Faberlic Supplements Koncept Ambalaže by Dmitry Kultygin is a highly esteemed winner of the very prestigious 2020 Srebrna nagrada A' Design Award in Dizajn Pakovanja Competition Category.
SrebroPakovanje· 2020
Faberlic Supplements Koncept Ambalaže
Client: Dmitry Kultygin
Srebrna nagrada A' Design Award Winner in Pakovanje Category
Verified Award Winner
Verify Award Status for #101178The Design
About Faberlic Supplements Koncept Ambalaže
U modernom svijetu ljudi su stalno izloženi agresivnim utjecajima vanjskih negativnih faktora. Loša ekologija, užurban ritam života u megapolisima ili stresovima dovode do povećanih opterećenja na tijelu. Za normalizaciju i poboljšanje funkcionalnog stanja tijela koriste se suplementi. Glavna metafora ovog projekta postala je dijagram poboljšanja dobrobiti osobe uz korištenje dodataka prehrani. Takođe, glavni grafički element ponavlja oblik slova F - prvo slovo u nazivu marke.
The Recognition
About the Srebrna nagrada A' Design Award
Faberlic Supplements Koncept Ambalaže je pobjednik Srebrne nagrade A' Design Award, izuzetno prestižnog priznanja koje se dodjeljuje vrhunskim, veličanstvenim i impresivnim dizajnima. Srebrni pobjednici iznimno su briljantna i vrlo kreativna djela koja ilustriraju izuzetnu stručnost, talent i oštroumnost svojih dizajnera. Očekuje se da Faberlic Supplements Koncept Ambalaže bude divno, reprezentativno djelo koje je izuzetno profesionalno i duboko inovativno. Ovaj dizajn koji je osvojio Srebrnu nagradu A' Design Award vrlo je zapažen, nadaleko cijenjen izum koji koristi i pomjera granice umjetnosti, nauke, dizajna i tehnologije. Faberlic Supplements Koncept Ambalaže je kreacija kojoj se mnogi dive i zavide, koja budi želje, donosi pozitivne osjećaje i raspiruje čuđenje i divljenje.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- In the modern world, people are constantly exposed to the aggressive effects of external negative factors. Bad ecology, the busy rhythm of life in megalopolises or stresses lead to increased loads on the body. To normalize and improve the functional state of the body, supplements are used. These are tools that help us take care of our health.
- Dimensions & Packaging
- Plastic jar. Shape - top down: cross section circular. Outside body diameter: 60.5 mm. Height (with the cap): 111 mm. Label size: height - 72.5 mm, width - 190 mm.
- Tags
- Supplements, Packaging, Health, Healthy Lifestyle, Jar, Care
- Production Technology
- The main packaging is a plastic jar. The paper label is printed using offset printing. A Silver Pantone is used as the main background.
- Research
- The main task in developing the design was to find a metaphor understandable to the consumer to explain the benefits of taking dietary supplements. This metaphor is a diagram that shows how your health will improve day by day.
- Inspiration
- The main metaphor of this project has become the diagram of improving the well-being of a person with the use of supplements. Also, the main graphic element repeats the shape of the letter F - the first letter in the brand name.
- Project Duration
- The project started in August 2019 in Moscow and finished in February 2020
- Operation Flow
- Interaction with the end customer takes place on the pages of the corporate catalog and on the website. The design immediately explains the positive health effect of using the product.
- Team Members
- Designer: Dmitry Kultygin
3D visualization: Pavel Gubin
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