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Chaozhousanbao Primarna funkcija: Ambalaža za hranu by Zhen Yang and Jialu Yang

Chaozhousanbao Primarna funkcija: Ambalaža za hranu by Zhen Yang and Jialu Yang is a highly esteemed winner of the very prestigious 2021 Srebrna nagrada A' Design Award in Dizajn Pakovanja Competition Category.


SrebroPakovanje· 2021

Chaozhousanbao Primarna funkcija: Ambalaža za hranu

by Zhen Yang and Jialu Yang

Client: Shenzhen yiyitong Trading Co., Ltd

Srebrna nagrada A' Design Award Winner in Pakovanje Category

Colors

The Design

About Chaozhousanbao Primarna funkcija: Ambalaža za hranu

Chaozhousanbao je dizajn ambalaže za hranu kreiran za Tri blaga Chaozhoua. Glavni elementi i natpisi urezani su i otisnuti ručno korištenjem tehnika drvoreza, tako da ambalaža nosi teksturu i detalje ručnog rada. U proizvodnji se koriste sitoštampa i ručno izrađeni papir. Vizuelni stil odgovara dugoj historiji Tri blaga Chaozhoua i naglašava njihov prirodni i jednostavan karakter. Cilj ambalaže je da predstavi kulturnu pozadinu proizvoda na smiren i tradicionalan način.

The Recognition

About the Srebrna nagrada A' Design Award

Chaozhousanbao Primarna funkcija: Ambalaža za hranu je pobjednik Srebrne nagrade A' Design Award, izuzetno prestižnog priznanja koje se dodjeljuje vrhunskim, veličanstvenim i impresivnim dizajnima. Srebrni pobjednici iznimno su briljantna i vrlo kreativna djela koja ilustriraju izuzetnu stručnost, talent i oštroumnost svojih dizajnera. Očekuje se da Chaozhousanbao Primarna funkcija: Ambalaža za hranu bude divno, reprezentativno djelo koje je izuzetno profesionalno i duboko inovativno. Ovaj dizajn koji je osvojio Srebrnu nagradu A' Design Award vrlo je zapažen, nadaleko cijenjen izum koji koristi i pomjera granice umjetnosti, nauke, dizajna i tehnologije. Chaozhousanbao Primarna funkcija: Ambalaža za hranu je kreacija kojoj se mnogi dive i zavide, koja budi želje, donosi pozitivne osjećaje i raspiruje čuđenje i divljenje.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Choose "Three Treasures of Chaozhou" as the design object. The main elements and fonts are carved and printed by hand-made woodcut, which has the unique texture and details of hand-made. It is compatible with the ancient Chaozhou Three Treasures and highlights the unique nature of Chaozhou Three Treasures, which are natural, simple and culturally accumulated.
Production Technology
screen printing Handmade paper
Inspiration
The packaging design of "Chaozhou three treasures" is to carve and print the main elements and fonts in the way of hand-made woodcut prints, with the unique texture and details of hand-made, which is consistent with the ancient Chaozhou three treasures, highlighting the unique temperament of Chaozhou three treasures with natural simplicity and cultural accumulation.
Project Duration
2019.11
Team Members
designer:Yang zhen Yang jialu Hu yubin Lin yiqing Li feng

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Good Design Deserves Great Recognition

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