Gatorade Fuel Rover የጠርሙስ ማከማቻ ጋሪ by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2023 A' Design Award የነሐስ ሽልማት in የማስታወቂያ፣ ግብይት እና ግንኙነት ዲዛይን Competition Category.
ነሐስማስታወቂያ· 2023
Gatorade Fuel Rover የጠርሙስ ማከማቻ ጋሪ
by PepsiCo Design and Innovation
A' Design Award የነሐስ ሽልማት Winner in ማስታወቂያ Category
Verified Award Winner
Verify Award Status for #150636The Design
About Gatorade Fuel Rover የጠርሙስ ማከማቻ ጋሪ
የጋቶሬድ ፊውል ሮቨር ለስፖርት ቡድን ሰራተኞች የተዘጋጀ ተጓጓዥ የጠርሙስ ማከማቻ ስርዓት ነው። ፊውል ሮቨር በሜዳው ዙሪያ ብዙ ቁጥር ያላቸውን የተጫዋቾች ጠርሙሶች ያከማቻል እንዲሁም ያጓጉዛል። በመሠረቱ ላይ የሚገኝ ማከማቻ ሳጥን ተጨማሪ የጠርሙስ ቅርጫት፣ በረዶ፣ ቁሳቁሶች ወይም የተሰበሰበ ቆሻሻ ይይዛል። ከጀርባ የሚገኝ የመገልገያ ፓነል ለስልጠና ወይም ለምግብ ተመጋቢ ባለሙያ ቁሳቁሶች የሚያገልግሉ ሶስት ማከማቻ ቦርሳዎችን በማሰር ይይዛል። ይህ ንድፍ ሰራተኞችን ዕቃዎችን በአካላቸው ላይ ከመያዝ ነፃ ያደርጋቸዋል እንዲሁም በጎን መስመሩ ላይ ቀላል እንቅስቃሴን ያስችላል። ፊውል ሮቨር ቀደም ሲል የነበረውን የጠርሙስ ማከማቻ ንድፍ ያሻሽላል።
The Recognition
About the A' Design Award የነሐስ ሽልማት
Gatorade Fuel Rover የጠርሙስ ማከማቻ ጋሪ የA' Design Award የነሐስ ሽልማት አሸናፊ ነው፤ ይህም በፈጠራ፣ በብልሃት እና በአስተዋይነት ለሚታወቁ ድንቅ ዲዛይኖች የሚሰጥ እጅግ ከፍተኛ ክብር ያለው እውቅና ነው። የነሐስ አሸናፊዎች የዲዛይነሮቻቸውን ሰፊ ልምድ፣ ምናብ እና ብልሃት የሚያረጋግጡ እጅግ ችሎታ የተሞላባቸው እና በሚያስደንቅ ሁኔታ ፈጠራ ያላቸው ሥራዎች ናቸው። Gatorade Fuel Rover የጠርሙስ ማከማቻ ጋሪ ከፍ ያለ ግምት የሚሰጠው፣ የሚደነቅና የሚወደድ፣ እጅግ ሙያዊና ፈጠራ የተሞላበት ነገር እንደሚሆን ይጠበቃል። ይህ የA' Design Award የነሐስ ሽልማትን ያሸነፈ ዲዛይን በኪነ ጥበብ፣ በሳይንስ፣ በዲዛይን እና በቴክኖሎጂ ምርጥ ልምዶችን ያካትታል፤ ለዝርዝርም በሚሰጠው ትኩረት ምርጥ ነው። Gatorade Fuel Rover የጠርሙስ ማከማቻ ጋሪ ፍላጎቶችን በግሩም ሁኔታ ያረካል፣ ምኞቶችን ይነካል፣ ስሜቶችን ይማርካል እንዲሁም የማወቅ ጉጉትን ይስባል።
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The Gatorade® Fuel Rover is the evolution of the former Gatorade Bottle Tree. After the 2020 NFL season, Gatorade gleaned the insight that there was room for improvement when it came to the Bottle Tree. Trainers needed a more efficient and functional way to store and transport a large number of players’ bottles around the field. The Design Team redesigned, developed, and produced an updated bottle storage system, now known as the Gatorade Fuel Rover.
- Design Challenge
- Since extra storage for supplies was high on the list of needs, the design incorporates a utility panel on the backside to carry three storage bags. These bags can strap to the back of the Fuel Rover to store personal training or dietitian supplies that staffers would usually have to carry on their person or in a fanny pack or backpack. This takes some weight off and enables them to move more freely around the field.
Ultimately, the new Gatorade Fuel Rover provides an upgraded management experience for team staff members, while its sleek design adds brand presence on sidelines across all our professional and collegiate partners. - Inspiration
- Empowered with this knowledge, we improved the original Bottle Tree design to add even more functionality and flexibility to the Fuel Rover. Now, with the added features, team staff can use the storage bin located at the bottom of the Fuel Rover for a number of uses, whether packing an extra six bottles in a caddy, storing ice to be used in the bottles, filling the area with supplies, or utilizing the space for collecting any generated waste.
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