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Zhenshiming Maska za oči by Bo Yang

Zhenshiming Maska za oči by Bo Yang is a highly esteemed winner of the very prestigious 2021 Brončana nagrada A' Design Award in Dizajn Pakovanja Competition Category.


BronzaPakovanje· 2021

Zhenshiming Maska za oči

by Bo Yang

Client: Beijing Bofly Design Co.,Ltd

Brončana nagrada A' Design Award Winner in Pakovanje Category

Colors

The Design

About Zhenshiming Maska za oči

Ovo je proizvod maske za oči. Veliko slovo E je uobičajen oblik kineske tablice za testiranje vidne oštrine, i potrošači su upoznati sa njim. Slovo E je transformisano u nasmijano lice, a oblik engleske riječi 'eye' je ocrtan potezom. Dva proizvoda formiraju cjelovito vizuelno djelo i postoje odvojeno. Kompletna vizuelna tablica je prikazana sa strane nakon otvaranja kutije, poznata potrošačima i može se koristiti za jednostavno testiranje vida. Ovo čini proizvode zanimljivijim.

The Recognition

About the Brončana nagrada A' Design Award

Zhenshiming Maska za oči je pobjednik Brončane nagrade A' Design Award, visoko prestižnog priznanja koje se dodjeljuje izvanrednim dizajnima što se odlikuju kreativnošću, domišljatošću i oštroumnošću. Brončani pobjednici izdašno su vješti i upečatljivo kreativni artefakti koji potvrđuju golemo iskustvo, maštu i snalažljivost svojih dizajnera. Očekuje se da Zhenshiming Maska za oči bude visoko cijenjen, voljen i njegovan predmet koji je izuzetno profesionalan i inovativan. Ovaj dizajn koji je osvojio Brončanu nagradu A' Design Award uključuje najbolje prakse u umjetnosti, nauci, dizajnu i tehnologiji i izvrstan je zbog pažnje posvećene detaljima. Zhenshiming Maska za oči sjajno zadovoljava potrebe, dotiče želje, očarava osjećaje i privlači znatiželju.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This is a product of eye mask. The capital letter E is a common form of Chinese visual acuity chart, and consumers are familiar with it. The letter E is transformed into a smiling face, and the shape of English word “eye” is outlined with a stroke. The two products form a complete visual work and exist separately. A complete visual chart is showed on the side after the box is opened, which is familiar to consumers and could be used to test vision simply. This makes the products more interesting.The word “eye” in the “eye mask” is designed into a owl’s face. The red "eye" represents youth and vitality, and the blue ones represents maturity and steadiness.
Dimensions & Packaging
135mm×105mm×28mm
Tags
Interesting,Concise,
Production Technology
The material is white cardboard
Design Challenge
The connection of lines in two product pictures in the printing process. And harmonious cooperation between product box cover and inner box.
Inspiration
The function of the product is to protect eyes and relieve eye fatigue.Young women are the main consumers. According to the consumer groups, the series packaging is divided into youth type and adult type, which are expressed in simple and interesting visual form. The capital letter E is a common form of Chinese visual acuity chart, and consumers are familiar with it. Using “E” as the main visual elements not only echoes the product characteristics but also increases the interest.
Project Duration
The project started in October 2020 in Beijing and finished in November 2020 in Beijing
Operation Flow
This is a product of eye mask. The function of the product is to protect eyes and relieve eye fatigue, and bring a healthy and comfortable experience. A complete visual chart is showed on the side after the box is opened, which is familiar to consumers and could be used to test vision simply. This makes the products more interesting.

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