Bedtime Story Pakovanje Boutique Čokolade by Xi Yang is a highly esteemed winner of the very prestigious 2024 Srebrna nagrada A' Design Award in Dizajn Pakovanja Competition Category.
SrebroPakovanje· 2024
Bedtime Story Pakovanje Boutique Čokolade
by Xi Yang
Client: Amovo
Srebrna nagrada A' Design Award Winner in Pakovanje Category
- 41,305
- Verified Award Winner
- Verify Award Status for #159310
The Design
About Bedtime Story Pakovanje Boutique Čokolade
Ovo je dizajn ambalaže za seriju gurmanske čokolade. Grafika na vanjskoj kutiji sugeriše specifično iskustvo ukusa za svaki okus čokolade: bilo da je sjajno, živahno, ili misteriozno i neobično. Za razliku od većine ambalaže za čokoladu, koja koristi intuitivne prehrambene motive kao vizuelne elemente za predstavljanje ukusa proizvoda, ova serija prenosi bogate asocijacije i emocionalne promjene koje donosi ukus kroz neobične grafike sa osjećajem priče.
The Recognition
About the Srebrna nagrada A' Design Award
Bedtime Story Pakovanje Boutique Čokolade je pobjednik Srebrne nagrade A' Design Award, izuzetno prestižnog priznanja koje se dodjeljuje vrhunskim, veličanstvenim i impresivnim dizajnima. Srebrni pobjednici iznimno su briljantna i vrlo kreativna djela koja ilustriraju izuzetnu stručnost, talent i oštroumnost svojih dizajnera. Očekuje se da Bedtime Story Pakovanje Boutique Čokolade bude divno, reprezentativno djelo koje je izuzetno profesionalno i duboko inovativno. Ovaj dizajn koji je osvojio Srebrnu nagradu A' Design Award vrlo je zapažen, nadaleko cijenjen izum koji koristi i pomjera granice umjetnosti, nauke, dizajna i tehnologije. Bedtime Story Pakovanje Boutique Čokolade je kreacija kojoj se mnogi dive i zavide, koja budi želje, donosi pozitivne osjećaje i raspiruje čuđenje i divljenje.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This is a packaging design for a gourmet chocolate series. The graphics on the outer box suggest the distinct taste experience of each chocolate flavor—be it shiny, lively, or mysterious and peculiar. Unlike most chocolate packaging, which uses intuitive food patterns as visual elements to represent the product's flavor, this series conveys the rich associations and emotional shifts brought by taste through peculiar graphics with a sense of story.
- Dimensions & Packaging
- 19X7X4.5CM
- Tags
- Chocolate, Gourmet Chocolate
- Production Technology
- The packaging of this series uses special paper with a metallic texture, printing large areas of black patterns, creating a strong visual contrast.
- Inspiration
- Inspired by bedtime stories from childhood, each story is imaginative, just like every piece of chocolate has its own unique flavor, each piece of chocolate tells a story. Tasting chocolate is like being slowly led into a mysterious realm, where taste memories are awakened and imagination unfolds.
- Project Duration
- The project started in Beijing in April 2022 and concluded in May 2022. It was launched in the Chinese market in January 2023.
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