Rooeein Ambalaža za filtere by Wallrus Design Studio

Rooeein Ambalaža za filtere by Wallrus Design Studio is a highly esteemed winner of the very prestigious 2022 Brončana nagrada A' Design Award in Dizajn Pakovanja Competition Category.

BronzaPakovanje· 2022

Rooeein Ambalaža za filtere

by Wallrus Design Studio

Client: Rooeein Filters Co.

Brončana nagrada A' Design Award Winner in Pakovanje Category

13,654

Verified Award Winner

Verify Award Status for #140076

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Rooeein Ambalaža za filtere

Rooeein je dizajn ambalaže za automobilske filtere zraka i ulja. Ambalaža koristi zelenu paletu boja i sliku lista. List se odnosi na prirodu, gdje listovi pomažu da se pročišćava zrak, slično kao što filter čisti zrak za motor. Glavna vizualna ideja potekla je od prizora ceste koja prolazi kroz gustu šumu, a ista slika oblikovala je i šarenu identifikaciju brenda. Dizajn pomaže proizvodu da se istakne u prodajnom prostoru. Koncept lista primijenjen je i na marketinške i reklamne materijale brenda.

The Recognition

About the Brončana nagrada A' Design Award

Rooeein Ambalaža za filtere je pobjednik Brončane nagrade A' Design Award, visoko prestižnog priznanja koje se dodjeljuje izvanrednim dizajnima što se odlikuju kreativnošću, domišljatošću i oštroumnošću. Brončani pobjednici izdašno su vješti i upečatljivo kreativni artefakti koji potvrđuju golemo iskustvo, maštu i snalažljivost svojih dizajnera. Očekuje se da Rooeein Ambalaža za filtere bude visoko cijenjen, voljen i njegovan predmet koji je izuzetno profesionalan i inovativan. Ovaj dizajn koji je osvojio Brončanu nagradu A' Design Award uključuje najbolje prakse u umjetnosti, nauci, dizajnu i tehnologiji i izvrstan je zbog pažnje posvećene detaljima. Rooeein Ambalaža za filtere sjajno zadovoljava potrebe, dotiče želje, očarava osjećaje i privlači znatiželju.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This project is one of the most successful projects we have in our portfolio.
Because we were able to create the whole branding process by creating and designing a distinctive package and deliver effective messages to the audience that also affected their attention to the environment, and this point of our attention and responsibility for the development of culture. And increased a community's attention to environmental issues.
Dimensions & Packaging: This project has a great variety of dimensions
Tags: Filters, Air and Oil, Industrial Packaging, Creative Design
Production Technology: All visual communications, advertising, promotions and other integrated communication methods of marketing, branding and advertising of this brand were planned and implemented based on this philosophy.
Design Challenge: The main challenge of this project is about finding a new and unique powerful element that knows with everyone.
Research: The main idea emerged from the heart of the image of a road passing through a dense forest, and even led to the formation of the brand's colorful identity.
Inspiration: Rooeein is a very special and unique project. The leaves drive the consumer insight into the nature easily. Car filters brings clear air for engine exactly like that leaves do in nature.
Project Duration: This project was start at Oct 2019 and ended on Dec 2021
Operation Flow: this project started with a very deep research about how filters work. Using biometric technique to find core idea and this drive design way into nature.
Team Members: Design Director: Iman Ale Mozaffar
Creative Director: Matin Mirzaei
Image Credits: Photographer: Iman Ale Mozaffar