Guangliang 59Plus Flying CoBranded Sterkdrank Verpakking deur Wei Xu, Yonghui Dong and Rui Wang

Die ontwerp Guangliang 59Plus Flying CoBranded Sterkdrank Verpakking deur Wei Xu, Yonghui Dong and Rui Wang is 'n hoogs gewaardeerde wenner van die baie prestigieuese 2022 A' Design Award in Brons in die Verpakkingsontwerp-kompetisiekategorie.

BronsVerpakking· 2022

Guangliang 59Plus Flying CoBranded Sterkdrank Verpakking

deur Wei Xu, Yonghui Dong and Rui Wang

Kliënt: Sichuan Guangliang Wine Industry Co., Ltd.

Wenner van die A' Design Award in Brons in die Verpakking-kategorie

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Geverifieerde Toekenningswenner

Verifieer Toekenningsstatus vir #130643

Bekyk by A' Design Award Persverklaring Toekenningskenteken

Kleure

Die Ontwerp

Oor Guangliang 59Plus Flying CoBranded Sterkdrank Verpakking

Boekteks: Guangliang 59Plus Flying is 'n beperkte uitgawe sterkdrank-verpakking wat saam met die Dunhuang Museum geskep is. Die ontwerp kombineer elemente van die Dunhuang-mure met beeldmateriaal van Chinese ruimtevaart om die verkenning van die heelal uit te druk. 'n Illustrasie toon 'n vlieënde Apsara en 'n ruimtevaarder met vingers wat raak, wat tradisie met moderne wetenskap verbind. Die bottel is wit en deurskynend. Gespuite matglasverf boots die tekstuur van jade na. 'n Hoëpresisie, volledige dekorasie-brandproses vertoon die illustrasie rondom die volle liggaam van die bottel.

Die Erkenning

Oor die A' Design Award in Brons

Guangliang 59Plus Flying CoBranded Sterkdrank Verpakking is 'n wenner van die A' Design Award in Brons, 'n hoogs prestigieuse erkenning wat toegeken word aan uitstaande ontwerpe wat gekenmerk word deur kreatiwiteit, vindingrykheid en skerpsinnigheid. Wenners in Brons is ruimskoots vaardige en opvallend kreatiewe artefakte wat die groot ervaring, verbeelding en vindingrykheid van hul ontwerpers bevestig. Daar word verwag dat Guangliang 59Plus Flying CoBranded Sterkdrank Verpakking 'n hoog aangeskrewe, bewonderde en gekoesterde voorwerp is wat merkwaardig professioneel en innoverend is. Hierdie ontwerp wat die A' Design Award in Brons gewen het, inkorporeer die beste praktyke in kuns, wetenskap, ontwerp en tegnologie en is uitstekend vanweë sy aandag aan detail. Guangliang 59Plus Flying CoBranded Sterkdrank Verpakking bevredig behoeftes pragtig, raak aan begeertes, bekoor gevoelens en spreek die nuuskierigheid aan.

Agter die Ontwerp

Persstel

Krediete, spanlede en tegniese besonderhede verskaf deur die ontwerper.

Unieke Eienskappe: This limited edition liquor packaging is co-designed by Guangliang Wine Industry and Dunhuang Museum. The packaging encompassing the elements of Dunhuang frescoes and China Aerospace represents the exploration of the universe. Therefore, it embodies the traditional charm of Chinese aesthetics and creates an exquisite and elegant overall visual appearance.
Afmetings & Verpakking: Package size 83mm322mm, bottle height 287mm, diameter 75mm.
Produksietegnologie: It adopts sprayed frosted paint to emulate the texture of jade and uses high precision all-over decoration firing process to 360-degree display the illustration.
Ontwerpuitdaging: The challenge lies in how to combine the elements of Dunhuang flying Apsaras and brand features. Overturning the ubiquitous packaging design of traditional culture by other counterparts, the design team thinks out of the box and renders the product a whole new visual effect by the contrast of the two dimensions of time and space to showcase the balance of science and tradition.
Navorsing: Dunhuang flying Apsaras is an invaluable treasure of the Chinese culture, and a miracle created by Chinese artists for the world art history. Throughout the history, we remain committed to exploring the universe and the stars. Guangliang selects the pure white and diaphanous bottle, on which Dunhuang flying Apsaras and the high-tech astronaut are integrally printed on the appearance design, standing for the inheritance of the flying to the sky spirit.
Inspirasie: The design aims to create a wholly different image of Fei tian, literally meaning fly to the sky. Fei tian has double meanings in Chinese, one being flying Apsaras in the frescoes of the Dunhuang Caves and another aerospace science and technology. In this connection, the illustration contains above two images, who are finger touching, forming a strong story-telling effect.
Projekduur: This product was started in July 2021, Chengdu, China, and was finished in October 2021.
Spanlede: Designer: Wei Xu
Designer: Yonghui Dong
Designer: Rui Wang