Takuma Tahara 嘅作品 Sawamura Award 2024 活動主視覺

由設計師 Takuma Tahara 創作嘅 Sawamura Award 2024 活動主視覺係備受推崇嘅 2025 A' Design Award 銀獎得獎作品，獲獎類別為平面設計。

銀平面· 2025

Sawamura Award 2024 活動主視覺

由 Takuma Tahara

客戶: SAWAMURA Inc.

平面類別嘅 A' Design Award 銀獎得獎者

65,571

經驗證嘅獲獎者

驗證設計 #171707 嘅獲獎狀態

喺 A' Design Award 查看新聞稿獎項徽章

色彩

設計

關於 Sawamura Award 2024 活動主視覺

Sawamura Award 2024係為一場喺日本京都傳統歌舞伎劇場舉行嘅公司新員工活動而創作嘅主視覺。活動主題係傳統與創新。KABUKU呢個字嘅每個字母都以多變嘅字體設計繪製，令每個字母既係文字亦係插畫。設計將取自劇場嘅日本傳統色彩同紋樣，配合清新嘅配色方案。呢個主視覺應用喺證書、以演出門票造型設計嘅邀請函、貼紙同宣傳品上，令成個活動呈現統一嘅視覺形象。

榮譽認可

關於A' Design Award 銀獎

Sawamura Award 2024 活動主視覺是 A' Design Award 銀獎得主，這是授予頂級、華美而令人印象深刻的設計的極為崇高的認可。銀獎得主是極其卓越、極具創造力的作品，展現出其設計師傑出的專業技能、才華與敏銳。預計Sawamura Award 2024 活動主視覺將成為一件出色的典範之作，兼具非凡的專業性與深刻的創新性。這件贏得 A' Design Award 銀獎的設計是一項備受矚目、令人欽佩的發明，造福並拓展藝術、科學、設計和技術的界限。Sawamura Award 2024 活動主視覺是一件令人羨慕的創作，它喚起渴望，帶來積極的情感，並激發驚嘆與讚嘆。

設計背後

新聞資料包

由設計師提供嘅製作人員名單、團隊成員同技術詳情。

獨特屬性: Key visual for an event for new employees at SAWAMURA Inc. The event held at the traditional Minami-za theater in Kyoto. The unique feature of this key visual is that it synchronizes with the characteristics of the venue (Kabuki). This key visual was displayed in the client's office and at the venue, and was also used on the award certificates, social media publicity, press release, and invitations (like show tickets). The uniformity of the visuals increased the motivation of those involved in the event and heightened the excitement of the event.
尺寸同包裝: Key visual: W728mm x H1030mm
Invitation: W20mm x H76mm
Seal: Diameter 40mm
Certificate of commendation: W210mm x H297mm
標籤: Key visual, Japanese, tradition, innovation
生產技術: Adobe Illustrator CC
設計挑戰: The most difficult part was the color scheme. I had never used so many colors at once in my previous work, so I tested and proposed several patterns.
To refine the design, it is better not to use too many colors, but since it was decided that each winner would use different colors and patterns, I had no choice but to use many colors.
It was difficult to balance traditional Japanese colors with a color scheme that felt new.
研究: I wanted to incorporate the actual Kabukiza theatre into the design, so I worked with the client to research the venue, looked into Kabuki itself, and studied traditional Japanese colour schemes. I incorporated patterns used in the actual Kabukiza theatre and objects used in its architecture into the design. I also fused elements that feel innovative.
靈感: The event theme was "KABUKU". It is close in meaning to "cut a dash". The alphabet of "KABUKU" was designed using various typography. These pieces function both as typography and as illustrations. They are both alphabetical and kabuki (Minamiza is a traditional Japanese kabuki venue) illustrations. "KABUKU" also means "playful behavior." The alphabet to look like a different motif. The event also has the sub-concept of tradition and innovation, the color scheme was chosen to evoke a feeling of traditional Japanese style combined with newness.
項目時長: The project was held at Minamiza, Kyoto, Japan on March 29, 2024
操作流程: This key visual not only serves as a formal announcement design within the concept, but also incorporates elements of traditional Japanese Kabuki visually. It can convey the meaning of the event's theme, "Tradition and Innovation," in a broader and deeper sense to new employees who participate in the event.
圖片來源: #All Creator Takuma Tahara