Bronza Pakovanje · 2021
Mr.Penguin Ambalaža za čaj
by Xianfeng Wu
- Brončana nagrada A' Design Award 2021 in Pakovanje
- Estimated Number of Design Views: 10,754
- Verification code 1A23276433 · Verify this award
Colors
About Mr.Penguin Ambalaža za čaj
Gospodin Pingvin je dizajn ambalaže za čaj u obliku pingvina. Tijelo posude izrađeno je od staklastog materijala, tako da kuglasti narančasti puer čaj unutra ostaje vidljiv. Mekani drveni poklopac i tekstilni šal daju ambalaži opušten i moderan izgled. Okretanjem poklopca otkriva se lice pingvina. Oblik odstupa od tradicionalne ambalaže za čaj i ima za cilj da privuče mlađe konzumente kineskog čaja. Prazna posuda se može ponovo koristiti kao teglica za odlaganje ili vaza. Svaka jedinica ima dimenzije 106 x 106 x 240 milimetara.
About the Brončana nagrada A' Design Award
Mr.Penguin Ambalaža za čaj je pobjednik Brončane nagrade A' Design Award, visoko prestižnog priznanja koje se dodjeljuje izvanrednim dizajnima što se odlikuju kreativnošću, domišljatošću i oštroumnošću. Brončani pobjednici izdašno su vješti i upečatljivo kreativni artefakti koji potvrđuju golemo iskustvo, maštu i snalažljivost svojih dizajnera. Očekuje se da Mr.Penguin Ambalaža za čaj bude visoko cijenjen, voljen i njegovan predmet koji je izuzetno profesionalan i inovativan. Ovaj dizajn koji je osvojio Brončanu nagradu A' Design Award uključuje najbolje prakse u umjetnosti, nauci, dizajnu i tehnologiji i izvrstan je zbog pažnje posvećene detaljima. Mr.Penguin Ambalaža za čaj sjajno zadovoljava potrebe, dotiče želje, očarava osjećaje i privlači znatiželju.
Press Kit
- Unique Properties
- It breaks the traditional form of tea packaging and hopes to cater to more young people who love Chinese tea. The appearance of the product is designed according to the shape of penguin, You can feel a kind of warm picture when displaying.
- Dimensions & Packaging
- 106mmX106mmX240mm
- Tags
- Penguin, tea packaging, water tank, life, leisure
- Production Technology
- Vitreous material is adopted in the creation of tank body, which makes it possible to have a sight of spheroidal orange puer tea inside the tank. Soft wooden cover matches its scarf made it more fashionable and leisure .
- Design Challenge
- In the process of product proofing and production, there are also many obstacles, because the product involves the combination of a variety of materials, most of which are completed by hand. In the process of assembly, there are some difficulties. Through close communication with the manufacturer in the later stage, the product is finally presented perfectly, and the market feedback is good.
- Research
- In the process of product creative design, not only the consumers of the product should be considered, but also the experience of customers and the effect of the product on the shelf. Reasonable expression of materials, convenient use of products, environmental protection and recycling can promote the sales of products.
- Inspiration
- Penguin gives people a warm feeling, and tea also gives people a warm heart. We hope that through the IP image of penguin, customers will have a more intimate feeling when they buy, form a symbolic communication, and make the brand more prominent when the products are on the shelves.
- Project Duration
- The project was created in February 2019, completed in Shenzhen in January 2020, and exhibited in Shenzhen Convention and Exhibition Center in December 2020
- Operation Flow
- Additionally, when you turn the cover over, what will come into your eyes is a handsome Mr.Penguin. And that is the original idea of Mr. Penguin. The empty tank can be used as storage tank or vase after you finish drinking the tea in the tank. Thus it can integrate your life very naturally.
