Mixed Reality 全息投影裝置 by Aleksandr Volkov is a highly esteemed winner of the very prestigious 2020 A' Design Award 銀獎 in 活動設計 Competition Category.
銀活動· 2020
Mixed Reality 全息投影裝置
Client: Economiton
A' Design Award 銀獎 Winner in 活動 Category
Verified Award Winner
Verify Award Status for #99442The Design
About Mixed Reality 全息投影裝置
《混合現實》係一個互動全息投影裝置,專為介紹莫斯科市能源策略嘅展覽攤位而設。呢個裝置以「佩珀爾幻象」原理為基礎,並加入額外嘅視覺層次加以擴展。一幅LED背景牆、三部地面投影機同天花安裝嘅LED燈光,配合全息投影膜、鏡面同聲效一齊運作。動態光影令投影出嚟嘅物件充滿強烈嘅存在感。參觀者喺觸控屏幕揀選主題,便可觀看各種圖形同圖表喺半空中浮現同消散。
The Recognition
About the A' Design Award 銀獎
Mixed Reality 全息投影裝置是 A' Design Award 銀獎得主,這是授予頂級、華美而令人印象深刻的設計的極為崇高的認可。銀獎得主是極其卓越、極具創造力的作品,展現出其設計師傑出的專業技能、才華與敏銳。預計Mixed Reality 全息投影裝置將成為一件出色的典範之作,兼具非凡的專業性與深刻的創新性。這件贏得 A' Design Award 銀獎的設計是一項備受矚目、令人欽佩的發明,造福並拓展藝術、科學、設計和技術的界限。Mixed Reality 全息投影裝置是一件令人羨慕的創作,它喚起渴望,帶來積極的情感,並激發驚嘆與讚嘆。
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The interactive installation was the central part of the exhibition stand and told about the energy strategy of the city of Moscow. To solve the presentation problem, we used hologram technology using a special approach, which allowed us to get a deep illusion of the presence of real objects. Due to the combination of screens, projections, mirrors and sound, we got all the attributes of real objects, except touch.
- Dimensions & Packaging
- 18000 х 10000 х 4500
- Tags
- Hologram, exhibition stand, interactive installation, holographic screen, Pepper’s Ghost, Ventuz, realtime graphic, infographics
- Production Technology
- We used the traditional Pepper’s Ghost concept. The setup itself consisted of a LED backdrop wall, three projectors for the floor and LED mounted to the ceiling. Using of the projectors gave the opportunity to extend animations from the backdrop wall via the floor onto the holographic foil. Also, we added plasticity to the hologram by providing it with an animated shadow. We created our own UI for a designers to make them work in general animation channel of entire scene.
- Research
- We have all seen holograms in science fiction films, but real technology is very far from these examples. How can we approach these results without going into fundamental physics? We found the most affordable technology and tried to add the missing elements. After going through different effects, we realized that the main thing that makes us believe in a hologram is its effect on the objects around, namely light and shadow. By adding these attributes, we get tremendous realism.
- Inspiration
- When we received a task to present a topic related to energy, we immediately wanted the graphics to be weightless and represent energy itself. When we started looking for suitable solutions, we discovered an old technology from 1584 - Pepper's Ghost. In its current form, it had a number of serious flaws and we decided to finalize it, which led us to unexpected and very interesting results.
- Project Duration
- The project started on October 3, 2017 in Moscow and finished on October 7, 2017. It was exhibited in the first International forum on energy efficiency and energy development "Russian energy week"
- Operation Flow
- Interaction with the installation took place using the touch screen. The user chose a topic of interest and watched objects, figures, and graphs that explain complex processes in the energy industry appear or dissolve in the air.
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