticulously designed
community.
團隊成員
Design Director: Mahmoud Farouk, Managing Director: Alaa Abdel Hamid, Design Manager: Abdel Rahman Elshafay, Architect: Ibrahim Ismail, Architect: Mahmoud El Amir, Architect: Ahmed Helmy, Architect: Ahmed Aly, Architect: Ahmed Nazir, Architect: Moustafa Salah, Design Management: Sandy Sawiris
圖片來源
Main Image 3D Artist & Illustrator Atelier 23
Image #1 3D Artist & Illustrator Atelier 23
Image #2 3D Artist & Illustrator Atelier 23
Image #3 3D Artist & Illustrator Atelier 23
Image #4 3D Artist & Illustrator Innovation Design Studio

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