CureSight Lazy Eye Treatment Device by Kobi Kor is a highly esteemed winner of the very prestigious 2022 A' Design Award in Medical Devices and Medical Equipment Design Competition Category.
IronMedical Product· 2022
CureSight Lazy Eye Treatment Device
by Kobi Kor
Client: Novasight
A' Design Award Winner in Medical Product Category
Verified Award Winner
Verify Award Status for #133911The Design
About CureSight Lazy Eye Treatment Device
The design process of the Curesight focused on creating a product and a treatment solution that will make a positive social impact and help patients, most of whom are children, to avoid the discomfort and embarrassment involved in the traditional treatment by the eye patch. The design also emphasizes that the product look and feel plays an important aspect in motivating and empowering the kids. The inspiration for the styling design came from the tech gadgets that kids love to use and play with it. The shape design provides a slick and modern look for a medical device product.
The Recognition
About the A' Design Award
CureSight Lazy Eye Treatment Device is an Iron A' Design Award winner, a prestigious recognition granted to good designs that meet the professional and industrial requirements expected from well-designed creations. Iron winners demonstrate great skill, high specialization, expert understanding, and creative capacity of their creators. CureSight Lazy Eye Treatment Device is expected to be a highly regarded, admired, and cherished creation that is practical and innovative. This Iron A' Design Award-winning design integrates industry best practices and has competent technical characteristics linked with know-how and talent. CureSight Lazy Eye Treatment Device is respected for its thoroughness and is designed to provide quality of life improvements that help make the world a better place.
Interviews
Design Interview
What is the main principle, idea and inspiration behind your design?
The inspiration for the curesight product started from a personal experience when one of my kids needed to treat the lazy eye condition with the eye patch solution, I learned from this experience about the discomfort of wearing the eye patch for a few hours every day and especially how embarrassing it is from the social point of view. The inspiration for the styling design came from the tech gadgets that kids love to use and play with, to provide a slick and modern design to a medical device product type, the front aluminum bezel, and the back swallowtail gives the product a clean gadget look.
What has been your main focus in designing this work? Especially what did you want to achieve?
My focus was to achieve a design that would make children want to approach and interact with the device even without knowing its function.
What are your future plans for this award winning design?
The client for this design is a medical device startup, they are working hard to finalize all of the regulatory approvals and to start marketing this solution worldwide
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The curesight is a powerful solution with great potential to totally change the treatment of lazy eye condition, with the important advantage of treating the lazy eye from the comfort of home and by watching any tv or streaming video content.
This healthcare solution for lazy eye condition integrates high-end technologies for eye-tracking and ai software tools for smart analyzing of the lazy eye condition and providing personal custom treatment. The gold standard care for lazy eye is placing a patch over the strong eye, an old-fashioned solution that suffers from very low compliance. - Dimensions & Packaging
- product net dimensions
Height 230mm
Width 390mm
Depth 60mm - Tags
- amlyopia, lazy eye, medical device, product design, social impact, degital healthcare
- Production Technology
- The design activity started with a brainstorming meeting to learn more about the problem from the clinical and user needs aspects, and to outline the main big limitations of today's treatment methods.
We also discussed the ergonomics and usability needs to be able to provide the best treatment.
during the design process, we tested several design concepts both aesthetically and with physical mockups,
Production technologies include aluminum CNC machining and anodize plating, for the front bezel and plastic injection for the back cover and small covers. - Design Challenge
- The creative challenge was to dress the unique technology components with style and to provide a good user experience to the users, the specific usability needs to enable good treatment for various populations and make it an appealing and empowering treatment device, and lead to important social impact
- Research
- Following an intense effort over the last 18 months, the company officially announced that the company successfully met the primary endpoint of the CureSight randomized, controlled pivotal trial of amblyopia treatment against the gold standard patching.
This is the first-ever pivotal study in which a digital device was shown to be non-inferior to eye patching for amblyopia treatment in children.
The study also exhibited 93% adherence to the curesight treatment, as well as a 93% likelihood of the parents choosing curesight over patching. - Inspiration
- The inspiration for the curesight product started from a personal experience when one of my kids needed to treat the lazy eye condition with the eye patch solution, I learned from this experience about the discomfort of wearing the eye patch for a few hours every day and especially how embarrassing it is from the social point of view.
The inspiration for the styling design came from the tech gadgets that kids love to use and play with, to provide a slick and modern design to a medical device product type, the front aluminum bezel, and the back swallowtail gives the product a clean gadget look. - Project Duration
- The project started in 2019 in Tel Aviv, and finished in late 2021, the project was exhibited at the CES in January 2020 in Las Vegas
- Operation Flow
- The patient, most likely kids will have the fun be treated by the Curesight while watching any video content they love to watch without any degradation in quality and from the comfort of home.
- Team Members
- Kobi Kor
Tal Samet - Image Credits
- All images
Photograph and Illustrations: Novasight and Kobi Kor
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