Guijiu Zodiac Series Drankbottel by Jiarun Lin

Guijiu Zodiac Series Drankbottel by Jiarun Lin is a highly esteemed winner of the very prestigious 2024 A' Design Award in Silwer in Verpakkingsontwerp Competition Category.

SilwerVerpakking· 2024

Guijiu Zodiac Series Drankbottel

by Jiarun Lin

A' Design Award in Silwer Winner in Verpakking Category

43,745
Verified Award Winner
Verify Award Status for #159094

View at A' Design Award Press Release Award Badge

Colors

The Design

About Guijiu Zodiac Series Drankbottel

Guijiu Zodiac-reeks is 'n herdenkingsdrankverpakking wat geskep is vir die Chinese Jaar van die Draak. Die vorm is geïnspireer deur antieke Chinese keramiekhouers met 'n dubbeloor-struktuur. Die bottel is vervaardig van kristalglas gekombineer met metaalonderdele, in teenstelling met die keramiekhouers wat algemeen vir hoëgehalte Chinese drank gebruik word. 'n Draakillustrasie in ink is op die etiket gedruk, en 'n metaal draakvormige komponent op die doppie dien as die openingsmeganisme. Die bottel meet 240 mm in hoogte en 110 mm in lengte en breedte.

The Recognition

About the A' Design Award in Silwer

Guijiu Zodiac Series Drankbottel is 'n wenner van die A' Design Award in Silwer, 'n buitengewoon prestigieuse erkenning wat toegeken word aan topklas-, pragtige en indrukwekkende ontwerpe. Wenners in Silwer is geweldig briljante en uiters kreatiewe werke wat die uitstaande kundigheid, talent en skerpsinnigheid van hul ontwerpers illustreer. Daar word verwag dat Guijiu Zodiac Series Drankbottel 'n wonderlike vertoonstuk is wat merkwaardig professioneel en diepgaande innoverend is. Hierdie ontwerp wat die A' Design Award in Silwer gewen het, is 'n hoogs noemenswaardige, bewonderde uitvinding wat die grense van kuns, wetenskap, ontwerp en tegnologie bevoordeel en uitbrei. Guijiu Zodiac Series Drankbottel is 'n wyd beny skepping wat begeertes oproep, positiewe gevoelens bring en verbasing en verwondering wek.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This product is a commemorative liquor for the Year of the Dragon by the Guijiu.
Inspired by the classic shape of ancient Chinese amphora vessels, the design incorporates the dragon as a decorative element in the label and the handle of the vessel. The Guijiu embodies nobility. 2024 coincides with the Chinese Year of the Dragon. The dragon holds supreme significance in Chinese culture, further emphasizing the rarity and prestige of the Guijiu.
Dimensions & Packaging: The height of the product is 240mm and the length and width are 110 mm.
Tags: Chinese liquor, traditional Chinese zodiac culture, zodiac dragon, traditional ceramic ware, vessels, high-end liquor
Production Technology: In China, most high-end liquors are stored in ceramic containers. This product uses a crystal material paired with a metal material to exude a luxurious and high-class feel, while standing out among similar products.
Design Challenge: The difficulty in realizing this project was that traditional Chinese sauce-flavor liquor brands tend to use ceramic material as the carrier of the product's cultural essence. The use of crystal glass broke away from the design approach of similar products, and the metal dragon-shaped part at the cap had a unique shape, requiring persuasion for clients to proceed with mold manufacturing.
Research: In the Chinese liquor market, Chinese Zodiac wine is a product that every brand competes to launch. However, most products are styled with figurative representations of the Chinese zodiac, and there is a lack of products that combine simplicity, sophistication, and heritage. This design fills the gap of high-end products of the same type.
Inspiration: The project draws inspiration from the classic ancient Chinese ceramic vessels with a double-ear structure, which have been developed and inherited over thousands of years in China. Combined with the Chinese dragon illustration in ink on the label, it expresses deep cultural heritage. While the intricate metal carving and simple crystal block body of the bottle create a new vitality for the product.
Project Duration: The project started in March 2023, was completed in November 2023 and is scheduled to be available in 2024.
Operation Flow: This design features a dragon-shaped component at the bottle cap that serves as the opening mechanism, while its elegant shape also enhances its aesthetic appeal.