Addpakk Bordspelverpakking by Mono Design Studio is a highly esteemed winner of the very prestigious 2024 A' Design Award in Brons in Verpakkingsontwerp Competition Category.
BronsVerpakking· 2024
Addpakk Bordspelverpakking
Client: Mono Design Studio
A' Design Award in Brons Winner in Verpakking Category
- 13,750
- Verified Award Winner
- Verify Award Status for #151434
The Design
About Addpakk Bordspelverpakking
Addpakk is 'n bordspel wat geskep is vir vrygesel- en vrygesellinnepartytjies. Die verpakking self funksioneer as 'n speelding. Die stel is gebou uit basiese geometriese vorms wat op verskeie maniere in figure gekombineer kan word. Gaste by sulke partytjies ken mekaar dikwels nie, daarom gebruik die spel 'n eenvoudige en vrolike konsep wat mense help om mekaar te ontmoet. Elke figuur verteenwoordig 'n ander karakter en 'n ander persoonlikheid. Om met die figure te identifiseer, is die speelse deel van die spel. Die boks is gemaak van medium-dik wit papier met mat foelie, en 'n dubbele wand gee die boks sterkte.
The Recognition
About the A' Design Award in Brons
Addpakk Bordspelverpakking is 'n wenner van die A' Design Award in Brons, 'n hoogs prestigieuse erkenning wat toegeken word aan uitstaande ontwerpe wat gekenmerk word deur kreatiwiteit, vindingrykheid en skerpsinnigheid. Wenners in Brons is ruimskoots vaardige en opvallend kreatiewe artefakte wat die groot ervaring, verbeelding en vindingrykheid van hul ontwerpers bevestig. Daar word verwag dat Addpakk Bordspelverpakking 'n hoog aangeskrewe, bewonderde en gekoesterde voorwerp is wat merkwaardig professioneel en innoverend is. Hierdie ontwerp wat die A' Design Award in Brons gewen het, inkorporeer die beste praktyke in kuns, wetenskap, ontwerp en tegnologie en is uitstekend vanweë sy aandag aan detail. Addpakk Bordspelverpakking bevredig behoeftes pragtig, raak aan begeertes, bekoor gevoelens en spreek die nuuskierigheid aan.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This board game is made for bachelor and bachelor parties. The packaging itself functions as a toy. It is built from basic geometric shapes and can be combined into figures as desired. During such events the participants usually do not know each other, that is why the team developed an easily interpretable, cheerful concept which brings people close to each other. Each figure is a different character and a different personality. Identifying with figures is the fun part of the game.
- Tags
- boardgames, partygames, bachelorparty, bacheloretteparty, bridetobe, bride, bridalshower, fiancee, spouse, props
- Production Technology
- We use medium-thick white paper with matte foil, the double wall of the box ensures its hold. We found its freshness in simple shapes on a white background. We used the card’s two to one ratio as a basis and this is reflected on all surfaces. One figure can be placed from four cards, so one figure can also be placed from four boxes.
- Research
- We started with a workshop, after we made qualitative in-depth Interviews in addition to market analysis and data collection on competitors. As a result we had to give the brand a crisp, fresh and loud, essence, thus we designedthe visual with high contrast on white surfaces with vivid shapes, all props and games together in one box.
- Inspiration
- We were inspired by building block games. We combined it with the movement of cards. The logo works on surfaces like cards do inside a box, it shakes and fills an entire area. The redundant letter in the logotype reflects on the company, who add this pakk together as a gift. In the uniquely designed font family, the accents and punctuation have been exaggerated and they form a kind of caricature of themselves. We have made the letters dance so they can express the game dynamically.
- Patents
- Copyrights belong to Hanna Szigeti, 2023.
- Team Members
- Creator: Mono Design Studio
Creative Director: Reka Rodler
Art Director: Eszter Dusa-Kovacs
Junior Gaphic Designer: Noemi Kersak
Customer: Hanna Szigeti
Photographer: Balint Csizmadia
Video: Zoltan Tukacs
Video: Viktor Dusa
Printing Producer: Duplex Rota - Image Credits
- Creator: Mono Design Studio
Creative Director: Reka Rodler
Art Director: Eszter Dusa-Kovacs
Junior Gaphic Designer: Noemi Kersak
Customer: Hanna Szigeti
Photographer: Balint Csizmadia
Video: Zoltan Tukacs
Video: Viktor Dusa
Printing Producer: Duplex Rota
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