Mid Autumn Festival Gift Tea Verpakking by Li Jiuzhou

Mid Autumn Festival Gift Tea Verpakking by Li Jiuzhou is a highly esteemed winner of the very prestigious 2022 A' Design Award in Brons in Verpakkingsontwerp Competition Category.

BronsVerpakking· 2022

Mid Autumn Festival Gift Tea Verpakking

by Li Jiuzhou

Client: Li jiuzhou Studio

A' Design Award in Brons Winner in Verpakking Category

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Verified Award Winner
Verify Award Status for #139820

View at A' Design Award Press Release Award Badge

Colors

The Design

About Mid Autumn Festival Gift Tea Verpakking

Mid Autumn Festival is 'n baie spesiale fees in China. Op hierdie fees sal almal vir vriende gee wat hulle dink goed is. In die ontwerp word 'n pragtige kombinasie van blou en goud, 'n vaalgoue maanpatroon en pragtige seënwoorde gebruik om 'n hele figuur te konstrueer, wat perfeksie en hereniging verteenwoordig. Maak die boks oop, daar is agt metaalbokse met tee in. Agt bokse stem ooreen met agt maanvorms. Daar is 'n volmaan in die middel, wat die betekenis van hoop-hereniging verteenwoordig.

The Recognition

About the A' Design Award in Brons

Mid Autumn Festival Gift Tea Verpakking is 'n wenner van die A' Design Award in Brons, 'n hoogs prestigieuse erkenning wat toegeken word aan uitstaande ontwerpe wat gekenmerk word deur kreatiwiteit, vindingrykheid en skerpsinnigheid. Wenners in Brons is ruimskoots vaardige en opvallend kreatiewe artefakte wat die groot ervaring, verbeelding en vindingrykheid van hul ontwerpers bevestig. Daar word verwag dat Mid Autumn Festival Gift Tea Verpakking 'n hoog aangeskrewe, bewonderde en gekoesterde voorwerp is wat merkwaardig professioneel en innoverend is. Hierdie ontwerp wat die A' Design Award in Brons gewen het, inkorporeer die beste praktyke in kuns, wetenskap, ontwerp en tegnologie en is uitstekend vanweë sy aandag aan detail. Mid Autumn Festival Gift Tea Verpakking bevredig behoeftes pragtig, raak aan begeertes, bekoor gevoelens en spreek die nuuskierigheid aan.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Mid-Autumn Festival is a very special festival in China. everyone will give friends what they think is good. In the design, a beautiful combination of blue and gold, a pale golden moon pattern and beautiful blessing words are used to construct a whole figure, which represents perfection and reunion. Open the box, there are eight metal boxes with tea in them. Eight boxes correspond to eight moon shapes. There is a full moon in the middle, which represents the meaning of hope reunion.
Dimensions & Packaging: Width 300mm x Depth 300mm x Height 50mm
Tags: Tea， Gift， Premium， Blue， Moon
Production Technology: I use International Klein Blue and Gold. The box for storing tea inside is filled with eight metal cans. These eight metal cans embody the eight shapes of the moon.
Design Challenge: how to make the product conform to modern international aesthetics while retaining the ancient Chinese traditional elements.
Research: Adding the traditional Chinese Mid-Autumn Festival culture in ancient times into the design can make more people understand our Mid-Autumn Festival culture.
Inspiration: In China, the moon can be represented by gold, while in the sky, I use International Klein Blue. The whole tea box is a circle, which means reunion in China.
The box for storing tea inside is filled with eight metal cans. These eight metal cans embody the eight shapes of the moon.
Project Duration: The project started in January 2021 in Beijing and finished in August 2021 in Beijing.
Operation Flow: At that time, eight shapes and eight shape names of the ancient moon corresponded to eight cans of tea.