Nu Us Ambalaža za suplemente od Salvita Bingelyte

Dizajn Nu Us Ambalaža za suplemente od dizajnera Salvita Bingelyte je visoko cijenjeni dobitnik prestižne nagrade 2023 Željezna nagrada A' Design Award u kategoriji Dizajn Pakovanja.

ŽeljezoPakovanje· 2023

Nu Us Ambalaža za suplemente

autor Salvita Bingelyte

Klijent: Salvita Design

Dobitnik nagrade Željezna nagrada A' Design Award u kategoriji Pakovanje

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Dizajn

O dizajnu Nu Us Ambalaža za suplemente

Nu Us je ambalaža dizajnirana za suplement za imunitet koji se uzima u dvije dnevne doze. Set sadrži dvije bočice: bijelu bočicu za jutarnje kapsule i crnu bočicu za večernje kapsule. Kontrast crne i bijele boje omogućava lako razlikovanje dvije doze. Simboli sunca i mjeseca u žutoj boji označavaju svaku bočicu. Kada se bočice postave jedna pored druge, dva simbola se spajaju u jedan oblik, čime se pokazuje da se obje kapsule uzimaju zajedno. Etikete su izrađene tehnikom sitotiska i koriste jednostavan font velikih slova.

Priznanje

O nagradi Željezna nagrada A' Design Award

Nu Us Ambalaža za suplemente je pobjednik Željezne nagrade A' Design Award, prestižnog priznanja koje se dodjeljuje dobrim dizajnima što ispunjavaju profesionalne i industrijske zahtjeve očekivane od dobro dizajniranih kreacija. Željezni pobjednici pokazuju veliku vještinu, visoku specijalizaciju, stručno razumijevanje i kreativne kapacitete svojih stvaralaca. Očekuje se da Nu Us Ambalaža za suplemente bude visoko cijenjena, voljena i njegovana kreacija koja je praktična i inovativna. Ovaj dizajn koji je osvojio Željeznu nagradu A' Design Award integrira najbolje industrijske prakse i ima kompetentne tehničke karakteristike povezane sa znanjem i talentom. Nu Us Ambalaža za suplemente se poštuje zbog svoje temeljitosti i dizajniran je da pruži poboljšanja kvaliteta života koja pomažu da svijet postane bolje mjesto.

Iza dizajna

Press komplet

Zasluge, članovi tima i tehnički detalji koje je dostavio dizajner.

Jedinstvena svojstva: It was necessary to clearly distinguish the difference between the day and night capsules, so the idea of white and black bottles was apparent. The sun and moon symbols also distinguish the different supplements, but when the bottles are placed together, the symbols beautifully merge into one whole, emphasizing the need to consume the capsules together for maximum effectiveness. The logo font and the main word immunity are uniquely created by subtly combining letters.
Dimenzije i pakovanje: Label is Width 163 mm x Height 60 mm
Oznake: Supplement, immunity, labels, packaging design, brand identity, graphic design, branding, Salvita Bingelyte, Salvita Design, Lithuania
Tehnologija proizvodnje: Screen printing
Dizajnerski izazov: The goal was to create a product that would provide a calming aura rather than a burst of color in an already stressful life. There was no advantage in overwhelming consumers with too many design elements, so a minimalist, clean design was chosen. The most difficult thing was to come up with a way that would spice up the packaging and give it uniqueness. The result is a new, stand out product design with a creative twist.
Istraživanje: Creating a direct, no fuss packaging design is an absolute necessity nowadays. The packaging has simple fonts and minimal colours that give it a light hearted quality while still highlighting the day and night capsules.
Inspiracija: Salvita Design created a new brand identity and clever packaging for the vitamin supplement, Nu Us. The stress and anxiety of the last few years has driven consumers to seek ways to improve their health by strengthening their immune system. With a balanced daily dose of two unique pills, Nu Us supplements are made to support twenty four hours immunity with maximum vitamin absorption. The morning capsule boosts energy and balances stress levels while the night capsule improves sleep quality.
Trajanje projekta: Started in August 2022 and finished February 2023 in Vilnius, Lithuania.
Tok rada: Black and white packaging is timeless and will never go out of style. It reflects the highest quality with simplicity and elegance. To add an interesting twist, these designs use simple sun and moon shapes in bright yellow to catch the eye. Yellow shines with optimism, enlightenment and happiness. It instills energy, evokes pleasant feelings and captivates the viewer with ease. On the labels, the elegant uppercase font creates a dominant aesthetic and portrays a transparent and honest brand.
Autorstvo slika: Salvita Bingelyte (Stylist / Photographer)
Erin Hope Stevens (Copywriter)