Life-Space Slimram Probiotiese Aanvulling Verpakking by Creative Department is a highly esteemed winner of the very prestigious 2024 A' Design Award in Silwer in Verpakkingsontwerp Competition Category.
SilwerVerpakking· 2024
Life-Space Slimram Probiotiese Aanvulling Verpakking
Client: Creative Department of BY-HEALTH Pharmaceutical Co., Ltd.
A' Design Award in Silwer Winner in Verpakking Category
- 33,192
- Verified Award Winner
- Verify Award Status for #152997
The Design
About Life-Space Slimram Probiotiese Aanvulling Verpakking
Slimram is verpakking vir 'n probiotiese aanvulling wat bedoel is vir middellyfverslanking by vroue. Die vorm van die houer volg die kurwe van 'n vroulike middellyf, sodat die produk se funksie op 'n direkte manier getoon word. Gevarieerde patrone op die oppervlak verwys na veranderinge in die menslike mikrobioom. Die handelsmerk se blou word met helder sekondêre kleure gekombineer. Die houer is van herwinbare PET vervaardig en meet 80 by 39 by 160 millimeter. Laser-warmstempeling en reliëfdruk word op die oppervlak toegepas. Die ontwerp het ten doel om die produk van standaard probiotiese kartonne te onderskei.
The Recognition
About the A' Design Award in Silwer
Life-Space Slimram Probiotiese Aanvulling Verpakking is 'n wenner van die A' Design Award in Silwer, 'n buitengewoon prestigieuse erkenning wat toegeken word aan topklas-, pragtige en indrukwekkende ontwerpe. Wenners in Silwer is geweldig briljante en uiters kreatiewe werke wat die uitstaande kundigheid, talent en skerpsinnigheid van hul ontwerpers illustreer. Daar word verwag dat Life-Space Slimram Probiotiese Aanvulling Verpakking 'n wonderlike vertoonstuk is wat merkwaardig professioneel en diepgaande innoverend is. Hierdie ontwerp wat die A' Design Award in Silwer gewen het, is 'n hoogs noemenswaardige, bewonderde uitvinding wat die grense van kuns, wetenskap, ontwerp en tegnologie bevoordeel en uitbrei. Life-Space Slimram Probiotiese Aanvulling Verpakking is 'n wyd beny skepping wat begeertes oproep, positiewe gevoelens bring en verbasing en verwondering wek.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This probiotic is specifically designed for women's waist slimming. Box shape simulates the female waist and intuitively expresses the function of slimming the waist. The dynamic and diverse patterns on the packaging surface, reminiscent of the fascinating transformations of the human microecology, Pair the brand's blue with a bright secondary color. Unlike other probiotic stereotypes, Slimram is closer to FMCG and better attracts young online consumers.
- Dimensions & Packaging
- Length 80mm x width 39mm x height 160mm
- Tags
- Slimram、Slimram Probiotic 、Lifespace Slimram Probiotic、Package Design
- Production Technology
- Unlike most probiotic products on the market, which are packaged in regular cartons, Slimram's innovative structural shape is combined with laser hot stamping and embossing processes to enhance product differentiation and value. The packaging box is made of recyclable PET environmentally friendly materials, which is conducive to the sustainable development of the earth.
- Design Challenge
- The unique box shape has been repeatedly polished to ensure that the packaging can show the curvy beauty of a woman's slender waist at different angles. The packaging of solid beverage products has strict regulatory requirements, font size and layout requirements and other elements are limited, packaging design in line with regulatory requirements, but also take into account the design beauty and accurate information communication.
- Research
- The core strain of Slimram, Slimram-1, has been clinically proven to regulate fat metabolism, reduce insulin resistance & improve glucose metabolism, and achieve the effect of significantly reducing visceral fat area and waist circumference, reducing visceral fat up to 7cm2 and waist circumference by up to nearly 2CM.
- Inspiration
- We used the box type to simulate the female waist curve to visually convey the product function, and the unique box type stood out in the market. Probiotics help regulate the human microbiome, so we have designed a variety of random patterns with different forms and colors on the surface of the box to abstract and express the wonderful changes of the human microecology, and also make the packaging style more in line with the aesthetics of young people.
- Project Duration
- The project started in August 2021 and took six months to complete, with the first batch coming to market in March 2022
- Operation Flow
- How to make the product more special and stand out from the crowd of competitors is the key challenge in this case. Unique packaging structure, clear information layout, vivid color contrast, rich and exquisite special craftsmanship, all help products to gain consumer attention. As soon as the product was launched, it achieved good sales and continued to grow.
- Patents
- The logo (Slimram) has registerted tramark.
Trademark Year 2020
Trademark Holder BY-HEALTH Co.
The package design is patented.
Patent No. ZL 2022 3 0035810.6
Pantent Holder Yunchao Liang
Year 2022
Jurisdiction Design patent - Team Members
- Creative Direction:Darren Chan
Designer:Dongmei Chung, June Wen
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