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1001 Nights Neut Verpakking deur Mahsa Mohammadzadeh

Die ontwerp 1001 Nights Neut Verpakking deur Mahsa Mohammadzadeh is 'n hoogs gewaardeerde wenner van die baie prestigieuese 2025 A' Design Award in Yster in die Verpakkingsontwerp-kompetisiekategorie.


YsterVerpakking· 2025

1001 Nights Neut Verpakking

deur Mahsa Mohammadzadeh

Kliënt: Dastan Nuts

Wenner van die A' Design Award in Yster in die Verpakking-kategorie

11,017

Geverifieerde Toekenningswenner

Verifieer Toekenningsstatus vir #170260

Kleure

Die Ontwerp

Oor 1001 Nights Neut Verpakking

1001 Nagte is 'n silindriese verpakkingsontwerp vir neute. Die kunswerk is geïnspireer deur die verhale van Duisend-en-een Nagte en kombineer handgetekende en digitale illustrasie. Die houer is gemaak van herwinde papier met 'n voedselveilige binneste voering. Die liggaam word gedruk met offsetdruk en matte laminasie, en geselekteerde areas is afgewerk met goudfoelie of silwerfoelie. Die handelsmerklogo is uitgestempel op die deksel. Die teleskopiese deksel maak maklik oop en toe en vorm 'n veilige verseëling. Die deksel dien ook as 'n bak vir neute en as 'n houer vir doppe.

Die Erkenning

Oor die A' Design Award in Yster

1001 Nights Neut Verpakking is 'n wenner van die A' Design Award in Yster, 'n prestigieuse erkenning wat toegeken word aan goeie ontwerpe wat voldoen aan die professionele en industriële vereistes wat van goed ontwerpte skeppings verwag word. Wenners in Yster toon groot vaardigheid, hoë spesialisasie, kundige begrip en die kreatiewe vermoë van hul skeppers. Daar word verwag dat 1001 Nights Neut Verpakking 'n hoog aangeskrewe, bewonderde en gekoesterde skepping is wat prakties en innoverend is. Hierdie ontwerp wat die A' Design Award in Yster gewen het, integreer die beste praktyke in die bedryf en het bekwame tegniese kenmerke gekoppel aan kundigheid en talent. 1001 Nights Neut Verpakking word gerespekteer vir sy deeglikheid en is ontwerp om verbeterings in lewensgehalte te bied wat help om die wêreld 'n beter plek te maak.

Agter die Ontwerp

Persstel

Krediete, spanlede en tegniese besonderhede verskaf deur die ontwerper.

Unieke Eienskappe
This nut packaging design is inspired by the tales of One Thousand and One Nights, combining hand-drawn and digital illustrations to create a precise and artistic result. The graphic design on the can reflects traditional craftsmanship and is carried out with care and attention to detail. One of the main challenges in production was using recycled cardboard, ensuring both hygiene standards and environmental sustainability. The cylinder was designed and crafted first, followed by the careful application of the label. To enhance the visual appeal, a thoughtful blend of light and dark colors was used, and the logo was engraved on the can lid. Sections of the design are delicately gold-foiled and silver-foiled. Additionally, the lid serves a dual purpose, acting as both a shell collector and a serving bowl, enhancing both functionality and aesthetics.
Afmetings & Verpakking
The Packaging Is A Cylindrical Design Chosen Based On Product Weight And User Preferences With A Top-Opening Lid Similar To A Telescope. Dimensions: Height 160mm Diameter 100mm; Lid Height 30mm Diameter 100mm. Made From Recycled Paper With A Food-Grade Inner Lining Approved By Health Authorities. The Brand Logo Is Embossed On The Lid. The Body Features Offset Printing On Glossy Paper With A Matte Lamination Accented With Gold Foil On The White Box And Silver Foil On The Dark Box.
Etikette
Illustration, Story, Packaging, One Thousand and One Nights, Design, Nuts
Produksietegnologie
The Packaging Design Incorporates Illustration An Ancient Iranian Technique. The Artwork Was Hand-Drawn Multiple Times Refined And Then Digitally Colored. To Preserve Brand Identity Scheherazade The Storyteller Is Fused With The Dastan Parrot Logo Riding The Royal Wheel To Narrate The Tale. To Enhance Visual Appeal And Value Selective Gold Foiling Has Been Applied And The Production Process Was Carried Out In Multiple Stages.
Ontwerpuitdaging
The biggest challenge was finding a company capable of producing cylindrical packaging that met environmental standards. Efforts were made to ensure the use of suitable materials. Additionally, due to the lack of facilities for direct printing on cylindrical cans, the design was first printed using offset printing and then applied to the cans. This process added complexity and refinement, requiring meticulous attention to production details and design precision, which was successfully achieved.
Navorsing
The role of graphic design in packaging is essential. Illustration, as an engaging tool, conveys rich cultural stories. By incorporating the tales of One Thousand and One Nights into the packaging, we not only preserve Iranian culture but also establish an emotional connection between the product and the consumer. This technique elevates packaging to an art form, setting the product apart in the market and offering customers a cultural and intellectual experience.
Inspirasie
We Come Together In Joyful Moments Sharing Stories And Memories. Iran’s Rich Culture And Literature Are Deeply Rooted In Storytelling Making It A Valuable Element For A Brand Like Dastan Meaning Story In Persian Especially In The Nut Industry. A Thoughtfully Designed Functional Package Not Only Enhances The Customer Experience But Also Encourages Reuse Rather Than Disposal. This Approach Promotes Sustainability Reduces Waste And Strengthens The Brand’s Cultural And Environmental Values.
Projekduur
The research phase for selecting the box began in October 2023, with two months dedicated to reading the stories of One Thousand and One Nights. Following the research, illustrations were created, inspired by the tales. The project started in January 2024, was completed in July 2024, and became available for purchase in stores in September 2025.
Bedryfsvloei
The packaging features a telescopic lid that opens and closes effortlessly, ensuring a secure seal once closed. The lid serves both as a bowl for serving nuts and a container for collecting shells and waste. Made from recycled paper with a food-safe inner lining, the design guarantees product freshness. The ergonomic and practical design enhances the user experience, while offset printing with matte lamination and gold foiling elevates the product's visual appeal and value.
Spanlede
Creative Director, Designer and Illustration: Mahsa Mohammadzadeh
Beeldkrediete
Image #1: Illustrator Mahsa Mohammadzadeh, Creative Director Mahsa Mohammadzadeh, 3D Artist Mohammad Mohammadzadeh
Image #2: Illustrator Mahsa Mohammadzadeh, Creative Director Mahsa Mohammadzadeh, 3D Artist Mohammad Mohammadzadeh
Image #3: Illustrator Mahsa Mohammadzadeh, Creative Director Mahsa Mohammadzadeh, 3D Artist Mohammad Mohammadzadeh
Image #4: Illustrator Mahsa Mohammadzadeh, Creative Director Mahsa Mohammadzadeh, Photography Mohammad Mohammadzadeh

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