Pet Pet Brendirani Proizvodi by Antonia Skaraki is a highly esteemed winner of the very prestigious 2023 Srebrna nagrada A' Design Award in Dizajn Pakovanja Competition Category.
SrebroPakovanje· 2023
Pet Pet Brendirani Proizvodi
Client: Pet Pet
Srebrna nagrada A' Design Award Winner in Pakovanje Category
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- Verified Award Winner
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The Design
About Pet Pet Brendirani Proizvodi
Svako ljudsko biće i svaki kućni ljubimac ima svoj identitet, svoje posebne elemente i karakteristike. Svaki kućni ljubimac ima svoju ličnost, karakter, emocije i potrebe. Sa prijatnim pop raspoloženjem, čistim linijama, oblicima, dizajnima i infografikama, dizajn je stvorio otisak odnosa punog ljubavi. Emocije su vodile dizajn da zaustavi izraz trenutka i stvori njegov otisak, njegov identitet. Dizajn se kreće u okvirima pop arta, jer je jednostavnost također njegova odlika.
The Recognition
About the Srebrna nagrada A' Design Award
Pet Pet Brendirani Proizvodi je pobjednik Srebrne nagrade A' Design Award, izuzetno prestižnog priznanja koje se dodjeljuje vrhunskim, veličanstvenim i impresivnim dizajnima. Srebrni pobjednici iznimno su briljantna i vrlo kreativna djela koja ilustriraju izuzetnu stručnost, talent i oštroumnost svojih dizajnera. Očekuje se da Pet Pet Brendirani Proizvodi bude divno, reprezentativno djelo koje je izuzetno profesionalno i duboko inovativno. Ovaj dizajn koji je osvojio Srebrnu nagradu A' Design Award vrlo je zapažen, nadaleko cijenjen izum koji koristi i pomjera granice umjetnosti, nauke, dizajna i tehnologije. Pet Pet Brendirani Proizvodi je kreacija kojoj se mnogi dive i zavide, koja budi želje, donosi pozitivne osjećaje i raspiruje čuđenje i divljenje.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- With a pleasant pop mood, clean lines, shapes, designs, and infographics, the design team made the imprint of a relationship full of love. Emotions led them to immobilize the expression of a moment and create its imprint, its identity. The design moves in terms of pop art, because simplicity was also the design signature.
- Dimensions & Packaging
- Plastic doypack Width 140mm x depth 60mm x Height 210mm
- Tags
- Rebranding, packaging design, packaging, pets
- Production Technology
- The materials use for the packaging are plastic doypacks.
- Design Challenge
- The hardest part of our creative procedure was to find a way to print with the least colors possible for any given product code and achive a variety of products with distinct differences between them.
- Research
- For this project there was no research.
- Inspiration
- The design team heard melodies everywhere, but the melody they loved more than any other, was the bark of a dog. It accompanied the team, entertained them, gave them so much joy. The sound of a dear friend. So powerful and with so much love, that they wanted to give him his own note, his own signature, his identity!
- Project Duration
- The project started in September 2021 in Athens and finished in December 2021 in Athens, and was for sale in pet stores and super markets in February 2022.
- Operation Flow
- After the brands packaging redesign the new packages had a better optical impact to the clients.
- Team Members
- Creative Director - Antonia Skaraki
Art Director - Valia Alousi - Image Credits
- Image #1: Photographer Andreas Deskas / Valia Alousi / Valia Alousi (Art Director)
Image #2: Photographer Andreas Deskas / Valia Alousi / Valia Alousi (Art Director)
Image #3: Photographer Andreas Deskas / Valia Alousi / Valia Alousi (Art Director)
Image #4: Photographer Andreas Deskas / Valia Alousi / Valia Alousi (Art Director)
Image #5: Photographer Andreas Deskas / Valia Alousi / Valia Alousi (Art Director)
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