Yedao Lugui Baijiu Drankverpakking deur Wen Liu and Xianwen Wu

Die ontwerp Yedao Lugui Baijiu Drankverpakking deur Wen Liu and Xianwen Wu is 'n hoogs gewaardeerde wenner van die baie prestigieuese 2020 A' Design Award in Silwer in die Verpakkingsontwerp-kompetisiekategorie.

SilwerVerpakking· 2020

Yedao Lugui Baijiu Drankverpakking

deur Wen Liu and Xianwen Wu

Kliënt: Hainan Yedao Liquor Developemt Co., Ltd

Wenner van die A' Design Award in Silwer in die Verpakking-kategorie

30,069

Geverifieerde Toekenningswenner

Verifieer Toekenningsstatus vir #88698

Bekyk by A' Design Award Persverklaring Toekenningskenteken

Kleure

Die Ontwerp

Oor Yedao Lugui Baijiu Drankverpakking

Yedao Lugui Baijiu is 'n verpakkingsontwerp vir 'n sterkdrankhandelsmerk uit die Hainan-provinsie in suidelike China. Agt bekende natuurskoonplekke van Hainan word as illustrasies aan die voorkant van die glasbottel voorgestel. Die netiket word deur 'n ander kleur onderskei. Die buitedoos is van akriel en papier gemaak, sodat die geïllustreerde bottel binne duidelik gesien kan word. Goudstempeling en syskermdruk word op die doos toegepas, en die bottel word met 'n gebrande blom-ambag afgewerk. Die eenvoudige blou kleurskema weerspieël die plaaslike kultuur en toerisme van Hainan.

Die Erkenning

Oor die A' Design Award in Silwer

Yedao Lugui Baijiu Drankverpakking is 'n wenner van die A' Design Award in Silwer, 'n buitengewoon prestigieuse erkenning wat toegeken word aan topklas-, pragtige en indrukwekkende ontwerpe. Wenners in Silwer is geweldig briljante en uiters kreatiewe werke wat die uitstaande kundigheid, talent en skerpsinnigheid van hul ontwerpers illustreer. Daar word verwag dat Yedao Lugui Baijiu Drankverpakking 'n wonderlike vertoonstuk is wat merkwaardig professioneel en diepgaande innoverend is. Hierdie ontwerp wat die A' Design Award in Silwer gewen het, is 'n hoogs noemenswaardige, bewonderde uitvinding wat die grense van kuns, wetenskap, ontwerp en tegnologie bevoordeel en uitbrei. Yedao Lugui Baijiu Drankverpakking is 'n wyd beny skepping wat begeertes oproep, positiewe gevoelens bring en verbasing en verwondering wek.

Agter die Ontwerp

Persstel

Krediete, spanlede en tegniese besonderhede verskaf deur die ontwerper.

Unieke Eienskappe: Hainan Province is a famous tourist attraction in the south of China. It has a tropical monsoon climate. Yedao Lugui Baijiu is a well-known brand in Hainan. The idea of producing Yedao Lugui Baijiu is to promote the local characteristics of Hainan. Yedao Lugui Baijiu also conveys Hainan's local tourist culture.
Afmetings & Verpakking: The packaging box size is 325mm in length, 326mm in width and100mm in height.
Etikette: Yedao Lugui Baijiu, Hainan Tourism Products, Tourism, Hainan Characteristics, Tourist Attraction Illustration
Produksietegnologie: The material of the outside box is acrylic and paper. The technology of the outside box uses a gold stamp and silk printing. The material of the bottle is a glass bottle. The technology of the bottle uses a craft of roasted flower. The cover of the bottle uses plastic cover as material and uses baking gold as technology.
Ontwerpuitdaging: The outcome of box shape design was not ideal in the early stage, as the product details were not well displayed. The design made continuously improved in the later stage. The result of the packaging design seems more prominent in the display effect and shelf placement.
Navorsing: The research background is about Hainan's tourism culture. After researching on the product market, visiting the field of Hainan, and reading online sources, thus we find the representative scenic spots of Hainan's tourism culture. The design is mainly based on the form of illustration. The design highlights the product features. It also highlights the theme of the tourist product.
Inspirasie: The idea of design is to promote local cultural characteristic and tourist culture of Hainan, so the design applies the eight scenic spots of Hainan as a creative idea. The design in order to create an interaction between product, tourist and scenic spot, so those eight famous tourist attractions are presented in illustration form on the face side of the bottle. The design tries to produce an impressive effect to the tourists for spreading the idea of the product. The neck label is distinguished by a different colour. The surface of the outside box is made of transparent acrylic, so the illustration of the product bottle in the inside can be clearly seen. The overall colour of the design is blue with a simple style. It creates a good display effect. The design has the characteristics of Hainan.
Projekduur: The project started in October 2018 and finished in May 2019 in Shenzhen.
Bedryfsvloei: Hainan is a famous tourist attraction with Chinese characteristics. In order to promote Hainan's tourism culture to the public, so the design uses the iconic eight tourist attractions of Hainan on the illustration. The illustration on the front of the bottle seems to directly communicate with the audience. The design tries to impress the audience for spreading the idea of the product.
Spanlede: Designer: Wen Liu
Designer: Xianwen Wu
Designer: Weijie Kang
Beeldkrediete: Image #1: Creator Wen Liu, Yedao Lugui Baijiu 2019.
Image #1: Creator Xianwen Wu, Yedao Lugui Baijiu, 2019.
Image #1: Creator Weijie Kang, Yedao Lugui Baijiu, 2019.
Image #1: Illustrator Shuanglong Wang, Yedao Lugui Baijiu, 2019.