Addpakk Ambalaža za društvenu igru by Mono Design Studio

Addpakk Ambalaža za društvenu igru by Mono Design Studio is a highly esteemed winner of the very prestigious 2024 Brončana nagrada A' Design Award in Dizajn Pakovanja Competition Category.

BronzaPakovanje· 2024

Addpakk Ambalaža za društvenu igru

by Mono Design Studio

Client: Mono Design Studio

Brončana nagrada A' Design Award Winner in Pakovanje Category

13,750

Verified Award Winner

Verify Award Status for #151434

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Addpakk Ambalaža za društvenu igru

Addpakk je društvena igra osmišljena za momačke i djevojačke večeri. Sama ambalaža funkcioniše kao igračka. Set je izgrađen od osnovnih geometrijskih oblika koji se mogu kombinovati u figure na mnogo različitih načina. Gosti na ovakvim zabavama često se ne poznaju međusobno, pa igra koristi jednostavan i vedar koncept koji pomaže ljudima da se upoznaju. Svaka figura predstavlja drugačiji karakter i drugačiju ličnost. Identifikacija sa figurama predstavlja igrivi dio igre. Kutija je izrađena od srednje debelog bijelog papira s mat folijom, a dvostruki zid daje kutiji čvrstinu.

The Recognition

About the Brončana nagrada A' Design Award

Addpakk Ambalaža za društvenu igru je pobjednik Brončane nagrade A' Design Award, visoko prestižnog priznanja koje se dodjeljuje izvanrednim dizajnima što se odlikuju kreativnošću, domišljatošću i oštroumnošću. Brončani pobjednici izdašno su vješti i upečatljivo kreativni artefakti koji potvrđuju golemo iskustvo, maštu i snalažljivost svojih dizajnera. Očekuje se da Addpakk Ambalaža za društvenu igru bude visoko cijenjen, voljen i njegovan predmet koji je izuzetno profesionalan i inovativan. Ovaj dizajn koji je osvojio Brončanu nagradu A' Design Award uključuje najbolje prakse u umjetnosti, nauci, dizajnu i tehnologiji i izvrstan je zbog pažnje posvećene detaljima. Addpakk Ambalaža za društvenu igru sjajno zadovoljava potrebe, dotiče želje, očarava osjećaje i privlači znatiželju.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This board game is made for bachelor and bachelor parties. The packaging itself functions as a toy. It is built from basic geometric shapes and can be combined into figures as desired. During such events the participants usually do not know each other, that is why the team developed an easily interpretable, cheerful concept which brings people close to each other. Each figure is a different character and a different personality. Identifying with figures is the fun part of the game.
Tags: boardgames, partygames, bachelorparty, bacheloretteparty, bridetobe, bride, bridalshower, fiancee, spouse, props
Production Technology: We use medium-thick white paper with matte foil, the double wall of the box ensures its hold. We found its freshness in simple shapes on a white background. We used the card’s two to one ratio as a basis and this is reflected on all surfaces. One figure can be placed from four cards, so one figure can also be placed from four boxes.
Research: We started with a workshop, after we made qualitative in-depth Interviews in addition to market analysis and data collection on competitors. As a result we had to give the brand a crisp, fresh and loud, essence, thus we designedthe visual with high contrast on white surfaces with vivid shapes, all props and games together in one box.
Inspiration: We were inspired by building block games. We combined it with the movement of cards. The logo works on surfaces like cards do inside a box, it shakes and fills an entire area. The redundant letter in the logotype reflects on the company, who add this pakk together as a gift. In the uniquely designed font family, the accents and punctuation have been exaggerated and they form a kind of caricature of themselves. We have made the letters dance so they can express the game dynamically.
Patents: Copyrights belong to Hanna Szigeti, 2023.
Team Members: Creator: Mono Design Studio
Creative Director: Reka Rodler
Art Director: Eszter Dusa-Kovacs
Junior Gaphic Designer: Noemi Kersak
Customer: Hanna Szigeti
Photographer: Balint Csizmadia
Video: Zoltan Tukacs
Video: Viktor Dusa
Printing Producer: Duplex Rota
Image Credits: Creator: Mono Design Studio
Creative Director: Reka Rodler
Art Director: Eszter Dusa-Kovacs
Junior Gaphic Designer: Noemi Kersak
Customer: Hanna Szigeti
Photographer: Balint Csizmadia
Video: Zoltan Tukacs
Video: Viktor Dusa
Printing Producer: Duplex Rota