Silwer Verpakking · 2021
Cascahuin Tequila-bottel
- A' Design Award in Silwer 2021 in Verpakking
- CLIENT: Tequila Cascahuín
- Estimated Number of Design Views: 15,294
- Verification code 0A0BDF382A · Verify this award
Colors
About Cascahuin Tequila-bottel
Cascahuin is 'n bottel wat vir tequila ontwerp is. Die mond, ring en nek van die bottel is aangepas sodat die seëlstelsel met 'n kurkprop werk. Die handelsmerk-ikoon word in hoë reliëf op die nek aangebring, wat die verpakking 'n kenmerkende seël gee. Die glashouer word deur blaasvorming vervaardig, met natrium-kalsiumglas as die basismateriaal. Die prop word gemaak van geselekteerde natuurlike kurkkorrels wat met voedselgraad-plantaardige pigmente ingekleur is. Die bottel meet 70 by 70 by 260 millimeter. Die ontwerp put inspirasie uit pre-Spaanse handwerk, materiale en die lees van die sterre.
About the A' Design Award in Silwer
Cascahuin Tequila-bottel is 'n wenner van die A' Design Award in Silwer, 'n buitengewoon prestigieuse erkenning wat toegeken word aan topklas-, pragtige en indrukwekkende ontwerpe. Wenners in Silwer is geweldig briljante en uiters kreatiewe werke wat die uitstaande kundigheid, talent en skerpsinnigheid van hul ontwerpers illustreer. Daar word verwag dat Cascahuin Tequila-bottel 'n wonderlike vertoonstuk is wat merkwaardig professioneel en diepgaande innoverend is. Hierdie ontwerp wat die A' Design Award in Silwer gewen het, is 'n hoogs noemenswaardige, bewonderde uitvinding wat die grense van kuns, wetenskap, ontwerp en tegnologie bevoordeel en uitbrei. Cascahuin Tequila-bottel is 'n wyd beny skepping wat begeertes oproep, positiewe gevoelens bring en verbasing en verwondering wek.
Press Kit
- Unique Properties
- The process of developing the customized package consisted of making modifications to the mouth, ring, and neck of the bottle so that the sealing system works by means of a cork stopper, in addition to placing the icon designed for the brand in high relief on the neck of the bottle, which gives it a subtle strength and characteristic seal of the package.
- Dimensions & Packaging
- the dimensions of the packaging are as follows:
70 mm x 70 mm x 260 mm - Tags
- design, product design, graphic design, art direction, tequila, bottle, visual design
- Production Technology
- The production process of the glass container will be carried out by blow molding. The standardization of the base material considers its base in sodium-calcium glass.
For the stopper - cork is produced a type Spark, developed to measure, using selected natural cork grains and inked with food grade vegetable pigments. - Design Challenge
- One of the obstacles that we presented in the development of the bottle was the manufacture in blown glass, since it was very important to have the details with quality and fineness as well as the cork carved in stone.
- Research
- The graphic identity of Tequila Cascahuín was developed from the conceptualization of three elements that affect the agricultural processes of the blue agave: the earth, the stars and time.
To talk about the earth, pastel pigments were used for the development of the graphic variables, reading the accidents and qualities of this material; like the one that decomposes organically achieving pulverization, silences and tonalities of earthy sensations.
The game with the stars invites to conceive the cycles of cultivation as a rhythm that frames the agave landscape in nights and days, crickets and cicadas, rain and sleep.
Determine the auspicious times, of planting, cultivation and harvest.
Time marks the fullness and aging, which is represented by a bowl, a small cup with a concave shape made of clay, guaje or wood; used by our pre-Hispanic ancestors. The symbol of the bowl represents the matrix, the origin. In our ancestral tradition, the jícaras and vessels were used mainly as containers for water and food, they are the guardians of life over time. - Inspiration
- The inspiration comes from our pre-Hispanic ancestors, their crafts, their materials and the use of the stars for each decision making
- Project Duration
- The project started in April 2020 in Mexico and finished in September 2020 in Mexico
- Image Credits
- All photos: Irving Jimenez & Humberto Vanhuten
