Wu Xing Verpakking by Siwei Lai is a highly esteemed winner of the very prestigious 2022 A' Design Award in Silwer in Verpakkingsontwerp Competition Category.

SilwerVerpakking· 2022

Wu Xing Verpakking

by Siwei Lai

Client: Huyu

A' Design Award in Silwer Winner in Verpakking Category

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Verified Award Winner

Verify Award Status for #127379

View at A' Design Award Press Release Award Badge

Colors

The Design

About Wu Xing Verpakking

Die reeks werk Wu Xing gebruik diere as 'n interpretasie en kategoriseer dit as vyf elemente volgens hul eienskappe. Hieronder, om die siklus van simbiose in Wu Xing te beklemtoon, het ontwerpers die sonop- en sonsondergang in elke illustrasie bygevoeg, wat die begin en einde van die dag verteenwoordig. Die skildery-boks is die hoofstrukturele ontwikkeling, wat 'n gevoel van hardeband en klassiek toon. Van die boekvormige boks tot die ontvou tot die verpakkingstruktuur wat onafhanklik die vertoonrak word. In hierdie spesiale verpakkingstruktuur kan elke kaart ten volle vertoon word.

The Recognition

About the A' Design Award in Silwer

Wu Xing Verpakking is 'n wenner van die A' Design Award in Silwer, 'n buitengewoon prestigieuse erkenning wat toegeken word aan topklas-, pragtige en indrukwekkende ontwerpe. Wenners in Silwer is geweldig briljante en uiters kreatiewe werke wat die uitstaande kundigheid, talent en skerpsinnigheid van hul ontwerpers illustreer. Daar word verwag dat Wu Xing Verpakking 'n wonderlike vertoonstuk is wat merkwaardig professioneel en diepgaande innoverend is. Hierdie ontwerp wat die A' Design Award in Silwer gewen het, is 'n hoogs noemenswaardige, bewonderde uitvinding wat die grense van kuns, wetenskap, ontwerp en tegnologie bevoordeel en uitbrei. Wu Xing Verpakking is 'n wyd beny skepping wat begeertes oproep, positiewe gevoelens bring en verbasing en verwondering wek.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The painting box is the main structure development, showing a sense of hardcover and classic. From the book-shaped box to the unfolding to the packaging structure that independently becomes the display rack. In this special package structure, each card of this work “Wu Xing“ can be fully displayed.
Dimensions & Packaging: Outer box size: W18×L27×H4 cm; The size of the display stand after unfolding: W53×H22.5×D9 cm
Tags: Visual Identity, packaging structure, printed matter
Design Challenge: In order for the cards to be fully displayed at one time and to reduce the volume during packaging and transportation. We tested and adjusted many times to have been carried out on the display of the packaging and the folding structure.
Research: Our research included: 1. Communications with the client. 2. Defined the tone and manner of the brand 3. Structural packaging design, test, and revise the structure. 4. Visual design.
Inspiration: This work “Wu Xing“ presents a series of works that categorize these five elements according to their characteristics, and from my own perspective to use animals as a representative interpretation. Among them, in order to emphasize the cycle of gram and symbiosis in the five elements, I added the sunrise and the sunset in each illustration, representing the beginning and the end of the day.
Project Duration: The project started in January 2021 and finished in April 2021, in Taichung City, Taiwan.

Read the Press Release