Jxb Probiotics Probiotika-verpakking by Tiger Pan

Jxb Probiotics Probiotika-verpakking by Tiger Pan is a highly esteemed winner of the very prestigious 2023 A' Design Award in Brons in Verpakkingsontwerp Competition Category.

BronsVerpakking· 2023

Jxb Probiotics Probiotika-verpakking

by Tiger Pan

Client: Shanghai Junxiaobao Health Technology Co., Ltd.

A' Design Award in Brons Winner in Verpakking Category

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Colors

The Design

About Jxb Probiotics Probiotika-verpakking

Jxb Probiotika is 'n verpakkingsontwerp vir 'n probiotiese gesondheidsproduk. Die kleinste enkele eenhede is gevorm soos 'n klein ruimteman, 'n figuur wat 'n beskermer van die liggaam voorstel. Die buitenste boks is gemaak van herwinbare kardboard en meet 137 millimeter in deursnee en 130 millimeter in hoogte. Elke binneboks meet 24 millimeter in deursnee en 45 millimeter in hoogte. Drukwerk maak gebruik van inkte wat vry is van oplosmiddels en vlugtige organiese verbindings. Die klein eenhede kan behou en herbruik word as dekoratiewe voorwerpe.

The Recognition

About the A' Design Award in Brons

Jxb Probiotics Probiotika-verpakking is 'n wenner van die A' Design Award in Brons, 'n hoogs prestigieuse erkenning wat toegeken word aan uitstaande ontwerpe wat gekenmerk word deur kreatiwiteit, vindingrykheid en skerpsinnigheid. Wenners in Brons is ruimskoots vaardige en opvallend kreatiewe artefakte wat die groot ervaring, verbeelding en vindingrykheid van hul ontwerpers bevestig. Daar word verwag dat Jxb Probiotics Probiotika-verpakking 'n hoog aangeskrewe, bewonderde en gekoesterde voorwerp is wat merkwaardig professioneel en innoverend is. Hierdie ontwerp wat die A' Design Award in Brons gewen het, inkorporeer die beste praktyke in kuns, wetenskap, ontwerp en tegnologie en is uitstekend vanweë sy aandag aan detail. Jxb Probiotics Probiotika-verpakking bevredig behoeftes pragtig, raak aan begeertes, bekoor gevoelens en spreek die nuuskierigheid aan.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: In China, the market of probiotics is going through a period of chaotic but rapid development and packages are out of order and off standard, which also reflects a low recognition of consumers. Inspired by a little spaceman looking upon the starry sky carries out the responsibility to guard people's body. The reused pulp material is used to make the outer pack and the smallest single units can be reused. Through the guardian shape, a caring personality of the brand is shaped and a sense of scientific expertise is fully conveyed.
Dimensions & Packaging: Box: diameter 137mm x height130mm
Inner box: diameter 24mm x height 45mm
Tags: probiotics, health, space, spaceman, packaging, Tiger Pan
Production Technology: Made of 100% recyclable cardboard.Printed with FSC certified VOC free and solvent free UV inks, the process is safer for the environment and has virtually zero carbon emissions.
Design Challenge: The small figure of spaceman is well accepted by consumers and it is reused into playful things, such as car decoration or mini vase in a row.
Research: The spaceman like shape of the smallest unit of the probiotics is uniquely distinguishing the product with all other competitive ones. And it reminds people to really pay attention to intestine and stomach health.
Inspiration: The inspiration is from the guardian image of spaceman. Probiotics are like our personal bodyguard, only inside the body.
Project Duration: 2021 September to 2022 August, designed in Shenzhen.
Operation Flow: While it is deeply rooted in the hearts of the people, it also makes it difficult for new changes. Today, the brand image of JXB needs to be presented to consumers in a contemporary aesthetic.
Team Members: Chief Designer:Tiger Pan
Assistant Designer：Yahui Wang
Technical Support: Zhangkun Xie
Technical Support: Miaorong Lu
Project Manager: Lei Peng
Image Credits: Tiger Pan