BioStu Product Promo by Andrii Naidonov is a highly esteemed winner of the very prestigious 2021 A' Design Award in Movie, Video and Animation Design Competition Category.

IronMovie· 2021

BioStu Product Promo

by Andrii Naidonov

Client: BioStu

A' Design Award Winner in Movie Category

13,500

Verified Award Winner

Verify Award Status for #118836

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About BioStu Product Promo

BioStu is a promotional video created to present a learning device for children at school. The video introduces the BioStu device, which supports the study of earth sciences. Each scene presents one feature, such as watching plants grow, observing insects and following natural processes. Further scenes show video and time-lapse recording, control of light intensity and the reading of values such as temperature. Smooth transitions connect the scenes. Soft lighting and natural elements give the video a calm tone.

The Recognition

About the A' Design Award

BioStu Product Promo is an Iron A' Design Award winner, a prestigious recognition granted to good designs that meet the professional and industrial requirements expected from well-designed creations. Iron winners demonstrate great skill, high specialization, expert understanding, and creative capacity of their creators. BioStu Product Promo is expected to be a highly regarded, admired, and cherished creation that is practical and innovative. This Iron A' Design Award-winning design integrates industry best practices and has competent technical characteristics linked with know-how and talent. BioStu Product Promo is respected for its thoroughness and is designed to provide quality of life improvements that help make the world a better place.

Image Analysis

Color Temperature: NeutralSymmetry: VerticalBackground: Top and Bottom

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Video made to present a new start up- the device for children studying at schools. The goal is to show how usefull it can be, and model few examples covering it's main features.

BioStu is a helper for children studying earth sciences. It allows children to see plants growing, insetcts, nature processes like water tornado and biosynthesis, and much more. Children can make videos and timelapses, control the light intensy, check the parameters like temperature and so on.
Tags: motion, design, 3d animation, simulation, 3d design, motion graphics
Production Technology: Maxon Cinema4D, XParticles (rendered with Redshift), Quixel Megascans, Adobe AfterEffects, Adobe Premiere.
Inspiration: Based on the purpose, I wanted this video to be calm and mild. With a very suddle feel of mystery, as I think studying means a journey and discovery.
Keeping in mind this device should help in searching earth science, I included related elements to each scene: plants, rocks etc.
The original version for my client also included female VO, but to me it works better with just music, so this is what I keep for my portfolio.
Project Duration: Project atsrted in September 2020 and finished in October 2020
Operation Flow: The purpose of this video is to show how BioStu device can be used. Each scene is a separate feature, and I tryed to achive smooth transition from one to other, to make viewer feel we're talking about same thing all the time and keep the line. I wanted all scenes to look alive, so they all include elements corresponding to that. The light setup was also important for this, I used GI everywhere to achieve soft shadows which looks more natural. It's not hard to achieve technically, but way longer to calculate. Anyway this is what we needed for this purpose.