Dragon Year Gift Teeverpakking deur Tao Ran

Die ontwerp Dragon Year Gift Teeverpakking deur Tao Ran is 'n hoogs gewaardeerde wenner van die baie prestigieuese 2024 A' Design Award in Yster in die Verpakkingsontwerp-kompetisiekategorie.

YsterVerpakking· 2024

Dragon Year Gift Teeverpakking

deur Tao Ran

Kliënt: Shenzhen Yixin Visual Brand Consultant Co., Ltd

Wenner van die A' Design Award in Yster in die Verpakking-kategorie

12,076

Geverifieerde Toekenningswenner

Verifieer Toekenningsstatus vir #157666

Bekyk by A' Design Award Persverklaring Toekenningskenteken

Kleure

Die Ontwerp

Oor Dragon Year Gift Teeverpakking

Drakejaar Geskenk is 'n verpakkingsontwerp vir Pu'er-tee, geskep as 'n geskenk vir die Chinese Lentefees. Die ontwerp put uit die draak, 'n voorspoedige dier in antieke Chinese mitologie, en uit die bergagtige streek van Yunnan, waar Pu'er-tee vandaan kom. 'n Handgetekende draak in kalligrafie en inkskildering word gekombineer met 'n eenvoudige draaksimbool wat met grafiese sagteware geskep is. Die ingetoë buiteverpakking staan in kontras met die gewaagde inkstyl van die binneverpakking. Handgemaakte katoenpapier van plaaslike etniese gemeenskappe word met seepdruk bedruk, sodat elke stuk uniek is.

Die Erkenning

Oor die A' Design Award in Yster

Dragon Year Gift Teeverpakking is 'n wenner van die A' Design Award in Yster, 'n prestigieuse erkenning wat toegeken word aan goeie ontwerpe wat voldoen aan die professionele en industriële vereistes wat van goed ontwerpte skeppings verwag word. Wenners in Yster toon groot vaardigheid, hoë spesialisasie, kundige begrip en die kreatiewe vermoë van hul skeppers. Daar word verwag dat Dragon Year Gift Teeverpakking 'n hoog aangeskrewe, bewonderde en gekoesterde skepping is wat prakties en innoverend is. Hierdie ontwerp wat die A' Design Award in Yster gewen het, integreer die beste praktyke in die bedryf en het bekwame tegniese kenmerke gekoppel aan kundigheid en talent. Dragon Year Gift Teeverpakking word gerespekteer vir sy deeglikheid en is ontwerp om verbeterings in lewensgehalte te bied wat help om die wêreld 'n beter plek te maak.

Agter die Ontwerp

Persstel

Krediete, spanlede en tegniese besonderhede verskaf deur die ontwerper.

Unieke Eienskappe: Using calligraphy and ink painting as forms of expression, the illustrations and text of the "dragon" were hand drawn, and a concise "dragon" symbol was drawn using computer graphics software. The collision of the two shapes the unique temperament of the product. The restrained graphic style of the outer packaging and the wild ink style of the inner packaging form a strong contrast, which coincides with the refreshing and strong aftertaste of tea drinking.
Afmetings & Verpakking: 200mm x 200mm x 4mm
Etikette: Packing，Tea packaging，Pu'er tea packaging，Dragon Year
Produksietegnologie: The packaging material adopts handmade paper unique to local ethnic minorities, which is environmentally friendly, simple, and rich in vicissitudes, expressing the ancient and cultural connotations of tea products.
Ontwerpuitdaging: In terms of creation, it is necessary to inherit and activate local traditional culture, while realizing the inherent correlation between "Spring Festival", "Dragon Year", and "Tea"; In terms of material selection, Dai handmade cotton paper was used, which has a low production capacity. However, its long history, soft texture, and clear texture reveal the atmosphere of Eastern culture.
Navorsing: In order to highlight the regional cultural characteristics of the product during the creative process, many attempts were made, and ultimately, the unique Dai handmade cotton paper was selected for screen printing, with each copy being unique.
Inspirasie: The year of the dragon is approaching, and the dragon is an animal in ancient Chinese mythology, symbolizing auspiciousness. We took the theme of "Dragon" and drew inspiration from the geographical characteristics of Yunnan, China, the birthplace of "Pu'er tea", as well as the refreshing and strong aftertaste of the drink. We created packaging that showcases the characteristics of the product and the attributes of Dragon Year gifts.
Projekduur: The project started in Shenzhen in October 2023, was completed in Yunnan in December 2023, and was launched into the market for sales in Shenzhen in January 2014. Simultaneously achieving excellent sales performance.
Bedryfsvloei: As the Dragon Year Spring Festival approaches, based on local cultural customs, we draw nutrients from ancient dragon totems and combine them with modern design contexts to create tea gifts that conform to the theme of the Dragon Year Spring Festival, showcasing the cultural taste of users.
Patente: Copyright
Name: Tao Ran
Year: 2023

Trademark
Year: 2020-2030
Holder: Shenzhen Yixin Visual Brand Consultant Co., Ltd