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Ciroc White Grape Vodka ውስን እትም የማሸጊያ ንድፍ by Pierre Delebois - forceMAJEURE Design

Ciroc White Grape Vodka ውስን እትም የማሸጊያ ንድፍ by Pierre Delebois - forceMAJEURE Design is a highly esteemed winner of the very prestigious 2020 A' Design Award የብር ሽልማት in ውሱን ህትመት እና ብጁ ዲዛይን Competition Category.


ብርውሱን ህትመት· 2020

Ciroc White Grape Vodka ውስን እትም የማሸጊያ ንድፍ

by Pierre Delebois - forceMAJEURE Design

Client: Diageo

A' Design Award የብር ሽልማት Winner in ውሱን ህትመት Category

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Colors

The Design

About Ciroc White Grape Vodka ውስን እትም የማሸጊያ ንድፍ

ሲሮክ ኋይት ግሬፕ ለበዓል ወቅት ጣዕም ማስተዋወቂያ የተፈጠረ ውስን እትም የጠርሙስ ንድፍ ነው። የእይታ ስትራቴጂው ከሻምፓኝ እና ከነጭ ወይን የተወሰዱ ፍንጮችን ይይዛል። ጠርሙሱ በብጁ ቀለም ሆኖ በተዘጋጀ ለስላሳ ወርቃማ ቃና የተጠናቀቀ ነው። ክላሲኩ የሲሮክ ኦርብ በብረት ጭማቂ በለበሰ ወለወለ ወርቅ በጠርሙሱ አናት ላይ ይቀመጣል። በወርቃማ ብልጭታ ማጠናቀቂያ ያለው የዶሮ ሜዳልያ በጠርሙሱ ግርጌ ላይ ይታያል። ቃና በቃና ያለው የወርቅ ውጤት በዓላዊ እና ውብ ነው። 750 ሚሊ ሊትር ጠርሙሱ እንደ ወቅታዊ ስጦታ ታስቦ የተዘጋጀ ነው።

The Recognition

About the A' Design Award የብር ሽልማት

Ciroc White Grape Vodka ውስን እትም የማሸጊያ ንድፍ የA' Design Award የብር ሽልማት አሸናፊ ነው፤ ይህም ለምርጥ ደረጃ፣ ውብ እና አስደናቂ ዲዛይኖች የሚሰጥ ያልተለመደ ከፍተኛ ክብር ያለው እውቅና ነው። የብር አሸናፊዎች የዲዛይነሮቻቸውን የላቀ ልምድ፣ ተሰጥኦ እና ጥልቅ ማስተዋል የሚያሳዩ እጅግ ብሩህ እና እጅግ ፈጠራ የተሞላባቸው ሥራዎች ናቸው። Ciroc White Grape Vodka ውስን እትም የማሸጊያ ንድፍ እጅግ ሙያዊና ጥልቅ ፈጠራ የተሞላበት አስደናቂ ማሳያ ሥራ እንደሚሆን ይጠበቃል። ይህ የA' Design Award የብር ሽልማትን ያሸነፈ ዲዛይን የኪነ ጥበብ፣ የሳይንስ፣ የዲዛይን እና የቴክኖሎጂ ድንበሮችን የሚጠቅምና የሚያስፋፋ ትኩረት የሚስብ፣ የሚደነቅ ፈጠራ ነው። Ciroc White Grape Vodka ውስን እትም የማሸጊያ ንድፍ ፍላጎትን የሚቀሰቅስ፣ በጎ ስሜት የሚያመጣ እና መደነቅንና መገረምን የሚያቀጣጥል በብዙዎች የሚቀኑበት ፈጠራ ነው።

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
forceMAJEURE was asked to create the visual strategy and package design for this holiday season’s flavor introduction of Cîroc White Grape as part of our ongoing work on the flavor platform.

Taking cues from champagne and white grapes, the luxurious soft-gold bottle shows off the classic Cîroc orb at the top of the bottle, and the rooster medallion at the bottom of the bottle—with a golden shine finish. The result is a beautifully crafted bottle that is perfect for celebrating the season with luxury.
Dimensions & Packaging
Bottle: 750 ml
Tags
#limitededition, #packaging, #packagedesign, #clearspirits, #vodka, #Ciroc, #holiday
Production Technology
forceMAJEURE's production team developed a custom gold color for this bottle, and re-envisioned Ciroc’s iconic “orb” in a metallized polished gold that pairs with the custom bottle color, to create a golden tone-on-tone effect that is celebratory, festive and elegant.
Inspiration
The forceMAJEURE team was inspired by the classic golds and silvers used in festive décor to create a beautiful giftable bottle that stands out from other holiday limited editions. We also took cues from champagne and white grapes to find the perfect, luxurious gold colors for the bottle and the signature rooster medaillion that adorns the bottom of the bottle.
Team Members
Pierre Delebois, Strategy and Creative Director
Grace Kao, Senior Designer
Linda Tseng, Production Director
Image Credits
Image #1: Taka Igarashi for forceMAJEURE Photo Studio
Image #2: Taka Igarashi for forceMAJEURE Photo Studio
Image #3: Taka Igarashi for forceMAJEURE Photo Studio
Image #4: Taka Igarashi for forceMAJEURE Photo Studio
Image #5: Taka Igarashi for forceMAJEURE Photo Studio

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