The Brollach Enkelmout Ierse Whisky deur Tiago Russo and Katia Martins

Die ontwerp The Brollach Enkelmout Ierse Whisky deur Tiago Russo and Katia Martins is 'n hoogs gewaardeerde wenner van die baie prestigieuese 2023 A' Design Award in Goud in die Verpakkingsontwerp-kompetisiekategorie.

GoudVerpakking· 2023

The Brollach Enkelmout Ierse Whisky

deur Tiago Russo and Katia Martins

Kliënt: The Craft Irish Whiskey Co.

Wenner van die A' Design Award in Goud in die Verpakking-kategorie

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Geverifieerde Toekenningswenner

Verifieer Toekenningsstatus vir #148768

Besoek Webwerf Bekyk by A' Design Award Persverklaring Toekenningskenteken

Kleure

Die Ontwerp

Oor The Brollach Enkelmout Ierse Whisky

Die Brollach is 'n ontwrigter. Gebore uit tradisie, maar ongebonde deur konvensie, is dit 'n whisky wat gelyktydig 'n trotse produk van die Ierse geskiedenis is, maar tog 'n nuwe pad uitstippel. Dit is die kulminasie van 'n lang en persoonlike soeke na 'n whisky wat familie vereer kan word, een wat een van die beste Ierse whisky's sal wees wat ooit geproduseer is. Dit is 'n whisky met ongeëwenaarde onderskeiding, wat die ontwerp, handwerk, vaardigheid en aandag aan detail beliggaam wat The Craft Irish Whiskey Co. in elke bottel gooi.

Die Erkenning

Oor die A' Design Award in Goud

The Brollach Enkelmout Ierse Whisky is 'n wenner van die A' Design Award in Goud, 'n geweldig prestigieuse erkenning wat toegeken word aan eersteklas-, wonderlike en uitstaande ontwerpe. Wenners in Goud is uiters innoverende, visionêre en glansryk verblindende skeppings wat die vernuf, wysheid en bekwaamheid van hul ontwerpers weerspieël. Daar word verwag dat The Brollach Enkelmout Ierse Whisky 'n hoogs geprese, tendensskeppende en monumentale uitvinding is wat ongekende waarde lewer. Hierdie ontwerp wat die A' Design Award in Goud gewen het, is 'n skouspelagtige, gerespekteerde projek wat die grense van kuns, wetenskap, ontwerp en tegnologie in hoë mate bevoordeel en uitbrei. The Brollach Enkelmout Ierse Whisky wek intense gevoelens van begeerte, roep passie op, moedig kreatiwiteit aan en boei ons.

Agter die Ontwerp

Persstel

Krediete, spanlede en tegniese besonderhede verskaf deur die ontwerper.

Unieke Eienskappe: The Brollach's theme and design concept is all about the weight of heritage. With a naming that relates directly to Jay Bradley's family name – the Founder of The Craft Irish Whiskey Co. - the ideology of this whiskey was to create something that could transmit the passage of time through history, through heirloom, in a more traditional approach that highlights the classical notions of craftsmanship.
Afmetings & Verpakking: Straps hold the glasses with two slots, an ancient technique for belts or armours.
The bottle is inserted onto a thick oak base with a deep locator. Bold, bulky, strong, yet with an elegant take, such as the soft neck brace that keeps the glass vessel in place. The drawer underneath, with a silver plate on the front and a leather pull, reveals a hidden compartment that contains the drinking accessories and testers, revealing an additional depth to the entire whiskey-tasting experience.
Etikette: Whiskey, luxury, design, craftsmanship, heritage, experience, immersion, packaging, product, exclusive
Produksietegnologie: The metal and the oak combine in a way that doesn't need additional artefacts, it doesn't need a special coating or polishing. It is original, true to its origins, simple, yet luxurious; humble in nature, yet a conqueror.

The metal is flat, bulky, with a bold presence. It makes a statement, cools down the wood presence, and adds the imagery of structure, of foundations. The wood adds presence, humanity, in a story of home feelings, of fortification of a true Irish heritage.
Ontwerpuitdaging: The Brollach represents an homage to the history of the brand and Irish whiskey. Unlike any other whiskey designed and created until now, each and every single detail, each feature, is all about the family heirloom. A traditional approach to the furniture-making heritage of the Bradley family has been revisited and reimagined to create an experience that values tasting and celebration with the weight of time, of passion that travel through generations to create a unique moment in time.
Navorsing: The Brollach was developed considering two different sets of research. As the tone of the brand, it was the aim of this product to highlight and elevate the whiskey-tasting experience, and at the same time, to represent a homage to the craftsmanship and family heirloom that is in the foundation of the brand, and therefore a strong focus was put into understanding and achieving the best results out of traditional techniques and materials that represent Shay's work and traditional Irish manufacturing.
Inspirasie: The medieval style of forged metals and wood were the starting point of this product, envisioned that, upon looking, could bring the thoughts of History running through the box, the perception that although this is a brand new and contemporary product, the user could still feel the passage of time running through the oak grain, the weight of ancient craftsmanship through the metal trims, and the presence of a whiskey that matured, endured, and could be passed over generations.
Projekduur: Designed between 2020 and 2021, The Brollach had to then meet almost a year of fabrication until every single detail was ready. As a design that heavily immerses on the heritage and craftsmanship connotations, every single detail had to be executed with utmost precision, with the techniques applied to the metal lining or the engraving being developed for several months until reaching the level of perfectionism and dedication that make this product, truly, an homage to Irish whiskey.
Bedryfsvloei: The wooden grain, intertwined on 45 degrees, guides the eyes towards the centre of the box: the more you glance, the more your vision converges to the bold metal trims and the sneak peek of the monogram and bottle inside. There, the dark suede invites the user to immerse onto the contrasting products that emerge in front of the metallic trims. Bottle, glasses, booklet and certificate, bring up intensity by contrasting that same darkness with the metal, colours, and the whiskey's natural shades.
Spanlede: Tiago Russo
Katia Martins
Beeldkrediete: The Craft Irish Whiskey Co.