Namuh Investment Rebranding የብራንድ ማንነት ዲዛይን በ LMNT Company የተሠራ ሲሆን በ የማስታወቂያ፣ ግብይት እና ግንኙነት ዲዛይን የውድድር ምድብ ውስጥ እጅግ ከፍ ያለ ክብር ያለው የ 2025 A' Design Award የነሐስ ሽልማት አሸናፊ ነው።
ነሐስማስታወቂያ· 2025
Namuh Investment Rebranding የብራንድ ማንነት ዲዛይን
ደንበኛ: LMNT Company
በ ማስታወቂያ ምድብ ውስጥ የ A' Design Award የነሐስ ሽልማት አሸናፊ
የተረጋገጠ የሽልማት አሸናፊ
ለ #170399 የሽልማት ሁኔታ ያረጋግጡንድፉ
ስለ Namuh Investment Rebranding የብራንድ ማንነት ዲዛይን
ናሙህ ኢንቨስትመንት ሪብራንዲንግ ለሚሌኒየሎች እና ለጄን ዚ የተዘጋጀ የኢንቨስትመንት መድረክ የብራንድ ማንነት ዲዛይን ነው። ይህ ዳግም ብራንድ ማድረግ መድረኩን ከአክሲዮን ግብይት ባለፈ ወደ ግላዊ እድገት በኢንቨስትመንት አማካኝነት እንዲሸጋገር ያደርገዋል። በበር ምስል ላይ የተመሰረተ የዲዛይን ስርዓት አዳዲስ እድሎችን የሚያመለክት ሲሆን በደንበኞች መስተጋብር ነጥቦች ሁሉ በተከታታይነት ተግባራዊ ተደርጓል። ምናባዊ ምሳሌያዊ ስዕሎች ኢንቨስትመንትን ቀላልና ተደራሽ አድርገው ያቀርባሉ። የዴይሊ ሺፍት (Daily Shift) ጽንሰ-ሀሳብ የዕለት ተዕለት ወጪን ወደፊት ተኮር ኢንቨስትመንት እንዲቀየር ያበረታታል።
እውቅናው
ስለ A' Design Award የነሐስ ሽልማት
Namuh Investment Rebranding የብራንድ ማንነት ዲዛይን የA' Design Award የነሐስ ሽልማት አሸናፊ ነው፤ ይህም በፈጠራ፣ በብልሃት እና በአስተዋይነት ለሚታወቁ ድንቅ ዲዛይኖች የሚሰጥ እጅግ ከፍተኛ ክብር ያለው እውቅና ነው። የነሐስ አሸናፊዎች የዲዛይነሮቻቸውን ሰፊ ልምድ፣ ምናብ እና ብልሃት የሚያረጋግጡ እጅግ ችሎታ የተሞላባቸው እና በሚያስደንቅ ሁኔታ ፈጠራ ያላቸው ሥራዎች ናቸው። Namuh Investment Rebranding የብራንድ ማንነት ዲዛይን ከፍ ያለ ግምት የሚሰጠው፣ የሚደነቅና የሚወደድ፣ እጅግ ሙያዊና ፈጠራ የተሞላበት ነገር እንደሚሆን ይጠበቃል። ይህ የA' Design Award የነሐስ ሽልማትን ያሸነፈ ዲዛይን በኪነ ጥበብ፣ በሳይንስ፣ በዲዛይን እና በቴክኖሎጂ ምርጥ ልምዶችን ያካትታል፤ ለዝርዝርም በሚሰጠው ትኩረት ምርጥ ነው። Namuh Investment Rebranding የብራንድ ማንነት ዲዛይን ፍላጎቶችን በግሩም ሁኔታ ያረካል፣ ምኞቶችን ይነካል፣ ስሜቶችን ይማርካል እንዲሁም የማወቅ ጉጉትን ይስባል።
ከንድፉ በስተጀርባ
የፕሬስ ኪት
ክሬዲቶች፣ የቡድን አባላት እና ቴክኒካል ዝርዝሮች በዲዛይነሩ የተሰጡ።
- ልዩ ባህሪያት
- The rebranding introduces a new investment experience for Millennials and Gen Z by breaking away from the rigid visual conventions typically found in the investment industry. The concept of investment opens new opportunities is communicated through imaginative illustrations. A design system was developed based on the door motif, symbolizing new opportunities, ensuring consistent application across various customer touch-points.
- ልኬቶች እና ማሸጊያ
- The key visual system, utilizing the Shift Motion, extends beyond applying a logo or color palette. It connects finance and lifestyle through messages that reflect the brand philosophy, supported by intuitive graphic elements. This approach enhances Millennials and Gen Zs interest in financial investment and increases accessibility to financial services.
- መለያዎች
- Brand Identity, Brand Experience, Brand Strategy, Motion Graphic, Creative Direction, Investment, Iconography Design, Illustration Design, Mobile App Design
- የማምረቻ ቴክኖሎጂ
- Adobe Illustrator, Adobe After Effects, Adobe Photoshop,
- የዲዛይን ተግዳሮት
- Conventional stock investment platforms typically follow uniform UI structures focused on information delivery, leaving little room for brand differentiation. Namuh overcomes this challenge by introducing an illustrated world that creates a more engaging and differentiated experience for the MZ generation. The illustrations, developed under the Daily Shift concept, reimagine investing as intuitive and accessible, transforming complex financial processes into familiar and approachable experiences.
- ምርምር
- Namuh expands beyond stock trading to offer content and services that support personal development. For Millennials and Gen Z, investment is perceived not merely as a financial activity but as a form of self-growth. In this brand experience, the concept of Shift represents personal transformation, embedded throughout visual touchpoints, including the key visual motif. This approach reinforces Namuh’s commitment to fostering growth-driven investing.
- መነሳሻ
- Namuh was repositioned beyond a traditional stock investment application into a platform delivering new experiences and value. Defined as a self-achievement platform, it emphasizes personal growth through investing. Rather than limiting itself to trading functions, the platform offers financial content tailored to Millennials and Gen Z. To support this vision, a comprehensive brand experience design was developed, along with operational principles and guidelines for service management and marketing strategies.
- የፕሮጀክት ጊዜ
- Seoul, Republic of Korea
- የሥራ ሂደት
- The brand concept, Daily Shift, promotes the transformation of everyday spending habits into future-oriented investment behaviors. This narrative encourages healthy investment practices that contribute to a robust capital market, supporting meaningful investments over unnecessary consumption.
- የፈጠራ ባለቤትነት
- ⓒ2024. LMNT all rights reserved.
- የቡድን አባላት
- Creative Director: Choe Jangsoon
BX Director: Han Hyungmin
BX Strategist: Kim Joeun
BX Designer: Hwang Euiseong
BX Designer: Na Hyunjoo - የምስል ምስጋና
- Image #1 : ⓒ2024. LMNT all rights reserved.
Image #2 : ⓒ2024. LMNT all rights reserved.
Image #3 : ⓒ2024. LMNT all rights reserved.
Image #4 : ⓒ2024. LMNT all rights reserved.
Image #5 : ⓒ2024. LMNT all rights reserved.
ስፖንሰር የተደረገ
ከ Designers.org ባሻገር ያስሱ
ከማስታወቂያ አጋሮቻችን ምርቶችን፣ አገልግሎቶችን እና እድሎችን ያግኙ።
ተጨማሪ ለማሰስ
ተዛማጅ ንድፎች
ከተመሳሳይ ምድብ ውስጥ በጥራት የተመረጡ ተጨማሪ ሽልማት-አሸናፊ ንድፎችን ያስሱ።
