Vaporesso Coss Verdampingstoestel-verpakking by Joshua Fischer, Shuyu Yao and Kai Ma

Vaporesso Coss Verdampingstoestel-verpakking by Joshua Fischer, Shuyu Yao and Kai Ma is a highly esteemed winner of the very prestigious 2024 A' Design Award in Brons in Verpakkingsontwerp Competition Category.

BronsVerpakking· 2024

Vaporesso Coss Verdampingstoestel-verpakking

by Joshua Fischer, Shuyu Yao and Kai Ma

Client: Shenzhen Smoore Technology Co.,Ltd

A' Design Award in Brons Winner in Verpakking Category

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Verified Award Winner

Verify Award Status for #154905

View at A' Design Award Press Release Award Badge

Colors

The Design

About Vaporesso Coss Verdampingstoestel-verpakking

Coss is 'n verpakkingsontwerp vir 'n verdampingstoestel. Die verpakking bestaan uit 'n buitenste omslag en 'n binneste bakkie. Wisselende geponste gaatjies op die buitenste omslag vorm die handelsmerklogo en onthul 'n metaalgroen logo binne-in. Die geponste gaatjies skep 'n newelagtige visuele effek en suggereer golwende asemhaling tydens gebruik. Gekleurde etikette op die buitenste omslag dui die kleur van die produk aan. Papier word vir die buitenste dele gebruik, en die binneste bakkie is gemaak van gevormde vesel van suikerriet en bamboes. 'n Produk-draadraamdiagram is aan die kant van die skuifstuk geplaas.

The Recognition

About the A' Design Award in Brons

Vaporesso Coss Verdampingstoestel-verpakking is 'n wenner van die A' Design Award in Brons, 'n hoogs prestigieuse erkenning wat toegeken word aan uitstaande ontwerpe wat gekenmerk word deur kreatiwiteit, vindingrykheid en skerpsinnigheid. Wenners in Brons is ruimskoots vaardige en opvallend kreatiewe artefakte wat die groot ervaring, verbeelding en vindingrykheid van hul ontwerpers bevestig. Daar word verwag dat Vaporesso Coss Verdampingstoestel-verpakking 'n hoog aangeskrewe, bewonderde en gekoesterde voorwerp is wat merkwaardig professioneel en innoverend is. Hierdie ontwerp wat die A' Design Award in Brons gewen het, inkorporeer die beste praktyke in kuns, wetenskap, ontwerp en tegnologie en is uitstekend vanweë sy aandag aan detail. Vaporesso Coss Verdampingstoestel-verpakking bevredig behoeftes pragtig, raak aan begeertes, bekoor gevoelens en spreek die nuuskierigheid aan.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The packaging evokes product sensibility through the strong brand recognition and craft visual effects. The brand graphic LOGO is defined on the outer sleeve using varying punched holes to create a misty artistic effect and simulate undulating breathing during use, demonstrating the characteristics of vaping devices.
Dimensions & Packaging: Length:14 cm; Width:9.8cm; Height:5.2cm；
Weight:150g
Tags: Vaping characteristics, hollow design, green packaging, serialization, intuitive visual perception, artistic effect, brand responsibility.
Production Technology: Different colored tags on the outer packaging differentiate the product and realize 2-in-1 of the packaging and the inner tray, reducing production costs. Environmentally friendly materials are used inside and outside the packaging: paper and moulded-fibre inner tray (made of sugarcane and bamboo fiber), which practices the brand's concept and actively assumes its social responsibility.
Design Challenge: The challenge of this packaging design is how to intuitively communicate the product and brand characteristics while maintaining the visual impact. The brand graphic LOGO is defined on the outer sleeve using varying punched holes to reveal the metallic inner Green logo during the out of box experience, which also creates a misty artistic effect and simulates undulating breathing during use, demonstrating the features of the vaping device.
Research: Based on the eco-friendly concept and integrating the brand logo, the packaging design directly and vividly conveys the basic function and the convenient, easy-to-use, and smart features of this COSS vape, offering consumers a sense of ritual.
Inspiration: As a leading brand in the vaping industry, VAPORESSO delves deep into the detailed needs of each consumer to consistently make breakthroughs in every production link. As a smart integrated automatic e-liquid refilling and recharging solution, COSS can reduce frequent refilling and recharging of the compact hands-free vaping device. Together with the visualized and green outer packaging, it enhances the user experience and highlights the brand's social responsibility.
Project Duration: The project started in 2023 in China and finished in July 2023 in China.
Operation Flow: The punched holes on the outer packaging create a misty artistic effect and simulate undulating breathing during use, demonstrating the characteristics of vaping devices. To help consumers to understand the product more directly, a visual product wireframe diagram and selling point information are placed on the side of the slider. Different colored tags on the outer packaging indicate the color of the product, realizing 2-in-1 of the packaging and the inner tray and reducing production costs.
Team Members: Shuyu Yao, Kai Ma, Joshua Fischer
Image Credits: Shenzhen Smoore Technology Co.,Ltd