Silwer Verpakking · 2025
Kanade Japanese Primêre Funksie: Verpakking
by Yuko Takagi
- A' Design Award in Silwer 2025 in Verpakking
- Estimated Number of Design Views: 24,791
- Verification code 2259405244 · Verify this award
Colors
About Kanade Japanese Primêre Funksie: Verpakking
Boekteks: Die verpakkingsontwerp vir Kanade, 'n premium Japannese ambagslikeur, put uit tradisionele estetika om die produk se verfynde, natuurlike smaak te weerspieël. Geïnspireer deur die konsep van harmonie, gebruik die ontwerp pasgemaakte washi-papier met glansende vesels, wat kontras tussen mat en subtiele glans skep vir 'n tasbare, ambagtelike gevoel. Waterverf-illustrasies en handgeskrewe kalligrafie versterk die handgemaakte indruk, terwyl 'n pasgemaakte lettertipe 'n moderne dog kultureel gewortelde identiteit byvoeg. Die resultaat is verpakking wat tradisie en hedendaagse sensibiliteite oorbrug vir wêreldwye aantrekkingskrag.
About the A' Design Award in Silwer
Kanade Japanese Primêre Funksie: Verpakking is 'n wenner van die A' Design Award in Silwer, 'n buitengewoon prestigieuse erkenning wat toegeken word aan topklas-, pragtige en indrukwekkende ontwerpe. Wenners in Silwer is geweldig briljante en uiters kreatiewe werke wat die uitstaande kundigheid, talent en skerpsinnigheid van hul ontwerpers illustreer. Daar word verwag dat Kanade Japanese Primêre Funksie: Verpakking 'n wonderlike vertoonstuk is wat merkwaardig professioneel en diepgaande innoverend is. Hierdie ontwerp wat die A' Design Award in Silwer gewen het, is 'n hoogs noemenswaardige, bewonderde uitvinding wat die grense van kuns, wetenskap, ontwerp en tegnologie bevoordeel en uitbrei. Kanade Japanese Primêre Funksie: Verpakking is 'n wyd beny skepping wat begeertes oproep, positiewe gevoelens bring en verbasing en verwondering wek.
Press Kit
- Unique Properties
- Kanade embodies Japan's traditional craftsmanship in liqueur-making. Drawing inspiration from Suntory’s renowned whiskey line, it incorporates a Kanji character to align with the House of Suntory aesthetics. Designed for both local and global audiences, Kanade offers a distinctly Japanese appeal with worldwide resonance.
- Dimensions & Packaging
- 700ml
- Tags
- #packagedesign, #packaging, #branding, #Japanese, #Japan, #liqueur, #alcohol, #drink, #craft, #handcrafted, #natural, #brandidentity
- Production Technology
- The packaging employs custom washi paper featuring subtle glossy fibers to balance matte softness with refined shine. It includes a handwritten calligraphy logo, a custom typeface, and watercolor paintings representing each flavor. This meticulous approach highlights the artisanal quality and premium positioning of the liqueur.
- Design Challenge
- Achieving a balance between a distinctly Japanese design and global appeal was challenging. The development of original washi paper that maintained its natural texture during printing required minimal digital intervention. The paper's fine glossy fibers blend a matte texture with subtle shine, enhancing the tactile experience and emphasizing the handcrafted quality.
- Research
- We conducted field testing in a bar and spoke with bartenders to understand how the bottle’s design impacts usability and perception. Insights from their feedback led to design adjustments for ease of pouring and tactile elements, ensuring a balance between aesthetic appeal and functionality for both bartenders and consumers.
- Inspiration
- The inspiration came directly from experiencing the liqueur itself. Its delicate, natural taste evoked imagery of soft, flowing watercolors—an artistic representation of Japanese subtlety and harmony. This led to a design that visually reflects the product’s smooth, sophisticated flavor using handcrafted textures and organic elements.
- Project Duration
- 1 year, Tokyo
- Operation Flow
- Consumed neat, on the rocks, or in cocktails.
- Patents
- Yuko Takagi
- Image Credits
- Yuko Takagi