Linhu Queshe Green Tea Ambalaža za čaj by Xianfeng Wu is a highly esteemed winner of the very prestigious 2021 Srebrna nagrada A' Design Award in Dizajn Pakovanja Competition Category.
SrebroPakovanje· 2021
Linhu Queshe Green Tea Ambalaža za čaj
by Xianfeng Wu
Srebrna nagrada A' Design Award Winner in Pakovanje Category
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The Design
About Linhu Queshe Green Tea Ambalaža za čaj
Linhu Queshe zeleni čaj je dizajn ambalaže za zeleni čaj uzgojen u Yibinu, u kineskoj provinciji Sichuan, regiji poznatoj po bambusu. Posuda je oblikovana poput segmenta bambusa kako bi odražavala kulturu mjesta porijekla. Ambalaža je izrađena od aluminija, lagana je i blage boje. Forma se razlikuje od tradicionalne kineske ambalaže za čaj i jednostavna je za upotrebu. Kompaktan oblik štedi prostor i smanjuje troškove transporta. Nekoliko posuda može se složiti na policu, stvarajući izloženost koja podsjeća na bambusovu šumu. Svaka posuda mjeri 47 sa 47 sa 65 milimetara.
The Recognition
About the Srebrna nagrada A' Design Award
Linhu Queshe Green Tea Ambalaža za čaj je pobjednik Srebrne nagrade A' Design Award, izuzetno prestižnog priznanja koje se dodjeljuje vrhunskim, veličanstvenim i impresivnim dizajnima. Srebrni pobjednici iznimno su briljantna i vrlo kreativna djela koja ilustriraju izuzetnu stručnost, talent i oštroumnost svojih dizajnera. Očekuje se da Linhu Queshe Green Tea Ambalaža za čaj bude divno, reprezentativno djelo koje je izuzetno profesionalno i duboko inovativno. Ovaj dizajn koji je osvojio Srebrnu nagradu A' Design Award vrlo je zapažen, nadaleko cijenjen izum koji koristi i pomjera granice umjetnosti, nauke, dizajna i tehnologije. Linhu Queshe Green Tea Ambalaža za čaj je kreacija kojoj se mnogi dive i zavide, koja budi želje, donosi pozitivne osjećaje i raspiruje čuđenje i divljenje.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This is a tea packaging design. The product packaging form is different from the traditional Chinese tea packaging. The packaging is light and easy to use.
- Dimensions & Packaging
- 47mmX47mmX65mm
- Tags
- Bamboo, tea, packaging, nature, green tea
- Production Technology
- The product is made of aluminum, light and elegant in color.
- Design Challenge
- Both color and texture have experienced proofing for many times. Through close communication with manufacturers, the final product can be perfectly presented and the market feedback is good.
- Research
- In the process of product creative design, not only the consumers of the product should be considered, but also the experience of customers and the effect of the product on the shelf. Reasonable expression of material, convenient use of products, environmental protection and recycling can promote the sales of products.
- Inspiration
- The tea originates from Yibin, Sichuan Province, known as "China Bamboo Sea ". It is famous for its bamboo production, and Linhu Queshe is also the local high-quality green tea. In order to highlight the cultural characteristics of the country of origin, the designer designed the packaging into a bamboo-festival shape, so that it saves space and reduces logistics costs when packaging transportation. When displayed, it can overlap the packaging, becoming a beautiful scenery on the shelf.
- Project Duration
- The project was created in December 2018 and completed in Shenzhen in March 2019, and sold in Yibin, China
- Operation Flow
- The packaging can be overlapped when displaying, just like walking into the bamboo forest and enjoying the breath of nature.
- Team Members
- Wu Xianfeng
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