Green Captain 品牌形象及包裝設計 by Anja Zambelli Colak is a highly esteemed winner of the very prestigious 2024 A' Design Award 銅獎 in 平面設計 Competition Category.
銅平面· 2024
Green Captain 品牌形象及包裝設計
Client: Zambelli Brand Design
A' Design Award 銅獎 Winner in 平面 Category
Verified Award Winner
Verify Award Status for #160279The Design
About Green Captain 品牌形象及包裝設計
Green Captain係為克羅地亞Sipan島嘅傳統產品而設計嘅品牌形象及包裝設計。品牌圖標將樹葉嘅形狀同隱藏嘅船隻結合埋一齊。呢個圖標暗喻品牌創辦人——一位former油輪船長,而家喺島上種植傳統產品。船長主題貫穿成個系列產品,橄欖油樽上有撲克花色符號,紅酒樽上就有船隻圖標。角豆包裝就反映咗Sipan島嘅自然同建築遺產。設計採用咗Fedrigoni紙張同燙金工藝,配合現代印刷技術,呈現清晰細節同強烈色彩。
The Recognition
About the A' Design Award 銅獎
Green Captain 品牌形象及包裝設計是 A' Design Award 銅獎得主,這是授予以創造力、獨創性和敏銳見長的傑出設計的極具聲望的認可。銅獎得主是技藝嫻熟、創意驚人的作品,印證了其設計師豐富的經驗、想像力與機智。預計Green Captain 品牌形象及包裝設計將成為一件備受推崇、令人欽佩且被珍愛的物品,兼具顯著的專業性與創新性。這件贏得 A' Design Award 銅獎的設計融入藝術、科學、設計和技術領域的最佳實踐,並因注重細節而出類拔萃。Green Captain 品牌形象及包裝設計出色地滿足需求,觸動渴望,迷住情感,並吸引好奇心。
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The Green Captain brand's special icon merges a leaf's shape with a hidden ship, symbolizing the founder's journey from seafaring to cultivating treasures on Sipan Island. Each package embodies captain iconography, from suit symbols on olive oil bottles to ship icons on wine bottles. Carob packaging reflects Sipan's natural and architectural heritage, setting this design apart with its seamless integration of narrative and aesthetics.
- Tags
- brand, packaging design, olive oil packaging, wine packaging, traditional good packaging
- Production Technology
- The Green Captain packaging utilizes premium materials such as Fedrigoni paper and foils for a luxurious feel. Cutting-edge printing technologies were leveraged to achieve vibrant colors and crisp detailing, enhancing shelf appeal and brand recognition.
- Research
- Our methodology began with a thorough brand strategy, exploring brand stories, customers, and competitors. Research on the island's history and founder's legacy ensued. Next came brand naming, followed by design exploration, prototyping, and finally, printing.
- Inspiration
- Green Captain Sipan Island Treasures branding and packaging draw inspiration from its founder's remarkable journey. As the world's youngest tanker captain turned cultivator of traditional products on the serene island of Sipan, Croatia, his story symbolizes a return to roots and heritage preservation. Our design reflects this narrative, honoring tradition with modern elegance.
- Project Duration
- The project started in Croatia in April 2023 and finished in February 2024
- Team Members
- Anja Zambelli Colak
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